What are you going to get out of this? A deeper understanding of - - PowerPoint PPT Presentation

what are you going to get out of this
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What are you going to get out of this? A deeper understanding of - - PowerPoint PPT Presentation

What are you going to get out of this? A deeper understanding of Ways you can talk about a what makes a journalist tick. case when you cant really talk about it. Bob Vines You will prepare for an Washakie County


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Bob Vines Washakie County Victim/Witness Coordinator Editor Northern Wyoming Daily News 2003-2015

What are you going to get out of this?

  • A deeper understanding of

what makes a journalist tick.

  • Tips on writing press releases,

providing comment, simple ways to promote your program.

  • You will prepare for an

interview based on your personal “elevator speech.”

  • Ways you can talk about a

case when you can’t really “talk” about it.

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If talented writers honestly thought the world didn’t need to be changed, they’d take jobs in *advertising that are half as difficult and three times as lucrative. * public relations

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Journalists aren’t trying to tell you their version of what is right and wrong, because anyone who has been a reporter for five years forgets how to tell the difference.

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(did something fry their noodle?)

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sound familiar?

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ELEVATOR SPEECH

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The biggest influence on the content of most news stories is simply who calls back first.

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If I have learned anything from working in journalism, it’s that people who read newspapers apparently can’t read newspapers.

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THEN NOW

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Instead of “NO COMMENT”

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Bob Vines Washakie County Victim/Witness Coordinator Editor Northern Wyoming Daily News 2003-2015