Usability Brugervenlighed - Its not rocket science, just plain - - PowerPoint PPT Presentation

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Usability Brugervenlighed - Its not rocket science, just plain - - PowerPoint PPT Presentation

Usability Brugervenlighed - Its not rocket science, just plain common sense Theres a good usability principle right there: if something requires a large investment of time or looks like it willits less likely to be used.


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Usability

Brugervenlighed

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  • It’s not rocket science,

just plain common sense “There’s a good usability principle right there: if something requires a large investment of time —or looks like it will—it’s less likely to be used.” Steve Krug

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Brugervenlighed

Usability

Think aloud

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Why should I have to think about how I want to search? why should I have to think about how the site’s search engine wants me to write the question?

Where am I? Where should I begin? Where did they put _____? What are the most important things on this page? Why did they call it that?

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How we think users look at our site

  • and how they actually see it....
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We scan the text We don’t read instructions

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Usability Anvendelighed usable information Brugervenlighed

Ease of use nemhed

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Ludwieg Mies Van der Rohe - theory

1886-1969

Or Keep It Simple and Short KISS

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  • 1. Lav et tydeligt visuelt hierarki
  • 2. Benyt vaner/regler (hover effects mm.)
  • 3. Bryd alle sider op i tydelige områder

brug Gestalt lovene

  • 4. Gør klikbare områder tydelige
  • 5. Minimer støj

Hvordan laver vi brugervenlige websites? How do we make user-friendly websites?

  • 1. Create a clear visually hierarchy
  • 2. Use habits/rules (hover effects mm.)
  • 3. Bryd alle sider op i tydelige områder

Use Gestalt Laws

  • 4. Make clickable areas clear
  • 5. Reduce noise
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Det første indtryk

Scan-bare sider

Overskrifter Små mængder tekst

“Happy talk” skær til minimum Tekster skal give mening Læsbarhed

First impression

Scan-pages

Headlines Small amount of text

“Happy talk” minimise text must have a meaning Legibility

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According to the book “Pretty graphic design” ” Smukkere grafisk design” by Henrik Birkvig and Design Basic Index by Jim Krause A C B E

The longest part has to be 61,8 procent

The Golden ratio

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http://www.thismanslife.co.uk/projects/phiculator/

The Golden ratio

  • r opposite
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The sides of the Egyptian pyramids were golden triangles. Additionally, the three-four-five triangle is a golden ratio between the five unit side and the three unit side. The Egyptians considered this kind of right triangle extremely important and used it also in the pyramids.

Det gyldne snit

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Det gyldne snit

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Rule of thirds

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Forudsætninger:

Assumptions:

pålideligt, sikkert og tilgængeligt

Reliable Safe and available

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5 gyldne regler: Let at lære Let at huske Effektivt at bruge Forståeligt Tilfredsstillende at bruge 5 Golden rules: Easy to learn Easy to remember Efficient to use Easy to understand Satisfactory Rolf Mölich’s Rolf Mölich

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Disasters Katastrofer

When a user not is able to do what they were aiming for...... Når en bruger ikke er i stand til at udføre det de kom for....

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http://www.flickr.com/photos/nofrills/4130450141/

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Steve Krug

  • 1. Don’t make me think

Be in the users shoes! If you think it’s to difficult - it probably is “Get rid of half the words on each page, then get rid of half of what’s left.” But that one gets its own chapter later

Use Gestalt Laws for making proximity - break up pages into clearly defined areas

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Steve Krug

  • 2. Web applications should

explain themselves

What is it about - make it clear

Visual Hierarchy is important

Never Horizontal Scroll In the Western world we read from left to right, top to bottom. Because of this, scrolling horizontally is not easy. Take care that your users screen resolution is wide enough for your site.

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Steve Krug

  • 3. Don’t waste my time

Links that does’t work... Too much text Design for scanning the text noise

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  • 4. Users still cling to their back buttons

Steve Krug

  • make sure they can go back
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Steve Krug

  • 5. We’re creatures of habit
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Steve Krug

  • 6. No time for small talk
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  • 7. Don’t lose search

Steve Krug

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  • 8. We form mental sitemaps

Steve Krug

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Steve Krug

  • 9. Make it easy to go home

HOME

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How can we make all this happen

Serifs are far better for print reading than Sans Serifs. This has to do with how your screen displays fonts.

Legibility/Fonts Make it easy to get the message

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UXD

User Xperience Design Bruger orienteret Design

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WHAT IS USER INTERFACE DESIGN? UI UXD =

The level of satisfaction an average user gets from a product

Design that facilitates interaction

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WE HAVE THE WEBSITE BECAUSE OF THE USERS

  • Treat them as you would a guest in your home
  • Be friendly and and respect their time and needs
  • Clean up the mess before they come
  • Make it easy and convenient for the them to use your place
  • Don’t expect them to know your house as well as you do
  • Create a pleasant atmosphere
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BENEFITS

  • A better chance of them finding what the came for
  • A better chance of understanding all they can do, and not

just the stuff they accidentally meet

  • You can steer them
  • They will have success experience and feel smarter and

better about them selves (- and thereby helping world peace)

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RULES RULE

  • Where am I?
  • What can I do here?
  • What should I think and feel?
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WHERE AM I?

  • Global id
  • Title tags
  • Page headlines
  • Bread crumbs
  • Site map
  • Consistency in visual look
  • URL
  • Highlighted link
  • No link to same page
  • Logo links to home page
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WHAT CAN I DO?

  • Be clear
  • Minimize visual clutter
  • Organize content
  • Unambiguous labels
  • Navigation
  • Multiple ways to access
  • Divide pages in clearly defined areas, e.g. by boxes
  • Respect conventions
  • Underlined links
  • Mouse over effects
  • Hand icon
  • Submit buttons
  • Readable text
  • Size, contrast, type
  • Above the “fold” content
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WHAT DO YOU WANT ME TO DO?

  • Visual hierarchy
  • Contrast
  • Color
  • Size
  • Lines and composition
  • Eye tracking
  • “Call for Action” buttons
  • Multiple ways to access
  • Process preview (e.g. step 3 out of 5)
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WHAT SHOULD I THINK AND FEEL?

  • Aesthetics
  • Tone, feel, atmosphere
  • Professionalism in layout and design
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TIPS’N TRICKS

  • Horizontal navigation or vertical?
  • don’t do both
  • Many users navigate through “Search” field
  • Keep text short, bullet pointed and “skimmable”
  • Do “Print” version of your content
  • Date your content
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The typical user in focus

What the typical user needs depends on CONTEXT (diff. user scenarios)

What it does vs. how it works in interaction with the user

Every product that is used by someone has a UX
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Making people remember

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Scrolling sideways... and up and down... very big and mysterious

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  • 2. It works!
  • 1. Enjoyment and desire
  • 3. Less is more
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Navigation

  • r

Common sense

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Hierarchy:

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Web: All available

Line tabs are global, can be seen from all sides. Drop down are supportive, local Local navigation: Links and scroll down

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Local navigation Bread crums….

  • r pagination
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About Navigation:

1.Global (possible from all pages)

Supportive

(second. level - typical drop-down)

2.Local (on a special site)

Example: http://inkd.com/

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Linie sekvens

When do we have this?

Card payment

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Wireframing sitemaps

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Tag cloud

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http://www.illustratorgruppen.dk/

Side and up

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http://intothearctic.gp/en/

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Where am I?

Site ID - What site is this? Page headlines Bread crumbs Sitemap Consistency in visual look URL Logo links to home “You are here indicators” Search indicators

What can I do here?

Organize content Labels naming Proximity Clear visual hierarchy

What do you want me to do?

Call to action-buttons Process progress Guidelines:

FIND a good website each

and describe it through these to each other

Groups of two 45 minutes incl. break