What is in it for them? Insights into social media users Insights - - PowerPoint PPT Presentation

what is in it for them
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What is in it for them? Insights into social media users Insights - - PowerPoint PPT Presentation

What is in it for them? Insights into social media users Insights into social media users online sharing behavior online sharing behavior by by Kristof Varga Kristof Varga kvarga1@jhu.edu kvarga1@jhu.edu Why am I doing this?


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What is in it for them?

Insights into social media users’

  • nline sharing behavior

by Kristof Varga kvarga1@jhu.edu

Insights into social media users’

  • nline sharing behavior

by Kristof Varga kvarga1@jhu.edu

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Why am I doing this?

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Eric Berne M. D. psychotherapist, 1910-1970

Simply observe what is being communicated.

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Research process @ www.bakamosocial.com

Reporting & Debrief Brief & Proposal Keyword grid Data collection Reporting Human Analysis

Bakamo works with the client before, during and after the research to help maximize the insight’s impact.

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amplitude period frequency wavelength...

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#1 Case study: the 2017 French elections

A lot of the work on why people behave the way they do is focusing on disinformation threat. Our study… Purpose, methodology, findings.

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The gain must remain.

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I hope this was useful. Thank you for the attention.

Kristof Varga kvarga1@jhu.edu