Usability Brugervenlighed - Its not rocket science, just plain - - PowerPoint PPT Presentation
Usability Brugervenlighed - Its not rocket science, just plain - - PowerPoint PPT Presentation
Usability Brugervenlighed - Its not rocket science, just plain common sense Theres a good usability principle right there: if something requires a large investment of time or looks like it willits less likely to be used.
- It’s not rocket science,
just plain common sense “There’s a good usability principle right there: if something requires a large investment of time —or looks like it will—it’s less likely to be used.” Steve Krug
Brugervenlighed
Usability
Think aloud
Why should I have to think about how I want to search? why should I have to think about how the site’s search engine wants me to write the question?
Where am I? Where should I begin? Where did they put _____? What are the most important things on this page? Why did they call it that?
How we think users look at our site
- and how they actually see it....
We scan the text We don’t read instructions
Usability Anvendelighed usable information Brugervenlighed
Ease of use nemhed
Ludwieg Mies Van der Rohe - theory
1886-1969
Or Keep It Simple and Short KISS
- 1. Lav et tydeligt visuelt hierarki
- 2. Benyt vaner/regler (hover effects mm.)
- 3. Bryd alle sider op i tydelige områder
brug Gestalt lovene
- 4. Gør klikbare områder tydelige
- 5. Minimer støj
Hvordan laver vi brugervenlige websites? How do we make user-friendly websites?
- 1. Create a clear visually hierarchy
- 2. Use habits/rules (hover effects mm.)
- 3. Bryd alle sider op i tydelige områder
Use Gestalt Laws
- 4. Make clickable areas clear
- 5. Reduce noise
Det første indtryk
Scan-bare sider
Overskrifter Små mængder tekst
“Happy talk” skær til minimum Tekster skal give mening Læsbarhed
First impression
Scan-pages
Headlines Small amount of text
“Happy talk” minimise text must have a meaning Legibility
According to the book “Pretty graphic design” ” Smukkere grafisk design” by Henrik Birkvig and Design Basic Index by Jim Krause A C B E
The longest part has to be 61,8 procent
The Golden ratio
http://www.thismanslife.co.uk/projects/phiculator/
The Golden ratio
- r opposite
The sides of the Egyptian pyramids were golden triangles. Additionally, the three-four-five triangle is a golden ratio between the five unit side and the three unit side. The Egyptians considered this kind of right triangle extremely important and used it also in the pyramids.
Det gyldne snit
Det gyldne snit
Rule of thirds
Forudsætninger:
Assumptions:
pålideligt, sikkert og tilgængeligt
Reliable Safe and available
5 gyldne regler: Let at lære Let at huske Effektivt at bruge Forståeligt Tilfredsstillende at bruge 5 Golden rules: Easy to learn Easy to remember Efficient to use Easy to understand Satisfactory Rolf Mölich’s Rolf Mölich
Disasters Katastrofer
When a user not is able to do what they were aiming for...... Når en bruger ikke er i stand til at udføre det de kom for....
http://www.flickr.com/photos/nofrills/4130450141/
Steve Krug
- 1. Don’t make me think
Be in the users shoes! If you think it’s to difficult - it probably is “Get rid of half the words on each page, then get rid of half of what’s left.” But that one gets its own chapter later
Use Gestalt Laws for making proximity - break up pages into clearly defined areas
Steve Krug
- 2. Web applications should
explain themselves
What is it about - make it clear
Visual Hierarchy is important
Never Horizontal Scroll In the Western world we read from left to right, top to bottom. Because of this, scrolling horizontally is not easy. Take care that your users screen resolution is wide enough for your site.
Steve Krug
- 3. Don’t waste my time
Links that does’t work... Too much text Design for scanning the text noise
- 4. Users still cling to their back buttons
Steve Krug
- make sure they can go back
Steve Krug
- 5. We’re creatures of habit
Steve Krug
- 6. No time for small talk
- 7. Don’t lose search
Steve Krug
- 8. We form mental sitemaps
Steve Krug
Steve Krug
- 9. Make it easy to go home
HOME
How can we make all this happen
Serifs are far better for print reading than Sans Serifs. This has to do with how your screen displays fonts.
Legibility/Fonts Make it easy to get the message
UXD
User Xperience Design Bruger orienteret Design
WHAT IS USER INTERFACE DESIGN? UI UXD =
The level of satisfaction an average user gets from a product
Design that facilitates interaction
WE HAVE THE WEBSITE BECAUSE OF THE USERS
- Treat them as you would a guest in your home
- Be friendly and and respect their time and needs
- Clean up the mess before they come
- Make it easy and convenient for the them to use your place
- Don’t expect them to know your house as well as you do
- Create a pleasant atmosphere
BENEFITS
- A better chance of them finding what the came for
- A better chance of understanding all they can do, and not
just the stuff they accidentally meet
- You can steer them
- They will have success experience and feel smarter and
better about them selves (- and thereby helping world peace)
RULES RULE
- Where am I?
- What can I do here?
- What should I think and feel?
WHERE AM I?
- Global id
- Title tags
- Page headlines
- Bread crumbs
- Site map
- Consistency in visual look
- URL
- Highlighted link
- No link to same page
- Logo links to home page
WHAT CAN I DO?
- Be clear
- Minimize visual clutter
- Organize content
- Unambiguous labels
- Navigation
- Multiple ways to access
- Divide pages in clearly defined areas, e.g. by boxes
- Respect conventions
- Underlined links
- Mouse over effects
- Hand icon
- Submit buttons
- Readable text
- Size, contrast, type
- Above the “fold” content
WHAT DO YOU WANT ME TO DO?
- Visual hierarchy
- Contrast
- Color
- Size
- Lines and composition
- Eye tracking
- “Call for Action” buttons
- Multiple ways to access
- Process preview (e.g. step 3 out of 5)
WHAT SHOULD I THINK AND FEEL?
- Aesthetics
- Tone, feel, atmosphere
- Professionalism in layout and design
TIPS’N TRICKS
- Horizontal navigation or vertical?
- don’t do both
- Many users navigate through “Search” field
- Keep text short, bullet pointed and “skimmable”
- Do “Print” version of your content
- Date your content
The typical user in focus
What the typical user needs depends on CONTEXT (diff. user scenarios)
What it does vs. how it works in interaction with the user
Every product that is used by someone has a UXMaking people remember
Scrolling sideways... and up and down... very big and mysterious
- 2. It works!
- 1. Enjoyment and desire
- 3. Less is more
Navigation
- r
Common sense
Hierarchy:
Web: All available
Line tabs are global, can be seen from all sides. Drop down are supportive, local Local navigation: Links and scroll down
Local navigation Bread crums….
- r pagination
About Navigation:
1.Global (possible from all pages)
Supportive
(second. level - typical drop-down)
2.Local (on a special site)
Example: http://inkd.com/
Linie sekvens
When do we have this?
Card payment
Wireframing sitemaps
Tag cloud
http://www.illustratorgruppen.dk/
Side and up
http://intothearctic.gp/en/
Where am I?
Site ID - What site is this? Page headlines Bread crumbs Sitemap Consistency in visual look URL Logo links to home “You are here indicators” Search indicators
What can I do here?
Organize content Labels naming Proximity Clear visual hierarchy
What do you want me to do?
Call to action-buttons Process progress Guidelines:
FIND a good website each
and describe it through these to each other
Groups of two 45 minutes incl. break