Your trusted China marketing agency Nordic Business House Stockholm - - PowerPoint PPT Presentation

your trusted china marketing agency nordic business house
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Your trusted China marketing agency Nordic Business House Stockholm - - PowerPoint PPT Presentation

Your trusted China marketing agency Nordic Business House Stockholm We are one big multicultural family rooted in the digital world with professional influences from Sweden and China with office in Shanghai and Stockholm. Shanghai Trusted


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Your trusted China marketing agency

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nordicbusinesshouse.se

Stockholm Shanghai

We are one big multicultural family rooted in the digital world with professional influences from Sweden and China with office in Shanghai and Stockholm.

Nordic Business House Trusted partner agency of

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The Chinese Traveller

7-10 %

has pasport

2030

Chinese tourists are expected to account for 25% of all international traveling

Highest spending

nordicbusinesshouse.se

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Digital landscape in China

nordicbusinesshouse.se

The market leader in search; their search engine Baidu Search and Baidu Maps accommodate almost 700 million monthly active users Lead the social networks and

  • nline gaming. Is the developer of

WeChat - China’s world's largest

  • nline network, with over 1 billion

monthly active users Dominates the e-commerce market and payment market. Stands behind platforms such as Alibaba.com and Alipay.

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nordicbusinesshouse.se

How to connect with your Chinese target group Before During After

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nordicbusinesshouse.se

Keep it local and authentic

#Mascot #MustSee #MustEat Golden Week Chinese New Year Summer

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nordicbusinesshouse.se

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Selected clients

nordicbusinesshouse.se

Destinations Museums Airport Retail Hotels

Restaurants

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Impress your Chinese audience

nordicbusinesshouse.se

WARM-UP CHINA READY CHINA STAR

First of all, what do Chinese think about your brand and where can they find information about you? Information access is crucial. Activities to create interaction and to strengthen your brand too. Reach out to the Chinese audience and start to interact. Reach out to your Chinese audience before, during and after their trip. Create value on site with QR-codes. Offer your Chinese customers a good deal on C-trip or engage with them through Weibo.

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UGC

Warm up

“Let Chinese tourists find you before departure ”

nordicbusinesshouse.se

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nordicbusinesshouse.se

China ready China ready

WeChat

“A Digital pocket guide for incoming Chinese tourists to increase information access and better experience”

nordicbusinesshouse.se

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Website Social media UGC

China star

nordicbusinesshouse.se

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nordicbusinesshouse.se

No western social media Unique digital eco system QR-codes

Take away

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nordicbusinesshouse.se nordicbusinesshouse.se

Thank you! 谢谢 Filippa & Jonathan - your China enthusiasts

Connect with us, scan the QR-code!

filippa.batjer@nbh.se +46 0790256413 jonathan.kullman@nbh.se +46 0733541685