Registrar of Voters Orange County Registrar of Voters Orange County - PowerPoint PPT Presentation

Registrar of Voters Orange County Registrar of Voters Orange County Registrar of Voters Orange County Registrar of Voters

Registrar of Voters Orange County Overview Orange County Overview Orange County Overview 1.6 million registered voters 1 5 th largest voting jurisdiction 2 49 full-time staff 3 Hundreds of election aides 4 Thousands of volunteers 5

Registrar of Voters Voter Expectations Voter Expectations Voter Expectations  Limited interaction with the Department  Little time to make an impression  Expectation of high level of service, transparency, consistency  Community outreach goal: increase voter interactions/contacts/impressions  Increase opportunities to leave a positive impression

Registrar of Voters Long- -Term Outreach Goals Term Outreach Goals Long Long-Term Outreach Goals  Act as a resource to voters beyond the election cycle  Become a part of the public’s consciousness  Provide information, resources, and opportunities in multiple formats  Communication and access to information should be intuitive and easy

Registrar of Voters Layers of Communication Layers of Communication Layers of Communication  Two primary mediums: Online and Community Outreach  Public expects information in a variety of formats  Maximize our use of technology as a response to the public’s changing communication methods

Registrar of Voters Online Efforts: Social Networking Online Efforts: Social Networking Online Efforts: Social Networking & Website Expansion & Website Expansion & Website Expansion   Online efforts include the expansion of the Online efforts include the expansion of the ocvote.com website and the use of social networking ocvote.com website and the use of social networking   Act as a resource for voters, a clearinghouse of Act as a resource for voters, a clearinghouse of information information   Enhance transparency of Orange County’s elections Enhance transparency of Orange County’s elections   A leader in the elections community A leader in the elections community

Registrar of Voters Increased Transparency Increased Transparency Increased Transparency   360 degree virtual tour of the Registrar of Voters office 360 degree virtual tour of the Registrar of Voters office

Registrar of Voters Convenient Access to Convenient Access to Convenient Access to Information Information Information   Live streaming video of Election Night operations Live streaming video of Election Night operations and vote-by-mail ballot operations and vote-by-mail ballot operations   Election results updated every 30 minutes on Election results updated every 30 minutes on Election Night Election Night   “Elections on the Go” mobile application “Elections on the Go” mobile application

Registrar of Voters Stay Connected Web Page Stay Connected Web Page Stay Connected Web Page   Pressroom with media contacts, Pressroom with media contacts, press kits, department fact press kits, department fact sheets, images for the media, sheets, images for the media, press releases, department press releases, department profile profile   Newsletters (712 subscribers) Newsletters (712 subscribers)   Newsfeeds (640 subscribers) Newsfeeds (640 subscribers)   Social networking links Social networking links   Video blogs Video blogs   Podcasts Podcasts

Registrar of Voters Comprehensive Resources Comprehensive Resources Comprehensive Resources “How-To” Handbooks: “How-To” Handbooks: • Countywide Initiative • Countywide Initiative Process Process • Submitting Ballot • Submitting Ballot Arguments and Arguments and Rebuttal Arguments for Rebuttal Arguments for Countywide Measures Countywide Measures • Recall Petitions • Recall Petitions • Election Observers • Election Observers • Bilingual Poll Workers • Bilingual Poll Workers

Registrar of Voters Election Webinars Election Webinars Election Webinars   Designed to provide detailed Designed to provide detailed information on topics of interest information on topics of interest   300 people signed up so far 300 people signed up so far   Election Billing, Community Election Billing, Community Outreach, 2010 Election Legislation, Outreach, 2010 Election Legislation, Ballot Security, Supply Distribution Ballot Security, Supply Distribution   Poll worker topics: Poll worker topics: • Chain of Custody Documents • Chain of Custody Documents • Election Day Morning • Election Day Morning • Provisional Ballots How-To • Provisional Ballots How-To • ABCs of Being a Poll Worker • ABCs of Being a Poll Worker • Early Set-Up • Early Set-Up • Closing the Polls • Closing the Polls

Registrar of Voters Personalized Election Information Personalized Election Information Personalized Election Information   Voter registration Voter registration lookup lookup   Vote-by-mail ballot Vote-by-mail ballot tracking tracking   Provisional ballot Provisional ballot status lookup status lookup   Elected official and Elected official and district mapping district mapping system system

Registrar of Voters Online Community Engagement Online Community Engagement Online Community Engagement  Enhanced marketing efforts  Enhanced marketing efforts  Customized volunteer sign-up pages  Customized volunteer sign-up pages  Souvenir event photographs  Souvenir event photographs  Outreach events calendar  Outreach events calendar  Election Events LIVE  Election Events LIVE

Registrar of Voters Military and Overseas Voter Portal Military and Overseas Voter Portal Military and Overseas Voter Portal   Provides easy access to personalized election information Provides easy access to personalized election information   Ability to print ballot and return envelope image or receive Ability to print ballot and return envelope image or receive ballot electronically ballot electronically   Voter registration lookup Voter registration lookup   Email security and privacy Email security and privacy   Federal and state laws Federal and state laws

Registrar of Voters Social Networking Social Networking Social Networking   Response to changing communication Response to changing communication and technology and technology   Increased connection with the public Increased connection with the public   Immediate and convenient access Immediate and convenient access   Enhanced transparency Enhanced transparency   Positive response to efforts Positive response to efforts   Awards Won: PR News Nonprofit Awards Won: PR News Nonprofit Awards Finalist, NaCO Achievement Awards Finalist, NaCO Achievement Award Award   Facebook, Twitter, YouTube, Flickr, RSS Facebook, Twitter, YouTube, Flickr, RSS

Registrar of Voters Facebook Facebook Facebook   Launched Summer 2008 Launched Summer 2008   1,600+ friends 1,600+ friends   1,200+ notes, photo albums, videos, 1,200+ notes, photo albums, videos, links, status updates links, status updates   Daily monitoring and updates Daily monitoring and updates   Contacts from outreach events Contacts from outreach events “friended” “friended”   Consistent quality and messaging Consistent quality and messaging between Facebook and ocvote.com between Facebook and ocvote.com   Positive response from the public Positive response from the public and stakeholders and stakeholders

Registrar of Voters Facebook Friend Comments Friend Comments Facebook Facebook Friend Comments "Thanks for the hard work of you and your team!" "Thanks for the hard work of you and your team!" "Been following your preparations and I'm looking forward to voting "Been following your preparations and I'm looking forward to voting tomorrow knowing it will go over very smoothly." tomorrow knowing it will go over very smoothly." “Thanks for informing us on all the procedures, regulations, and “Thanks for informing us on all the procedures, regulations, and preparations for elections. A thankless job at times, I imagine. So, preparations for elections. A thankless job at times, I imagine. So, thank you!” thank you!” “Great job again, Neal! Whether we like the results or not, we can “Great job again, Neal! Whether we like the results or not, we can depend on you and your team to provide them to us quickly and in a depend on you and your team to provide them to us quickly and in a format we can actually understand. Congrats to you and the team for format we can actually understand. Congrats to you and the team for another job well done.” another job well done.” “Neal, the elections run so efficiently with all the positive changes “Neal, the elections run so efficiently with all the positive changes you have implemented. You have a great office and staff.” you have implemented. You have a great office and staff.”