Scholars at work Adscholars is a digital 360 company based out of - - PowerPoint PPT Presentation

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Oct 02, 2022 195 likes •338 views

1 Scholars at work Adscholars is a digital 360 company based out of UAE, INDIA. We are a bunch of digital enthusiasts with varied skills in advertising and marketing that help our clients grow their business by adapting to the constantly shifting

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1 ADscholars www.adscholars.com

Scholars at work

Adscholars is a digital 360 company based out of UAE, INDIA. We are a bunch of digital enthusiasts with varied skills in advertising and marketing that help our clients grow their business by adapting to the constantly shifting landscape of Digital. We facilitate our client’s needs across advertising technologies & sales, digital data & analytics, research, strategy & planning, Ad trafficking, campaign management, client side communications, agency & client side marketing in web and mobile space. Your search for one stop Digital solution stack ends here. Come play the great game of internet of things and keep winning with us.

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2 ADscholars www.adscholars.com

Our Craft

Digital Advertising

Campaign Management Analytics and Reporting Creative services Programmatic Website Monetisation Media Buying

Campaign Management

Managing and trafficking all your ad campaigns by increasing ROI by delivering all KPIs.

Analytics and Reporting

Helping hand in decision making with data-driven approach by leveraging top level to granular reports with detailed analysis.

Creative Services

Effective creative solutions with highly engaging digital and rich-media ads and customized native ad solutions.

Media Buying

Full service media research, Audience procurement and buying services.

Website Monetisation

Converting the existing traffic into revenue by showing Ads that matters most to the users.

Programmatic

Optimal solutions across all platforms with real-time insights in ever changing programmatic landscape.

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3 ADscholars www.adscholars.com

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4 ADscholars www.adscholars.com

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5 ADscholars www.adscholars.com

Programmatic

Demand Side Platforms

Expertise in top Demand side platforms and assistance in identifying best platform for you campaign needs.

Ad Exchanges

Switching your spends across Exchanges and help you reach right Audience at the right time to get the most out of your Advertising spend.

Supply Side Platforms

Expertise in top Supply side platforms to help Publishers reach right brands for higher fill rates. Programmatic solutions with unified insights across channels and type

f buy. Understanding your Audience with real-time data and unified

insights with DMP integration. Unparalleled access to premium inventory by leveraging programmatic guaranteed deals. Seamless integration and complete control over your cross screen campaigns.

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6 ADscholars www.adscholars.com

Media Buying

Research Evaluation Negotiation Media Choice

Audience research to identify the right segments of Audience. Competitive research to identify the most effective and ineffective buying strategies. Splitting the budgets across multiple mediums for better presence and penetration into Digital ecosystem. Negotiating for better pricing options (CPM, CPV, etc) and increasing total negotiated savings to make your buys count. Creating media calendars to make sure your brand isn’t over exposed. Forecasting the right time to expose your brand and evaluating the overall Advertising spend.

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7 ADscholars www.adscholars.com

Campaign Management

Media Planning

Creating highly effective Media plans, bespoke for your requirements by setting up KPIs to make your Advertising spend count.

Trafficking

Setting up campaigns across all the Advertising platforms with a quick turn around time.

Test Strategies

Creating Multivariate and A/B testing strategies and closely monitor the campaign performance against the KPIs.

Analysis

Analysing the campaign’s test strategies by pulling up high level to granular performance reports.

Optimization

Highly effective performance optimization techniques to hit the bullseye.

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8 ADscholars www.adscholars.com

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9 ADscholars www.adscholars.com

Analytics and Reporting

Deploy & Monitor

Cross platform Analytics integration. Monitoring user behavior and engagement patterns.

Data Collection

User data collection and management. Customized data points to suite your business requirements.

Reporting

Pulling up high level performance reports to granular reports like reach, path to conversion and lead generation reports.

Insights & Feedback

Analysing the data and providing valuable insights. Providing regular updates with a helping hand in better decision making.

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10 ADscholars www.adscholars.com

Creative Services

Innovative, interactive and impactful Rich Media banners across platforms. Inline Ads designed to seamlessly integrate and perform for better user engagement. Creative yet very simple Flash and HTML5 banners.

Flash & HTML5 Ads

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11 ADscholars www.adscholars.com

Social Media Marketing

SMS

@

Twitter

Help you get your message to right Audience by promoting your tweets by high valued handles and to grow your community.

Facebook

Help you reach intent based Audience for better user engagement on ever growing Facebook Network.

YouTube

Help you run highly engaging TrueView Ads by spending only on user engagements and to get the most out of your Advertising spend.

Help you connect with the largest network of influential professionals with precise B2B targeting.

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12 ADscholars www.adscholars.com

Certified teams on Platforms

Social Media platforms

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13 ADscholars www.adscholars.com

Our Portfolio

Agencies Publishers

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14 ADscholars www.adscholars.com

Technologies

Social Media Google

Other Technologies