STAND TOGETHER Messaging to Support Muslims and Refugees in - - PowerPoint PPT Presentation

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STAND TOGETHER Messaging to Support Muslims and Refugees in - - PowerPoint PPT Presentation

STAND TOGETHER Messaging to Support Muslims and Refugees in Challenging Times September 8, 2016 The Welcoming Refugees Project is supported by the Office of Refugee Resettlement (ORR/ACF/DHHS) Agenda Setting the Context Rachel Peric,


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STAND TOGETHER

Messaging to Support Muslims and Refugees in Challenging Times September 8, 2016

The Welcoming Refugees Project is supported by the Office of Refugee Resettlement (ORR/ACF/DHHS)

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Agenda

  • Setting the Context

Rachel Peric, Welcoming America

  • An Overview of the Stand Together: Messaging to Support Refugees

and Muslims in Challenging Times Toolkit

Amanda Cooper, Lightbox Collaborative

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Session Objectives

By the end of this webinar, participants will:

  • understand the importance of communications in welcoming

Muslims and refugees during challenging times

  • understand core messaging strategies on this issue
  • have ideas of how to apply the strategies in a local context
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CONTEXT

All of us might wish at times that we lived in a more tranquil world, but we don't. And if our times are difficult and perplexing, so are they challenging and filled with

  • pportunity. - Robert F. Kennedy, Jr.
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You don’t have to be popular now

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…to be on the right side of history.

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Welcoming is the Way

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OPPORTUNITIES

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“This Is Wholesome”

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CHALLENGES

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We fight FEAR with FACTS

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Don’t Reinforce

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Replace

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TOOLKIT

What’s in there?

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AUDIENCE

  • Reach out to the

“moveable middle”

  • Get to know your audience

deeply to be able to message to them directly

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MESSAGES: Themes that Work

Now is the time to commit to deeper welcoming

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People of all faiths stand together

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United in Compassion for All

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STORIES

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STORIES: Show, Don’t Tell

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TOUGH QUESTIONS

  • How to prepare
  • Scripts to build off of and

practice from

  • Tools for getting to know

your audience and evaluating the conversation

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STAND TOGETHER: The Toolkit

  • Audiences
  • Winning Messages
  • The Power of Stories
  • Tough Questions
  • Choose Words Carefully
  • Appendix/Resources
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Webinar Part 2:

Community-Based Practices to Strengthen Relations & Counter Backlash

Monday, September 19 1:00 Eastern/ 10:00 Pacific

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Welcoming Week – Sept. 16-25

Kentucky Refugee Ministries Soccer Without Borders

welcomingweek.org

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Welcoming Refugees Forum

You will have the opportunity to:

  • Engage in special discussions before and after webinars
  • Have direct access to Welcoming America staff
  • Get early peeks at new resources
  • Share successes and challenges in welcoming with each other

http://bit.ly/wrforum

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QUESTIONS?

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KEEP UP WITH WELCOMING AMERICA

WelcomingAmerica.org Like us on Facebook facebook.com/WelcomingAmerica Follow us on Twitter @WelcomingUSA Subscribe to our YouTube Channel youtube.com/WelcomingAmerica Connect with us on LinkedIn linkedin.com/company/welcoming-america