WEEK 12: Communicating Motion with Words IAT100 Digital Image - PowerPoint PPT Presentation

WEEK 12: Communicating Motion with Words IAT100 – Digital Image Design, Fall 2013 Chantal Gibson Simon Fraser University , School of Interactive Arts & Technology | Fall 2013

Today’s Agenda • Communicating Movement in/with Words • Assignment 3 Write Up Analysis

Kinetic Typography Motion Graphics http://www.sfu.ca/~hmareck/iat100/project3.html http://vimeo.com/63631514

http://vimeo.com/24222149

Project 3 Write Up Prep Describe your Project 3: What work (song/speech/story) is your project 1. based on? Describe the narrative/story you are telling? 2. What skills from the course does your work 3. demonstrate?

Project 3 Write Up Prep: The Principle of Timing Why is timing important in communicating motion and emotion to your audience? How is physical timing used to tell your story? How is theatrical timing used? Physical Timing Theatrical Timing

Assignment 3 Write-up Context: Provide brief background on your project • Song/text/story • What happens in the narrative • Skills you’ve used to construct your work Analysis: Pick a specific short sequence to focus on • Discuss the key features in terms of the course concepts • Point the reader to specific examples in one scene • Relate the concepts to what specific effects you intended to achieve

Course evaluations…. ¨ See you in 15 minutes ¨ We will analyze a strong write up when I get back

Timing: key points Timing regulates the speed of motion—it affects our perception of the physical properties of an object such as weight, mass or scale. Physical Timing: a heavy object takes longer to move than a lighter object. For example, if two balls are hit with the same force, the ball that goes further, faster will be perceived as being lighter. Observing physical laws makes the action seem realistic to the viewer. Theatrical timing can create anticipation, mood, suspense, and humour. For example the speed with which the man looks over his should can determine why he is looking. Fast, he may be startled; slow, he may be cautious. Both instances can build a sense of anticipation for the viewer. Or, another example, a heavy ball that goes flying when lightly tapped with a feather defies physical laws and viewer expectations , resulting in a humorous moment.

Narrative & Purpose ¨ Identifiable Beginnings, Middles, Endings ¤ Freytag’s Pyramid: Exposition > Complication > Climax > Resolution > Denouement ¨ Strong focus on Temporality ¤ Retention of the past, attention to present action, and future anticipation ¨ Focus on Characters ¨ Narration or Implied Author

Key terms for your write ups: Motion Principles Timing • Anticipation • Squash and Stretch • Ease in/Ease out • Follow Through • Secondary Action •

Key terms for your write ups S cene : the length of time before a change in framing. • Transition : a way of joining, connecting or linking your scenes together. • Sequence: linked scenes form a narrative arc . • Establishing Shot: introduces the viewer to the narrative (time, place, • character, mood, etc.) Cuts : movement between scenes that transition the viewer through the • narrative.

Context To create our composing through time interactive animation, we decided to base the narrative on Charlie Fish’s “Death by Scrabble”, as we did in Project 2. The main characters are two sisters who have very little in common. However, they are both excited at the idea of playing scrabble. Things begin to go awry when Hana, the less intelligent of the two, unwittingly curses the game and the words on the board become reality. When producing this final project, we tried to accommodate the design compositional skills used in Project 2 as well as demonstrate our knowledge of interactive animation concepts.

Analysis of a scene Another essential aspect to the animated narrative was timing ; both physical and theatrical timing were crucial in the majority of the scenes, especially in the final sequence where Robyn discovers that Hana is obliviously spelling out her doom. There is evidence of theatrical timing when Robyn reacts to the tiles being put down, and her sudden change in body language heightens the sense of urgency and anticipation. Soon after, there is a slow motion sequence that uses physical timing . Even though it has been slowed down, it is apparent that the flying Scrabble tiles are moving more quickly than the lunging Robyn. Since the tiles weigh very little in comparison to a human being, this speed difference makes sense and therefore the sequence appears more realistic .

iClicker Question How has your experience been working with After Effects so far? A) It’s challenging and I’m not as far along as I want to be B) It’s challenging but I I’ve made progress on my project C) I have successfully created a decent looking project D) I have mad Adobe skills, no problem!

Assignment 3 Write-up Context: Provide brief background on your project • Song/text/story • What happens in the narrative Analysis: Pick a specific short sequence to focus on • Discuss the key features in terms of the course concepts • Point the reader to specific examples in one scene • Relate the concepts to what specific effects you intended to achieve

Project 3 Final Considerations • Each team member must submit their own write up • GOOD LUCK this week!!!

Contact ¨ Chantal Gibson ¤ Chantal_gibson@sfu.ca ¤ ALWAYS Include IAT100 and your lab section number in the subject line of all emails to me or your TA. Example – Subject: IAT100 D106 ¤ Office Hours ¤ Tuesday 10:00am to 12:00pm in SUR 2808

Widescreen Test Pattern (16:9) Aspect Ratio Test (Should appear circular) 4x3 16x9