2018 MIW Radio Group Our Story Who we are What we do Presented - - PowerPoint PPT Presentation
2018 MIW Radio Group Our Story Who we are What we do Presented by: Denyse Mesnik Why we do it MIW Group Spokeswoman President |The Mesnik Group Denyse@MesnikGroup.com History of The MIW Group 20 Women Identified as the Most
Presented by: Denyse Mesnik MIW Group Spokeswoman President |The Mesnik Group Denyse@MesnikGroup.com
20 Women Identified as the Most
“If we are Influential, it’s our duty to
Mentoring and Inspiring Women in
The MIW Gender Analysis Study, created in 2000 by founding MIW
member Erica Farber, provides a realistic snapshot of the percentage
Compiled, analyzed and released by the MIW Group from information
provided by PrecisionTrak.
General and Market Managers Sales Directors Program Directors
Out of 11,301 AM and FM radio
Increase from 17.8 % in 2016. Consistent growth since 2004,
Percentage of women managing Top 100 Market
In 2017, 18.5%, up from 17.7% in 2016 Most importantly, this trend is showing growth
Overall the best management
31.9 % of all stations had a female sales
In the Top 100 Markets, it’s 32.7%,
10.5 % of all stations are programmed
This number basically flat for the past 11
Top 100 Markets a little better 11.7 %. But
MIW-Nielsen Music Mentoring Program
Radio is America’s # 1 reach medium with 247,782,000 listeners. 93%
Slow, but consistent, career growth in radio management for women. The biggest opportunities in sales management, biggest challenge is
As sales managers continue to move up the “career ladder,” the
MIW Group is ever-optimistic…creating new programs and
MIW Mildred Carter Mentoring Program Candy Cintron - APD, Washington, DC Amanda Guest - Founder/GM BFF.fm San Francisco Jillene Kahn - On-air host, Social Media Dir. Madison, WI Kimberly Sonneborn - VP Digital, Beasley Corporate, Charlotte MIW-Nielsen Music Mentoring Program Leslie Scott, PD and Digital PD, Seattle, WA
2018 Radio Show Session: “C-Suite Insights into Processes, People and Platforms to Grow Your Revenue” Moderator: Erica Farber, President and CEO, RAB Panelists: Kim Guthrie: President, Cox Media Group Suzanne Grimes: President Westwood One & EVP
Beth Neuhoff: Chief Executive Officer, Neuhoff Communications Julie Talbott: President, Premiere Radio Networks
2017 Radio Show Session Erica with Mary Quass, Jinny Hubbard, Weezie Kramer & Caroline Beasley
MIW Airblazer 2018: Mercedes Martinez, The Mix 94.1, Las Vegas MIW Trailblazer 2017: Mary Quass, Chairman & CEO NRG Media MIW Rising Star 2017: Jeni Grouws, Decorah Broadcasting, Decorah Iowa 2018…???
Annual MIW Group Dinners NAB Show in Las Vegas (April) Radio Show (September) MIW Group “Pre-Marconi Awards” Cocktail Party, Radio Show Thank you for your time today…and please come join us!