The of Football Business Strategies from the gridiron - - PowerPoint PPT Presentation

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The of Football Business Strategies from the gridiron - - PowerPoint PPT Presentation

The of Football Business Strategies from the gridiron that will grow your business Brought to you by The Football is the Customer The e Power o of Anal alogy ogy Creativity Logic Analogy The Power of Analogy Analogies lie


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Business

Strategies from the gridiron that will grow your business

The of Football

Brought to you by

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The Football is the Customer

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The e Power o

  • f Anal

alogy

  • gy

Logic Creativity Analogy

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Analogies lie at the root of some of the most compelling and creative thinking in business as a whole.

The Power of Analogy

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Analogy is a powerful cognitive tool for discovery and learning about new areas based on existing knowledge.

–Journal of Statistics Education

The Power of Analogy

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“Growth comes through analogy; through seeing how things connect, rather than

  • nly seeing how they might be different.”

– Albert Einstein

The Power of Analogy

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When we “see” the problem in a new way, the solution seems obvious.

7 I

The Power of Analogy

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Know what success looks like

U.S. Marines from the 28th Regiment 5th Division raising the flag on Mount Iwo Jima in 1945

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Success is measured in small goals

First Down! Nice Catch! Way to get out of bounds! Way to cause that fumble!

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Here’s what we think success looks like

Marshawn Lynch’s Beast Mode run in 2010

REALITY: You will be tackled

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Before I get tackled

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All-Time Rank Player Rushes Catches Touchdowns Scoring %

??? Reggie Rivers 138 75 8 3.76% 1 Emmitt Smith 4409 515 175 3.55% 2 L. Tomlinson 3174 624 162 4.27% 3 Marcus Allen 3022 587 144 3.99% 4 Walter Payton 3838 492 125 2.89% 5 Jim Brown 2359 262 126 4.81% 9 Barry Sanders 3062 352 109 3.19% 14 A. Peterson 2054 208 91 4.02% 27 M. Lynch 2033 239 80 3.52% 47 Terrell Davis 1655 169 65 3.56%

Before I get tackled

4.2 4.3 4.1 4.4 5.2 5.0 5.0 4.3 4.6 3.1

Avg.

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2 yds 3 yds 1 yd 15 yds 28 yds 15 yds 1 yd 9 yds 3 yds 6 yds 3 yds 5 yds 1 yds 2 yds 9 games with no touchdowns 5 games with no touchdowns 1 yd 1 yd 1 yd 2 yds 9 yds 1 yd 3 yds 16 yds 4 yds 6 yds 9 yds 79 yds DeMarco Murray Marshawn Lynch

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It’s not about the scoring play. It’s about the scoring drive.

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What is forward progress? Building Trust

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The goal is to be trusted.

  • Don’t disqualify yourself.
  • How do FB players disqualify themselves?
  • Not ready when called upon

The goal is to earn the next play.

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The goal is to be trusted.

  • Don’t disqualify yourself.
  • How do FB players disqualify themselves?
  • Not ready when called upon
  • Confused – Don’t know assignment
  • Freelance

The goal is to earn the next play.

  • Get a penalty
  • Make big mistakes
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The goal is to be trusted.

  • How do young players qualify themselves?
  • Be ready when called upon
  • Know your assignment
  • Do the basic things right
  • Be prepared to come off the field

The goal is to earn the next play.

  • Be prepared to stay on the field
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Why is Tim Tebow out of the NFL?

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Why is Tim Tebow out of the NFL?

G 10 20 30 40 50 40 30 20 10 G

88 10

S

He held the ball for 10 seconds.

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Teammates must be PREDICTABLE

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Ed McCaffrey 12-yard route

You must be predictable

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Ed McCaffrey 12-yard route

Do your job in a way that allows your teammates to also do their jobs.

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Ed McCaffrey 12-yard route

Do your job in a way that allows your teammates to also do their jobs.

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Secondary Market Origination Processing Inspection Appraisal Underwriting Compliance Title Closing Post Closing

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Active Listening in Football

In the huddle At the line of scrimmage On the sidelines From a different perspective

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Active Listening in Football

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Failing to adjust to dynamic environment

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Own Every Problem

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Own Every Problem

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Own Every Problem

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Don’t complain about things that affect EVERYONE

OMG! It’s Wet! OMG! It’s cold! OMG! It’s Hot! OMG! I’m Exhausted!

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Understanding your competition

Don’t get into a wrestling match with a sumo wrestler

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The Football is the Customer

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