Website Presentation Version 1.0 Client Name (+1) 234-456-7890 - - PDF document

(+1) 234-456-7890 lorem@projectpack.com projectpack.com

Version 1.0 — Client Name

Website Presentation

Your initial concepts

Over the next few pages are the initial concepts for your new website redesign. These are based on your goals, and our research and expertise. If you have a question about why we’ve done something, please ask. We LOVE explaining the why behind the work.

Questions to ask yourself as you go through the designs:

What is your very first impression when you see the website? (Take no more than 5 seconds to decide on this). Do you quickly understand the value proposition here? Is it clear who this website is for and how it can help? Do you know what you’re meant to do from this page? Do you know what the main call to action is? Does the overall look and feel appeal to your target audience (remember, this design is for your customers, not you!) Is the page easy to scan?

ProjectPack.co

Home

Keeping the typography and design minimal makes the call to action really stand out List out every single asset. Could be worth testing whether adding a description to each will help increase conversions. Add technical info here to help answer common questions and

• vercome objections.

Using many testimonials underneath each other (not in a slider) is usually more effective than just one shown at a time. Images are extremely important so people can get an idea of what they are going to get. Keep the quality of image high for the best effect. Try to show a mixture of lifestyle images (i.e. show the product being used) and standalone images.

Home — with notes

(+1) 234-456-7890 lorem@projectpack.com projectpack.com

We hope you like these concepts. Check out our Guide To Giving Effective Feedback which has some handy tips

• n how we can work together to get

these ready for launch day!