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Visual Design Matters no alternative to design desirable usable useful Original photo by redleaf desirable usable useful Original photo by east_lothian_museums desirable usable useful Original photo by MaugiArt + Interaction

  1. Visual Design Matters…

  2. no alternative to design

  3. desirable usable useful

  4. Original photo by redleaf

  5. desirable usable useful

  6. Original photo by east_lothian_museums

  7. desirable usable useful

  8. Original photo by MaugiArt

  9. +

  10. Interaction Design

  11. Easy Drink

  12. Easy Drink

  13. Microsoft Dynamics CRM

  14. Uber

  15. Visual Design

  17. Little Printer by Berg

  18. letstravelsomewhere.com

  21. function form

  22. Starbucks

  23. OXO Swivel Peeler

  24. Nike Shoes

  25. Apple Watch

  26. innate sensitivity to visual design

  27. Petapixel.com

  28. how we feel influences how we think

  31. Original photo by Graywolfx47 Original photo by Greg Virtucio

  35. aesthetic appeal perceived credibility

  36. Alistapart.com/article/indefenseofeyecandy

  37. Aesthetics influences how forgiving we are

  39. Little Printer by Berg

  40. Visual design is more

  41. TYPOGRAPHY

  42. TYPOGRAPHY

  43. TYPOGRAPHY

  44. TYPOGRAPHY

  45. TYPOGRAPHY

  46. STRUCTURE

  47. STRUCTURE

  48. STRUCTURE

  51. ALIGNMENT

  52. ALIGNMENT

  53. SIMPLICITY

  54. SIMPLICITY

  55. COLOR

  56. COLOR

  57. COLOR

  58. COLOR

  59. CONTRAST

  60. MOTION

  61. MOTION

  62. MOTION

  64. function form

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