Program Benefits Provides an additional option for students to - - PowerPoint PPT Presentation

RICHMOND

PUBLIC SCHOOLS

GRTC/RPS Partnership

Update for Richmond City School Board

Presented by: Darin Simmons, Jr., Chief Operating Officer Venue: Richmond City School Board Meeting Date: October 15, 2018

Richmond Public Schools | 301 North 9th Street | Richmond, VA | www.rvaschools.net

RPS/GRTC Partnership: Updated for Richmond City School Board

Program Benefits

• Provides an additional option for students to travel to/

from school (though this is limited given number/ location of GRTC stops/routes).

• Provides access to libraries, museums, and other

educational/recreational venues around the city.

• Provides access to after-school and summer jobs and

internships.

• Supports workforce development by familiarizing students with

public transportation.

• Bus pass doubles as an RPS student ID card, including student

picture and date of birth.

Richmond Public Schools | October 15, 2018 2

Timeline of Events

Richmond Public Schools | October 15, 2018

Jun Jun . . Jul Jul . . Dec Dec . . Jan Jan . . May May. .

Student Focus Student Focus Gr Groups

• ups

Apr Apr . .

2 RPS, City & GR 2 RPS, City & GRTC TC Planning Meetings Planning Meetings Feedback Feedback fr from Principals

• m Principals

Aug Aug . . Sept Sept . . Oct Oct . . Nov Nov . .

4 RPS & GR 4 RPS & GRTC TC Implementation Implementation Meetings Meetings Training for GR raining for GRTC TC Bus Operators Bus Operators (8/16) (8/16) Par Parent Consent For ent Consent Forms ms Distributed to Schools Distributed to Schools (8/29 & 8/30) (8/29 & 8/30) GR GRTC Participation in 30+ School Events, TC Participation in 30+ School Events, Info Sessions, & Photo ID Events Info Sessions, & Photo ID Events GR GRTC Bus Pass TC Bus Pass Activation (10/1) Activation (10/1) RPS RPS Pr Promotional

• motional

Blitz Blitz 3

RPS/GRTC Partnership: Updated for Richmond City School Board

RPS & GRTC Promotional Blitz

• Division-wide promotions
• Featured banner on RPS website home page
• Blasts on RPS social media
• School-based promotions
• Weekly Parent Link messages
• Featured banner on school website home pages
• Advertisement through school-based social media
• Other
• Dedicated page on GRTC website
• City/Mayor social media promotion

Richmond Public Schools | October 15, 2018

Activities Thus Far

4

RPS/GRTC Partnership: Updated for Richmond City School Board

Richmond Public Schools | October 15, 2018

Sign-ups as of 10-12-18 as % of School Enrollment

5

49% 32% 29% 2% 56% 94% 0% 21% 12% 51% 30% RPS/GRTC Partnership: Updated for Richmond City School Board

Richmond Public Schools | October 15, 2018

GRTC/RPS High School Ridership Program

Next Steps

• Continue promotional campaign to increase participation
• Develop targeted outreach and support for schools with low enrollment (special focus on Huguenot HS)
• Track ridership to fine-tune program implementation
• Explore possibility of a media feature about students who are accessing this opportunity

6

RPS/GRTC Partnership: Updated for Richmond City School Board