Usability Studies Made Simple Usability Studies Made Simple Marla - - PowerPoint PPT Presentation

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Usability Studies Made Simple Usability Studies Made Simple Marla - - PowerPoint PPT Presentation

Usability Studies Made Simple Usability Studies Made Simple Marla Lobley The Problem The Problem Photo by Oote Boe The Cost The Cost The Plan The Plan Simple Usability Studies Simple Usability Studies Test with 3 Test with 3 -5


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SLIDE 1

Usability Studies Made Simple Usability Studies Made Simple Marla Lobley

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SLIDE 2

The Problem The Problem

Photo by Oote Boe

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SLIDE 3

The Cost The Cost

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The Plan The Plan

  • Test with 3

Test with 3 -5 users 5 users

  • Test early & often

Test early & often

  • Tweak, don’t redesign

Tweak, don’t redesign

  • Share results

Share results

“Why you only need to test with 5 users”, Nielsen Norman Group “Why you only need to test with 5 users”, Nielsen Norman Group Do Do-It It-Yourself Usability Testing with Steve Krug Yourself Usability Testing with Steve Krug (his 6 Maxims start around 42:00 min.) (his 6 Maxims start around 42:00 min.)

Simple Usability Studies Simple Usability Studies

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SLIDE 5

Possibilities Possibilities

What can be studied What can be studied

  • Website

Website

  • Catalog/Discovery service

Catalog/Discovery service

  • Instruction sessions

Instruction sessions

  • Library space

Library space

  • Services

Services

  • Customer service

Customer service

  • Signage

Signage

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SLIDE 6

Possibilities Possibilities

Methods of study Methods of study

  • Scenario testing

Scenario testing

  • Observation

Observation

  • Surveys

Surveys

  • Heuristics

Heuristics

  • Existing data

Existing data

  • Accessibility

Accessibility

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Scenario Testing Scenario Testing

  • First click testing

First click testing

  • Think

Think -aloud aloud

  • Secret shoppers

Secret shoppers

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Observation Observation

  • Behavioral

Behavioral

  • Data based

Data based

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SLIDE 9

Surveys Surveys

  • Traditional

Traditional ○ Users Users ○ Staff Staff

  • Non

Non-traditional traditional ○ Whiteboards Whiteboards ○ Campus events Campus events ○ Social media Social media

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Heuristics Heuristics

Heuristics Heuristics

  • Homemade

Homemade

  • Already created

Already created

Library Service Design Mindset, Library of the Future, ALA Library Service Design Mindset, Library of the Future, ALA

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Existing Data Existing Data

  • Google Analytics

Google Analytics

  • Commonly asked

Commonly asked reference questions reference questions

  • COUNTER reports

COUNTER reports

  • Compare data across

Compare data across departments departments

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Accessibility Accessibility

  • WebAIM WAVE tool

WebAIM WAVE tool

  • Tab through a website

Tab through a website

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Discussion Discussion

  • What makes user studies a priority for you?

What makes user studies a priority for you?

  • What makes something a priority to study?

What makes something a priority to study?

  • What makes one method of study “better” than another?

What makes one method of study “better” than another?

  • When is striving for perfection the best course of action?

When is striving for perfection the best course of action?

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Lessons Learned Lessons Learned

  • Resist the temptation to redesign

Resist the temptation to redesign

  • Not all studies will go as planned

Not all studies will go as planned

  • Pilot test

Pilot test

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A Special Thank You A Special Thank You

CJ Taylor CJ Taylor

  • cjtaylor.myportfolio.com
  • c.taylor1996@outlook.com

c.taylor1996@outlook.com

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Questions? Questions? mlobley@ecok.edu