National Survey Common Core State Standards Likely General Election - - PowerPoint PPT Presentation
National Survey Common Core State Standards Likely General Election Voters Oversamples of GOP Primary Voters and Swing Voters By: John McLaughlin April 24 th , 2014 On the web www.mclaughlinonline.com Presentation Outline 1. Methodology
By: John McLaughlin April 24th, 2014
On the web www.mclaughlinonline.com
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National - CSS - Common Core April 2014
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This national survey of 1000 likely general election voters was conducted from April 7-13 , 2014. The subsequent oversample conducted to reach 500 GOP primary voters was conducted from April 14–17. The subsequent oversample conducted to reach 500 swing voters for state legislature was conducted from April 14-17. All interviews were conducted online; survey invitations were distributed randomly within predetermined election units. These units were structured to correlate with actual voter turnout in a nationwide general election. This poll of 1000 likely general election voters has an accuracy of +/- 3.0% at a 95% confidence interval. The oversamples of 500 GOP primary voters and 500 swing voters each have an accuracy of +/-4.4% at a 95% confidence interval.
National - CSS - Common Core April 2014
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defined.
well they educate students.
Republican primary voters and 44% among the November swing voters.
“everyone on the same page” 13%, they're “good” 12%, establish “accountability” 10% and “better than before” 8%.
14%, “teaching to the test” 11%, “confusing” 10%, “dumbing down/making students average” 9% and keeping the federal government out of schools, 8%.
hot at the grassroots level and a virtual litmus test for candidates these days.
National - CSS - Common Core April 2014
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simple, neutral language, support for the concept soars to a two-thirds majority. When voters were asked if they approve or disapprove of "Common Core State Standards are simply a set of standards in Math and English which state what a child should know in both subjects by the end of each grade of school they
achieve and compare schools from state to state." All voters approve 65%-29%. Republican primary voters approve 59%-35%. Swing voters approve 66%-25%.
candidate who supports "Having test standards for Math and English at every grade level to measure if students in your state and across the country are achieving minimum levels of education". Among Republican primary voters it's 68%-19% and among swing voters 64%-23%. If you’re in a race where the general election matters, this is an issue that resonates with women 60%-27% and Hispanics 74%-19%.
candidate who supports "Making sure your state utilizes Common Core State Standards for Math and English to ensure that students are adequately prepared for college or get a good job." Among Republican primary voters it's 54%-37% and among swing voters 60%-26%.
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Standards are supported by 75% of the teachers and will help students learn more and be better prepared when they graduate high school” vs. the candidate who says that “they were developed in secret by the Obama administration and are being imposed on kids without input from parents and local school boards,” 26%. Among Republican primary voters it's 48%-36% and among swing voters, 58%-25%.
increases and support among Republicans is strong. This includes GOP-ers over the age of 55, who are so critical in Republican primaries. Republicans are not as nearly as monolithic as the media portrays. After hearing these arguments and others against, all voters approve 62%-30%. Republican primary voters approve 58%-36%. Swing voters approve 63%-26%.
More Likely/Less Likely TOT.
Thirty percent of current high school graduates can’t pass the U.S. military entrance exam, which is focused just on basic reading and math skills and Common Core State Standards are intended to improve this result. 64/22 According to national polls, more than 75% of teachers support implementing the Common Core State Standards in their schools. 63/22 We need Common Core State Standards because 60% of new jobs in this century will require math and science skills that only 20% of today’s American workforce possesses. 62/24 Common Core State Standards preserve local control. They were developed by states and will be implemented by states. Each state retains full flexibility to modify or improve them at any time. 62/25 Common Core Standards will help parents and taxpayers better assess the performance of our schools, so we can hold the education establishment accountable for results. 61/26 Academic standards experts at the conservative Thomas B. Fordham Institute compared the old standards against the new standards and found Common Core State Standards are superior to existing standards in 39 states for math and 37 states for English. 60/23
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there is significant room for improvement. When given a choice between implementing Common Core State Standards, or sticking with the way schools are currently being run, the majority of all voters say implement the standards 62%- 26%; among Republican primary voters 59%-32% and among swing voters 63%- 22. CONCLUSION: All the dangers that come from being associated with the national Republican brand – being exclusive, Anglo-only, anti-woman, anti-Hispanic – are in play here and Republicans would be wise to think of this issue in a broader context. The anti-Common Core positions may be inviting in the short-term, but looking to November supporting state standards that elevate school achievement have far more upside.
National - CSS - Common Core April 2014
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Students often receive letter grades of A, B, C, D or F to grade the quality of their work. Suppose public schools themselves were graded in the same way. What letter grade between A, B, C, D or F would you give the public schools in your community?
GOP Primary Voters
14 29 37 15 5 5 10 15 20 25 30 35 40
A B C D F
TOTAL
12 35 35 13 6 5 10 15 20 25 30 35 40
A B C D F
Swing Voters
8 36 39 12 6 5 10 15 20 25 30 35 40 45
A B C D F
Mean GPA = 2.34 Mean GPA = 2.30 Mean GPA = 2.28 National - CSS - Common Core April 2014
GENERAL ELECTION VOTERS A B C D F GOP PRIMARY VOTERS A B C D F TOTAL 12 35 35 13 6 TOTAL 14 29 37 15 5 East 12 40 31 11 6 East 13 33 40 13 1 South 13 38 32 13 3 South 15 33 32 14 8 Midwest 12 33 36 13 7 Midwest 12 29 37 14 8 West 10 29 39 15 7 West 16 23 37 21 3 Republican 14 34 33 15 5 Men 10 29 41 17 4 Democrat 15 38 32 12 4 Women 17 30 33 14 7 Independent 6 32 41 12 9 Liberal 21 41 26 11 Men 12 31 38 13 6 Moderate 15 32 31 19 4 Women 12 38 32 13 5 Conservative 13 28 391 15 6 Liberal 15 35 35 12 4
13 31 40 10 6 Moderate 9 38 32 14 7 Very Cons. 12 25 37 20 7 Conservative 11 31 37 13 7 Kids Under 18 – Yes 14 31 33 14 8 Kids Under 18 – Yes 15 36 30 12 7 Kids Under 18 – No 13 28 39 16 3 Kids Under 18 – No 9 34 38 13 5 Under 55 13 31 35 14 8 Under 55 12 35 35 13 6 Over 55 14 28 38 17 3 Over 55 12 36 35 13 5 Vote GOP State Leg. 14 29 36 16 6 Vote GOP State Leg. 11 33 35 14 7 Vote Dem. State Leg. 62 39 Vote Dem. State Leg. 14 37 33 13 4 Vote Und. State Leg. 5 23 68 5 Vote Und. State Leg. 7 36 41 9 7 CCSS – App. 19 33 31 13 13 CCSS – App. 16 36 31 13 4 CCSS – Disapp. 9 25 39 20 20 CCSS – Disapp. 9 30 38 17 7 CCSS – Don’t Know 13 31 40 11 11 CCSS – Don’t Know 10 39 35 10 6 Describe CCSS – App. 15 35 32 14 14 Describe CCSS – App. 13 38 32 12 5 Describe CCSS – Disapp. 13 22 38 20 20 Describe CCSS – Disapp. 10 30 38 16 6 Describe CCSS – Don’t Know 2 12 79 5 5 Describe CCSS – Don’t Know 9 30 49 6 6 Not CCSS/Now CCSS 11 37 34 15 15 Not CCSS/Now CCSS 10 39 33 12 6 Informed CCSS – App. 15 35 35 11 11 Informed CCSS – App. 13 39 32 12 5 Informed CCSS – Disapp. 12 22 36 23 23 Informed CCSS – Disapp. 10 28 39 16 7 Informed CCSS – Don’t Know 12 17 54 12 12 Informed CCSS – Don’t Know 9 34 41 10 5 Not CCSS/Now CCSS 9 36 42 9 9 Not CCSS/Now CCSS 10 41 33 10 6
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SWING VOTERS A B C D F TOTAL 8 36 39 12 6 East 9 43 33 9 6 South 11 35 39 13 3 Midwest 8 32 39 14 7 West 3 36 44 11 7 Republican 12 39 38 6 5 Democrat 8 35 40 14 4 Independent 7 35 39 13 6 Men 7 31 43 12 7 Women 9 39 36 12 5 Liberal 5 29 42 14 9 Moderate 7 39 36 11 6 Conservative 12 33 42 12 2
12 35 43 8 2 Very Cons. 14 19 38 29 Kids Under 18 – Yes 10 40 35 11 5 Kids Under 18 – No 6 32 43 13 7 Under 55 9 36 39 11 6 Over 55 6 35 38 15 6 CCSS – App. 10 43 32 12 4 CCSS – Disapp. 7 32 45 10 7 CCSS – Don’t Know 8 32 40 14 6 Describe CCSS – App. 8 38 37 13 5 Describe CCSS – Disapp. 8 33 431 11 6 Describe CCSS – Don’t Know 9 29 42 11 9 Not CCSS/Now CCSS 7 32 42 13 6 Informed CCSS – App. 8 40 36 12 4 Informed CCSS – Disapp. 9 27 44 13 8 Informed CCSS – Don’t Know 7 32 43 9 9 Not CCSS/Now CCSS 7 35 42 12 5
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11
TOTAL
84 39 45 16 11 5 10 20 30 40 50 60 70 80 90
SUPPORT Strong Smwt. OPPOSE Smwt. Strong
GOP Primary Voters
87 47 40 13 10 3 10 20 30 40 50 60 70 80 90 100
SUPPORT Strong Smwt. OPPOSE Smwt. Strong
Swing Voters
85 34 51 15 10 5 10 20 30 40 50 60 70 80 90
SUPPORT Strong Smwt. OPPOSE Smwt. Strong
National - CSS - Common Core April 2014
GENERAL ELECTION VOTERS Support Oppose GOP PRIMARY VOTERS Support Oppose SWING VOTERS Support Oppose TOTAL 84 16 TOTAL 87 13 TOTAL 85 15 East 82 18 East 80 20 East 81 19 South 83 17 South 91 9 South 86 14 Midwest 85 15 Midwest 89 11 Midwest 88 12 West 86 15 West 85 15 West 84 16 Republican 87 13 Men 89 11 Republican 87 13 Democrat 82 18 Women 85 15 Democrat 83 17 Independent 83 17 Liberal 97 3 Independent 86 14 Men 88 13 Moderate 87 13 Men 91 9 Women 81 19 Conservative 86 14 Women 81 19 Liberal 82 18
86 14 Liberal 80 20 Moderate 84 16 Very Cons. 87 13 Moderate 85 15 Conservative 86 14 Kids Under 18 – Yes 86 15 Conservative 90 10 Kids Under 18 – Yes 86 14 Kids Under 18 – No 88 12
88 13 Kids Under 18 – No 83 18 Under 55 87 13 Very Cons. 100 Under 55 85 15 Over 55 87 13 Kids Under 18 – Yes 84 16 Over 55 82 18 Vote GOP State Leg. 87 13 Kids Under 18 – No 86 14 Vote GOP State Leg. 86 14 Vote Dem. State Leg. 100 Under 55 85 15 Vote Dem. State Leg. 80 20 Vote Und. State Leg. 69 31 Over 55 87 14 Vote Und. State Leg. 88 12 CCSS – App. 90 10 CCSS – App. 89 11 CCSS – App. 89 11 CCSS – Disapp. 83 17 CCSS – Disapp. 76 25 CCSS – Disapp. 77 23 CCSS – Don’t Know 90 10 CCSS – Don’t Know 90 10 CCSS – Don’t Know 85 15 Describe CCSS – App. 89 11 Describe CCSS – App. 90 10 Describe CCSS – App. 88 12 Describe CCSS – Disapp. 82 18 Describe CCSS – Disapp. 73 27 Describe CCSS – Disapp. 74 26 Describe CCSS – Don’t Know 97 3 Describe CCSS – Don’t Know 82 18 Describe CCSS – Don’t Know 85 15 Not CCSS/Now CCSS 89 11 Not CCSS/Now CCSS 91 9 Not CCSS/Now CCSS 87 13 Informed CCSS – App. 89 11 Informed CCSS – App. 90 10 Informed CCSS – App. 89 11 Informed CCSS – Disapp. 84 16 Informed CCSS – Disapp. 70 30 Informed CCSS – Disapp. 75 25 Informed CCSS – Don’t Know 89 11 Informed CCSS – Don’t Know 93 7 Informed CCSS – Don’t Know 82 18 Not CCSS/Now CCSS 88 13 Not CCSS/Now CCSS 92 9 Not CCSS/Now CCSS 88 13
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Have you seen, read or heard anything about Common Core State Standards as they apply to education?
TOTAL
58 42 10 20 30 40 50 60 70
Yes No
GOP Primary Voters
66 34 10 20 30 40 50 60 70
Yes No
Swing Voters
56 44 10 20 30 40 50 60
Yes No
National - CSS - Common Core April 2014
GENERAL ELECTION VOTERS Yes No GOP PRIMARY VOTERS Yes No SWING VOTERS Yes No TOTAL 58 42 TOTAL 66 34 TOTAL 56 44 East 60 40 East 61 39 East 59 41 South 46 54 South 61 39 South 56 44 Midwest 61 39 Midwest 68 32 Midwest 56 44 West 63 37 West 71 29 West 55 45 Republican 67 33 Men 61 39 Republican 65 35 Democrat 47 53 Women 72 28 Democrat 58 43 Independent 62 38 Liberal 60 40 Independent 54 47 Men 51 49 Moderate 64 36 Men 51 49 Women 64 36 Conservative 67 33 Women 60 40 Liberal 55 45
65 35 Liberal 63 37 Moderate 51 49 Very Cons. 69 31 Moderate 54 47 Conservative 68 32 Kids Under 18 – Yes 75 25 Conservative 57 43 Kids Under 18 – Yes 68 32 Kids Under 18 – No 61 39
60 40 Kids Under 18 – No 50 51 Under 55 71 29 Very Cons. 43 57 Under 55 63 37 Over 55 61 39 Kids Under 18 – Yes 64 36 Over 55 49 52 Vote GOP State Leg. 66 34 Kids Under 18 – No 47 53 Vote GOP State Leg. 70 31 Vote Dem. State Leg. 100 Under 55 60 40 Vote Dem. State Leg. 49 51 Vote Und. State Leg. 65 36 Over 55 44 56 Vote Und. State Leg. 47 53. CCSS – App. 71 29 CCSS – App. 75 25 CCSS – App. 68 32 CCSS – Disapp. 94 6 CCSS – Disapp. 90 10 CCSS – Disapp. 92 8 CCSS – Don’t Know 16 84 CCSS – Don’t Know 13 87 CCSS – Don’t Know 12 88 Describe CCSS – App. 53 48 Describe CCSS – App. 49 51 Describe CCSS – App. 48 52 Describe CCSS – Disapp. 92 8 Describe CCSS – Disapp. 85 15 Describe CCSS – Disapp. 86 14 Describe CCSS – Don’t Know 50 50 Describe CCSS – Don’t Know 33 67 Describe CCSS – Don’t Know 26 74 Not CCSS/Now CCSS 30 70 Not CCSS/Now CCSS 24 76 Not CCSS/Now CCSS 25 75 Informed CCSS – App. 52 49 Informed CCSS – App. 52 48 Informed CCSS – App. 48 52 Informed CCSS – Disapp. 91 9 Informed CCSS – Disapp. 79 22 Informed CCSS – Disapp. 85 15 Informed CCSS – Don’t Know 61 39 Informed CCSS – Don’t Know 26 74 Informed CCSS – Don’t Know 34 66 Not CCSS/Now CCSS 28 72 Not CCSS/Now CCSS 29 71 Not CCSS/Now CCSS 25 75
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Do you approve or disapprove of the Common Core State Standards?
TOTAL
35 6 29 33 16 17 32 5 10 15 20 25 30 35 40 APPROVE Strong Smwt. DISAPPR Smwt. Strong DK/REF.
GOP Primary Voters
33 9 24 41 18 23 26 5 10 15 20 25 30 35 40 45
APPROVE Strong Smwt. DISAPPR Smwt. Strong DK/REF.
Swing Voters
32 3 30 30 18 13 37 5 10 15 20 25 30 35 40
APPROVE Strong Smwt. DISAPPR Smwt. Strong DK/REF.
National - CSS - Common Core April 2014
GENERAL ELECTION VOTERS App. Disapp. GOP PRIMARY VOTERS App. Disapp. SWING VOTERS App. Disapp. TOTAL 35 33 TOTAL 33 41 TOTAL 32 30 East 34 35 East 35 39 East 35 30 South 38 25 South 31 43 South 39 26 Midwest 31 37 Midwest 34 40 Midwest 28 33 West 40 34 West 34 43 West 31 30 Republican 33 43 Men 37 37 Republican 35 35 Democrat 41 20 Women 30 45 Democrat 40 28 Independent 30 38 Liberal 82 11 Independent 29 30 Men 36 29 Moderate 38 34 Men 38 22 Women 34 37 Conservative 29 45 Women 29 36 Liberal 49 21
35 35 Liberal 44 25 Moderate 32 27 Very Cons. 23 56 Moderate 30 30 Conservative 26 50 Kids Under 18 – Yes 35 43 Conservative 27 36 Kids Under 18 – Yes 41 37 Kids Under 18 – No 33 39
29 38 Kids Under 18 – No 30 30 Under 55 33 45 Very Cons. 19 29 Under 55 39 35 Over 55 34 37 Kids Under 18 – Yes 36 37 Over 55 28 30 Vote GOP State Leg. 34 40 Kids Under 18 – No 28 22 Vote GOP State Leg. 34 44 Vote Dem. State Leg. 100 Under 55 35 33 Vote Dem. State Leg. 39 23 Vote Und. State Leg. 32 59 Over 55 26 21 Vote Und. State Leg. 26 25 CCSS – App. 100 CCSS – App. 100 CCSS – App. 100 CCSS – Disapp. 100 CCSS – Disapp. 100 CCSS – Disapp. 100 CCSS – Don’t Know CCSS – Don’t Know CCSS – Don’t Know Describe CCSS – App. 54 12 Describe CCSS – App. 47 9 Describe CCSS – App. 53 10 Describe CCSS – Disapp. 2 90 Describe CCSS – Disapp. 2 88 Describe CCSS – Disapp. 2 88 Describe CCSS – Don’t Know 5 32 Describe CCSS – Don’t Know 9 27 Describe CCSS – Don’t Know 4 18 Not CCSS/Now CCSS 27 Not CCSS/Now CCSS 18 Not CCSS/Now CCSS 20 Informed CCSS – App. 55 11 Informed CCSS – App. 48 12 Informed CCSS – App. 54 10 Informed CCSS – Disapp. 3 89 Informed CCSS – Disapp. 3 79 Informed CCSS – Disapp. 5 83 Informed CCSS – Don’t Know 8 45 Informed CCSS – Don’t Know 13 17 Informed CCSS – Don’t Know 6 23 Not CCSS/Now CCSS 23 Not CCSS/Now CCSS 24 Not CCSS/Now CCSS 22
17
15 13 12 10 8 7 4 4 4 3 10 2 4 6 8 10 12 14 16
Sets Goals/Standards Everyone on the Same Page Good/Like Accountability Better than Before Same Across States Improves Learning Children/Future Measures Student Perfromance Fair Grading Don't Know
National - CSS - Common Core April 2014
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17 15 13 8 7 6 5 5 3 3 11 5 10 15 20
Sets Goals/Standards Everyone on the Same Page Accountability Measures Student Perfromance Good/Like Same Across States Better than Before Improves Learning Kids Ready for College Basic Learning Don't Know
National - CSS - Common Core April 2014
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17 15 12 9 9 7 5 4 4 3 9 5 10 15 20
Sets Goals/Standards Everyone on the Same Page Same Across States Better than Before Accountability Good/Like Measures Student Performance Children/Future Improves Learning New/Change Don't Know
National - CSS - Common Core April 2014
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14 11 10 9 8 7 6 6 5 4 6 2 4 6 8 10 12 14 16
Students are Different Teaching to Test Confusing Dumb Down/Students Average Keep Fed Gov't Out/Schools Bad Idea/Won't Work Poor Math Curriculum Makes No Sense Wrong Way to Learn Makes Learning Harder Don't Know
National - CSS - Common Core April 2014
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13 11 10 10 9 7 7 6 5 4 4 2 4 6 8 10 12 14
Students are Different Dumb Down/Students Average Teaching to Test Keep Fed Gov't Out/Schools Makes No Sense Bad Idea/Won't Work Confusing Wrong Way to Learn Poor Math Curriculum Makes Learning Harder Don't Know
National - CSS - Common Core April 2014
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17 14 10 8 7 6 5 5 5 3 9 5 10 15 20
Confusing Students are Different Teaching to Test Bad Idea/Won't Work Poor Math Curriculum Dumb Down/Students Average Makes No Sense Keep Fed Gov't Out/Schools Wrong Way to Learn Unnecessary Don't Know
National - CSS - Common Core April 2014
23 Common Core State Standards are simply a set of standards in Math and English which state what a child should know in both subjects by the end of each grade of school they complete. Common Core set expectations for what students should be able to achieve and compare schools from state to state. Knowing this, do you approve or disapprove of the Common Core State Standards?
TOTAL
65 26 39 29 15 14 6 10 20 30 40 50 60 70
APPROVE Strong Smwt. DISAPPR Smwt. Strong DK/REF.
GOP Primary Voters
59 27 33 35 16 19 5 10 20 30 40 50 60 70
APPROVE Strong Smwt. DISAPPR Smwt. Strong DK/REF.
Swing Voters
66 23 43 25 15 10 9 10 20 30 40 50 60 70
APPROVE Strong Smwt. DISAPPR Smwt. Strong DK/REF.
National - CSS - Common Core April 2014
GENERAL ELECTION VOTERS App. Disapp. GOP PRIMARY VOTERS App. Disapp. SWING VOTERS App. Disapp. TOTAL 65 29 TOTAL 59 35 TOTAL 66 25 East 58 31 East 54 32 East 65 24 South 67 26 South 60 38 South 67 23 Midwest 64 32 Midwest 60 37 Midwest 67 26 West 69 26 West 61 32 West 66 26 Republican 59 36 Men 64 29 Republican 62 28 Democrat 76 19 Women 55 41 Democrat 71 22 Independent 57 35 Liberal 88 11 Independent 65 25 Men 69 25 Moderate 65 32 Men 75 17 Women 61 33 Conservative 56 38 Women 60 30 Liberal 74 21
66 26 Liberal 73 19 Moderate 71 22 Very Cons. 46 50 Moderate 67 26 Conservative 50 44 Kids Under 18 – Yes 59 36 Conservative 60 27 Kids Under 18 – Yes 64 33 Kids Under 18 – No 60 35
59 29 Kids Under 18 – No 65 27 Under 55 57 38 Very Cons. 62 19 Under 55 64 31 Over 55 62 32 Kids Under 18 – Yes 63 31 Over 55 66 27 Vote GOP State Leg. 59 36 Kids Under 18 – No 71 17 Vote GOP State Leg. 57 39 Vote Dem. State Leg. 62 Under 55 65 27 Vote Dem. State Leg. 73 21 Vote Und. State Leg. 76 20 Over 55 71 19 Vote Und. State Leg. 62 18 CCSS – App. 97 2 CCSS – App. 96 1 CCSS – App. 98 2 CCSS – Disapp. 18 78 CCSS – Disapp. 21 72 CCSS – Disapp. 19 78 CCSS – Don’t Know 77 10 CCSS – Don’t Know 78 7 CCSS – Don’t Know 76 9 Describe CCSS – App. 100 Describe CCSS – App. 100 Describe CCSS – App. 100 Describe CCSS – Disapp. 100 Describe CCSS – Disapp. 100 Describe CCSS – Disapp. 100 Describe CCSS – Don’t Know Describe CCSS – Don’t Know Describe CCSS – Don’t Know Not CCSS/Now CCSS 100 Not CCSS/Now CCSS 100 Not CCSS/Now CCSS 100 Informed CCSS – App. 90 7 Informed CCSS – App. 91 6 Informed CCSS – App. 92 5 Informed CCSS – Disapp. 13 84 Informed CCSS – Disapp. 20 75 Informed CCSS – Disapp. 16 81 Informed CCSS – Don’t Know 40 21 Informed CCSS – Don’t Know 37 13 Informed CCSS – Don’t Know 34 23 Not CCSS/Now CCSS 81 13 Not CCSS/Now CCSS 82 12 Not CCSS/Now CCSS 84 10
25 If you knew a candidate for State Legislature supported each of the following proposals, would each make you more likely
Having test standards for Math and English at every grade level to measure if students in your state and across the country are achieving minimum levels of education.
TOTAL
64 27 37 23 14 10 13 10 20 30 40 50 60 70
MORE Much Smwt. LESS Smwt. Much ND
GOP Primary Voters
68 30 38 19 12 8 13 10 20 30 40 50 60 70 80
MORE Much Smwt. LESS Smwt. Much ND
Swing Voters
64 23 41 23 14 9 14 10 20 30 40 50 60 70
M ORE M uc h S mwt . LES S S mwt . M uc h ND
National - CSS - Common Core April 2014
GENERAL ELECTION VOTERS More Less GOP PRIMARY VOTERS More Less SWING VOTERS More Less TOTAL 64 23 TOTAL 68 19 TOTAL 64 23 East 64 23 East 64 19 East 63 25 South 63 21 South 73 15 South 58 24 Midwest 64 24 Midwest 68 21 Midwest 67 19 West 66 24 West 66 21 West 65 26 Republican 63 22 Men 73 14 Republican 61 28 Democrat 70 21 Women 63 25 Democrat 70 22 Independent 58 27 Liberal 61 31 Independent 62 22 Men 69 19 Moderate 69 19 Men 67 20 Women 60 27 Conservative 68 19 Women 61 25 Liberal 68 22
68 20 Liberal 73 21 Moderate 62 25 Very Cons. 67 17 Moderate 60 24 Conservative 64 22 Kids Under 18 – Yes 62 25 Conservative 64 21 Kids Under 18 – Yes 65 25 Kids Under 18 – No 71 16
65 21 Kids Under 18 – No 64 22 Under 55 63 25 Very Cons. 62 24 Under 55 62 25 Over 55 73 14 Kids Under 18 – Yes 67 23 Over 55 68 19 Vote GOP State Leg. 68 19 Kids Under 18 – No 60 22 Vote GOP State Leg. 63 24 Vote Dem. State Leg. 39 62 Under 55 62 24 Vote Dem. State Leg. 66 23 Vote Und. State Leg. 53 18 Over 55 70 18 Vote Und. State Leg. 62 22 CCSS – App. 83 12 CCSS – App. 74 20 CCSS – App. 76 19 CCSS – Disapp. 58 24 CCSS – Disapp. 50 33 CCSS – Disapp. 52 31 CCSS – Don’t Know 62 22 CCSS – Don’t Know 66 17 CCSS – Don’t Know 64 19 Describe CCSS – App. 77 14 Describe CCSS – App. 74 17 Describe CCSS – App. 73 18 Describe CCSS – Disapp. 57 27 Describe CCSS – Disapp. 47 40 Describe CCSS – Disapp. 49 37 Describe CCSS – Don’t Know 35 28 Describe CCSS – Don’t Know 29 18 Describe CCSS – Don’t Know 45 13 Not CCSS/Now CCSS 69 17 Not CCSS/Now CCSS 73 14 Not CCSS/Now CCSS 69 16 Informed CCSS – App. 78 14 Informed CCSS – App. 74 19 Informed CCSS – App. 75 18 Informed CCSS – Disapp. 56 27 Informed CCSS – Disapp. 47 36 Informed CCSS – Disapp. 48 37 Informed CCSS – Don’t Know 41 26 Informed CCSS – Don’t Know 41 11 Informed CCSS – Don’t Know 42 16 Not CCSS/Now CCSS 69 19 Not CCSS/Now CCSS 73 18 Not CCSS/Now CCSS 72 17
27 If you knew a candidate for State Legislature supported each of the following proposals, would each make you more likely
Making sure your state utilizes Common Core Standards for Math and English to ensure that students are adequately prepared for college or get a good job.
TOTAL
58 27 31 30 14 16 12 10 20 30 40 50 60 70
MORE Much Smwt. LESS Smwt. Much ND
GOP Primary Voters
54 26 28 37 11 25 10 10 20 30 40 50 60
MORE Much Smwt. LESS Smwt. Much ND
Swing Voters
60 24 36 26 16 10 14 10 20 30 40 50 60 70
M ORE M uch Smwt . LESS Smwt . M uch ND
National - CSS - Common Core April 2014
GENERAL ELECTION VOTERS More Less GOP PRIMARY VOTERS More Less SWING VOTERS More Less TOTAL 58 30 TOTAL 54 37 TOTAL 60 26 East 57 29 East 54 32 East 63 24 South 58 28 South 49 43 South 58 26 Midwest 58 33 Midwest 54 37 Midwest 60 28 West 60 28 West 58 35 West 62 24 Republican 53 37 Men 58 33 Republican 61 29 Democrat 71 18 Women 50 41 Democrat 74 18 Independent 48 38 Liberal 80 15 Independent 56 28 Men 61 28 Moderate 57 30 Men 66 21 Women 56 32 Conservative 51 40 Women 56 29 Liberal 70 20
62 28 Liberal 73 22 Moderate 61 24 Very Cons. 40 52 Moderate 57 26 Conservative 45 46 Kids Under 18 – Yes 56 34 Conservative 57 29 Kids Under 18 – Yes 61 30 Kids Under 18 – No 54 37
56 29 Kids Under 18 – No 57 30 Under 55 52 38 Very Cons. 62 29 Under 55 58 31 Over 55 56 35 Kids Under 18 – Yes 63 29 Over 55 59 29 Vote GOP State Leg. 54 37 Kids Under 18 – No 58 23 Vote GOP State Leg. 50 40 Vote Dem. State Leg. 62 39 Under 55 60 27 Vote Dem. State Leg. 68 20 Vote Und. State Leg. 54 41 Over 55 60 23 Vote Und. State Leg. 56 28 CCSS – App. 89 8 CCSS – App. 86 6 CCSS – App. 86 9 CCSS – Disapp. 17 73 CCSS – Disapp. 25 64 CCSS – Disapp. 19 69 CCSS – Don’t Know 67 16 CCSS – Don’t Know 67 12 CCSS – Don’t Know 67 13 Describe CCSS – App. 82 11 Describe CCSS – App. 80 10 Describe CCSS – App. 81 11 Describe CCSS – Disapp. 8 82 Describe CCSS – Disapp. 23 68 Describe CCSS – Disapp. 13 75 Describe CCSS – Don’t Know 41 25 Describe CCSS – Don’t Know 22 27 Describe CCSS – Don’t Know 37 19 Not CCSS/Now CCSS 71 17 Not CCSS/Now CCSS 72 14 Not CCSS/Now CCSS 72 14 Informed CCSS – App. 83 10 Informed CCSS – App. 82 9 Informed CCSS – App. 82 10 Informed CCSS – Disapp. 12 79 Informed CCSS – Disapp. 20 69 Informed CCSS – Disapp. 16 75 Informed CCSS – Don’t Know 21 44 Informed CCSS – Don’t Know 32 22 Informed CCSS – Don’t Know 33 20 Not CCSS/Now CCSS 75 14 Not CCSS/Now CCSS 76 13 Not CCSS/Now CCSS 75 13
29
Given the following statements about each candidate’s views, please tell me which candidate you are more likely to vote for to represent you in the state legislature? Candidate A who says that Common Core State Standards are supported by 75% of teachers and will help students learn more and be better prepared when they graduate high school. Candidate B who says that Common Core State Standards were developed in secret by the Obama administration and are being imposed on kids without input from parents and local school boards. TOTAL
57 26 17 10 20 30 40 50 60
Candidate A Candidate B Don't Know
GOP Primary Voters
48 36 16 10 20 30 40 50 60
Candidat e A Candidat e B Don't Know
Swing Voters
58 25 17 10 20 30 40 50 60 70
Candidat e A Candidat e B Don't Know
National - CSS - Common Core April 2014
GENERAL ELECTION VOTERS A B GOP PRIMARY VOTERS A B SWING VOTERS A B TOTAL 57 26 TOTAL 48 36 TOTAL 58 25 East 53 30 East 45 35 East 56 30 South 60 23 South 47 37 South 62 21 Midwest 59 26 Midwest 50 36 Midwest 58 25 West 55 27 West 48 39 West 58 24 Republican 48 37 Men 47 38 Republican 55 31 Democrat 75 13 Women 49 35 Democrat 72 18 Independent 46 30 Liberal 81 13 Independent 55 26 Men 56 26 Moderate 52 30 Men 61 22 Women 58 26 Conservative 45 40 Women 57 27 Liberal 73 13
56 29 Liberal 70 18 Moderate 62 22 Very Cons. 34 51 Moderate 59 25 Conservative 39 42 Kids Under 18 – Yes 51 34 Conservative 46 31 Kids Under 18 – Yes 57 30 Kids Under 18 – No 47 37
48 33 Kids Under 18 – No 58 22 Under 55 48 38 Very Cons. 38 19 Under 55 58 28 Over 55 48 35 Kids Under 18 – Yes 58 30 Over 55 57 22 Vote GOP State Leg. 48 37 Kids Under 18 – No 60 18 Vote GOP State Leg. 46 40 Vote Dem. State Leg. 62 Under 55 58 27 Vote Dem. State Leg. 72 13 Vote Und. State Leg. 63 7 Over 55 59 18 Vote Und. State Leg. 51 18 CCSS – App. 75 8 CCSS – App. 85 9 CCSS – App. 81 12 CCSS – Disapp. 21 67 CCSS – Disapp. 25 56 CCSS – Disapp. 26 53 CCSS – Don’t Know 57 24 CCSS – Don’t Know 63 13 CCSS – Don’t Know 64 13 Describe CCSS – App. 70 16 Describe CCSS – App. 78 12 Describe CCSS – App. 77 12 Describe CCSS – Disapp. 14 73 Describe CCSS – Disapp. 23 61 Describe CCSS – Disapp. 23 58 Describe CCSS – Don’t Know 25 28 Describe CCSS – Don’t Know 13 22 Describe CCSS – Don’t Know 17 16 Not CCSS/Now CCSS 62 24 Not CCSS/Now CCSS 69 15 Not CCSS/Now CCSS 72 14 Informed CCSS – App. 74 10 Informed CCSS – App. 80 12 Informed CCSS – App. 80 11 Informed CCSS – Disapp. 11 77 Informed CCSS – Disapp. 19 62 Informed CCSS – Disapp. 18 61 Informed CCSS – Don’t Know 17 46 Informed CCSS – Don’t Know 30 13 Informed CCSS – Don’t Know 32 13 Not CCSS/Now CCSS 70 13 Not CCSS/Now CCSS 73 15 Not CCSS/Now CCSS 76 12
31
Given the following statements about each candidate’s views, please tell me which candidate you are more likely to vote for to represent you in the state legislature? Candidate A who says that Common Core State Standards were designed with local input and are supported by 45 governors of both parties. Candidate B who says that Common Core represents the federal government in Washington taking over education, which has always been controlled at the local and state level in the United States because the Constitution gives the federal government no power in the area of education.
TOTAL
45 37 19 10 20 30 40 50
Candidate A Candidate B Don't Know
GOP Primary Voters
41 42 17 10 20 30 40 50
Candidat e A Candidat e B Don't Know
Swing Voters
44 35 21 5 10 15 20 25 30 35 40 45 50
Candidat e A Candidat e B Don't Know
National - CSS - Common Core April 2014
GENERAL ELECTION VOTERS A B GOP PRIMARY VOTERS A B SWING VOTERS A B TOTAL 45 37 TOTAL 41 42 TOTAL 44 35 East 40 41 East 38 45 East 46 39 South 46 34 South 38 43 South 45 32 Midwest 46 36 Midwest 46 38 Midwest 43 37 West 44 36 West 34 49 West 44 29 Republican 39 45 Men 44 41 Republican 45 44 Democrat 57 24 Women 38 44 Democrat 54 29 Independent 35 44 Liberal 72 24 Independent 41 35 Men 45 36 Moderate 39 45 Men 49 30 Women 44 38 Conservative 39 43 Women 41 39 Liberal 57 26
44 36 Liberal 60 24 Moderate 46 32 Very Cons. 34 50 Moderate 43 35 Conservative 32 51 Kids Under 18 – Yes 40 45 Conservative 35 44 Kids Under 18 – Yes 43 43 Kids Under 18 – No 42 40
35 46 Kids Under 18 – No 46 31 Under 55 38 48 Very Cons. 33 33 Under 55 43 42 Over 55 44 36 Kids Under 18 – Yes 43 43 Over 55 48 28 Vote GOP State Leg. 41 43 Kids Under 18 – No 47 25 Vote GOP State Leg. 38 49 Vote Dem. State Leg. 62 Under 55 44 39 Vote Dem. State Leg. 56 25 Vote Und. State Leg. 60 26 Over 55 46 24 Vote Und. State Leg. 31 28 CCSS – App. 65 20 CCSS – App. 66 22 CCSS – App. 66 23 CCSS – Disapp. 14 76 CCSS – Disapp. 15 70 CCSS – Disapp. 17 70 CCSS – Don’t Know 52 18 CCSS – Don’t Know 49 18 CCSS – Don’t Know 49 17 Describe CCSS – App. 61 22 Describe CCSS – App. 61 22 Describe CCSS – App. 62 22 Describe CCSS – Disapp. 11 78 Describe CCSS – Disapp. 11 76 Describe CCSS – Disapp. 13 74 Describe CCSS – Don’t Know 14 26 Describe CCSS – Don’t Know 11 22 Describe CCSS – Don’t Know 12 18 Not CCSS/Now CCSS 53 27 Not CCSS/Now CCSS 55 21 Not CCSS/Now CCSS 56 21 Informed CCSS – App. 64 20 Informed CCSS – App. 64 20 Informed CCSS – App. 64 20 Informed CCSS – Disapp. 10 78 Informed CCSS – Disapp. 7 79 Informed CCSS – Disapp. 11 75 Informed CCSS – Don’t Know 8 45 Informed CCSS – Don’t Know 20 17 Informed CCSS – Don’t Know 19 22 Not CCSS/Now CCSS 59 21 Not CCSS/Now CCSS 58 20 Not CCSS/Now CCSS 58 19
33
Given the following statements about each candidate’s views, please tell me which candidate you are more likely to vote for to represent you in the state legislature? Candidate A who says that Common Core State Standards will raise the bar for U.S. schools because the current education system is not getting the job done. Candidate B who says that Common Core State Standards represent a one-size-fits-all approach to education that focuses everything on standardized tests, and not enough on real learning.
TOTAL
43 42 15 10 20 30 40 50
Candidate A Candidate B Don't Know
GOP Primary Voters
43 45 13 10 20 30 40 50
Candidat e A Candidat e B Don't Know
Swing Voters
44 38 17 5 10 15 20 25 30 35 40 45 50
Candidat e A Candidat e B Don't Know
National - CSS - Common Core April 2014
GENERAL ELECTION VOTERS A B GOP PRIMARY VOTERS A B SWING VOTERS A B TOTAL 43 42 TOTAL 43 45 TOTAL 44 38 East 33 47 East 39 46 East 42 37 South 47 41 South 40 42 South 43 41 Midwest 48 40 Midwest 46 42 Midwest 48 36 West 40 43 West 40 51 West 40 42 Republican 41 47 Men 49 37 Republican 46 35 Democrat 52 33 Women 36 53 Democrat 56 38 Independent 34 48 Liberal 81 17 Independent 40 39 Men 46 38 Moderate 40 48 Men 52 30 Women 41 46 Conservative 41 46 Women 38 45 Liberal 50 36
44 39 Liberal 56 34 Moderate 47 36 Very Cons. 37 52 Moderate 43 39 Conservative 34 54 Kids Under 18 – Yes 40 48 Conservative 38 41 Kids Under 18 – Yes 43 45 Kids Under 18 – No 45 42
38 46 Kids Under 18 – No 44 40 Under 55 40 48 Very Cons. 38 19 Under 55 42 46 Over 55 45 41 Kids Under 18 – Yes 43 43 Over 55 46 35 Vote GOP State Leg. 43 45 Kids Under 18 – No 47 33 Vote GOP State Leg. 40 52 Vote Dem. State Leg. 62 Under 55 43 42 Vote Dem. State Leg. 49 35 Vote Und. State Leg. 42 42 Over 55 47 29 Vote Und. State Leg. 37 30 CCSS – App. 72 18 CCSS – App. 67 21 CCSS – App. 69 22 CCSS – Disapp. 13 78 CCSS – Disapp. 11 80 CCSS – Disapp. 13 80 CCSS – Don’t Know 51 26 CCSS – Don’t Know 51 20 CCSS – Don’t Know 47 25 Describe CCSS – App. 66 23 Describe CCSS – App. 63 23 Describe CCSS – App. 63 24 Describe CCSS – Disapp. 7 84 Describe CCSS – Disapp. 7 85 Describe CCSS – Disapp. 7 86 Describe CCSS – Don’t Know 16 28 Describe CCSS – Don’t Know 9 27 Describe CCSS – Don’t Know 11 23 Not CCSS/Now CCSS 56 31 Not CCSS/Now CCSS 58 25 Not CCSS/Now CCSS 56 27 Informed CCSS – App. 67 21 Informed CCSS – App. 64 22 Informed CCSS – App. 66 23 Informed CCSS – Disapp. 6 85 Informed CCSS – Disapp. 7 85 Informed CCSS – Disapp. 7 85 Informed CCSS – Don’t Know 25 33 Informed CCSS – Don’t Know 19 22 Informed CCSS – Don’t Know 10 32 Not CCSS/Now CCSS 57 26 Not CCSS/Now CCSS 59 25 Not CCSS/Now CCSS 58 26
35
Given the following statements about each candidate’s views, please tell me which candidate you are more likely to vote for to represent you in the state legislature? Candidate A who says that Common Core State Standards are the best way to improve our schools now, raise standards and have
their education on hold while we look for a better option that isn’t out there. Candidate B who says that Common Core State Standards can’t and shouldn’t be our only option for improving schools. There are other ideas we should be promoting instead.
TOTAL
42 46 12 10 20 30 40 50
Candidate A Candidate B Don't Know
GOP Primary Voters
37 54 9 10 20 30 40 50 60
Candidat e A Candidat e B Don't Know
Swing Voters
42 44 15 5 10 15 20 25 30 35 40 45 50
Candidat e A Candidat e B Don't Know
National - CSS - Common Core April 2014
GENERAL ELECTION VOTERS A B GOP PRIMARY VOTERS A B SWING VOTERS A B TOTAL 42 46 TOTAL 37 54 TOTAL 42 44 East 35 49 East 37 49 East 39 44 South 45 41 South 38 49 South 43 41 Midwest 43 47 Midwest 39 53 Midwest 42 43 West 42 46 West 30 65 West 42 46 Republican 36 56 Men 42 49 Republican 42 46 Democrat 56 32 Women 32 60 Democrat 58 33 Independent 30 53 Liberal 69 27 Independent 36 47 Men 48 38 Moderate 37 56 Men 50 33 Women 36 53 Conservative 34 56 Women 36 51 Liberal 54 35
39 49 Liberal 56 35 Moderate 43 42 Very Cons. 29 63 Moderate 40 44 Conservative 30 60 Kids Under 18 – Yes 35 57 Conservative 33 49 Kids Under 18 – Yes 42 51 Kids Under 18 – No 38 52
32 52 Kids Under 18 – No 42 42 Under 55 33 58 Very Cons. 38 33 Under 55 40 51 Over 55 41 50 Kids Under 18 – Yes 41 49 Over 55 45 38 Vote GOP State Leg. 37 54 Kids Under 18 – No 42 37 Vote GOP State Leg. 35 59 Vote Dem. State Leg. 62 Under 55 40 47 Vote Dem. State Leg. 52 35 Vote Und. State Leg. 35 51 Over 55 45 35 Vote Und. State Leg. 34 35 CCSS – App. 67 22 CCSS – App. 63 27 CCSS – App. 68 25 CCSS – Disapp. 5 91 CCSS – Disapp. 10 83 CCSS – Disapp. 9 85 CCSS – Don’t Know 47 38 CCSS – Don’t Know 49 26 CCSS – Don’t Know 48 29 Describe CCSS – App. 59 33 Describe CCSS – App. 59 29 Describe CCSS – App. 61 29 Describe CCSS – Disapp. 4 93 Describe CCSS – Disapp. 8 87 Describe CCSS – Disapp. 8 86 Describe CCSS – Don’t Know 5 42 Describe CCSS – Don’t Know 4 31 Describe CCSS – Don’t Know 3 32 Not CCSS/Now CCSS 47 47 Not CCSS/Now CCSS 54 31 Not CCSS/Now CCSS 53 35 Informed CCSS – App. 61 29 Informed CCSS – App. 60 29 Informed CCSS – App. 63 27 Informed CCSS – Disapp. 3 94 Informed CCSS – Disapp. 9 87 Informed CCSS – Disapp. 6 89 Informed CCSS – Don’t Know 61 Informed CCSS – Don’t Know 13 24 Informed CCSS – Don’t Know 13 35 Not CCSS/Now CCSS 51 39 Not CCSS/Now CCSS 55 32 Not CCSS/Now CCSS 54 32
More Likely/ Less Likely TOT. GOP Pri- mary Swing GOP Dem. Ind. Men Wo- men Lib Mod Cons. App. CCSS Disapp. CCSS Don’t Know
Thirty percent of current high school graduates can’t pass the U.S. military entrance exam, which is focused just on basic reading and math skills and Common Core State Standards are intended to improve this result. 64/22 64/25 67/17 63/26 71/20 56/22 65/23 63/22 68/21 68/18 55/28 82/14 38/38 71/15 According to national polls, more than 75% of teachers support implementing the Common Core State Standards in their schools. 63/22 59/27 62/21 56/29 77/12 52/27 65/21 61/23 73/14 67/18 48/33 85/11 31/46 71/10 We need Common Core State Standards because 60% of new jobs in this century will require math and science skills that
American workforce possesses. 62/24 62/25 62/20 59/29 74/17 51/27 62/25 62/23 68/21 66/19 51/32 82/14 31/47 73/11
Message Testing: Common Core State Standards
37 National - CSS - Common Core April 2014
More Likely/ Less Likely TOT. GOP Pri- mary Swing GOP Dem. Ind. Men Wo- men Lib Mod Cons. App. CCSS Disapp. CCSS Don’t Know
Common Core State Standards preserve local control. They were developed by states and will be implemented by
retains full flexibility to modify or improve them at any time. 62/25 65/24 63/21 65/25 66/23 56/28 65/24 60/26 62/25 64/22 60/28 80/14 40/43 66/18 Common Core Standards will help parents and taxpayers better assess the performance of our schools, so we can hold the education establishment accountable for results. 61/26 61/29 63/21 57/32 70/19 55/27 63/25 59/26 67/22 66/20 51/35 81/14 30/51 73/13
Message Testing: Common Core State Standards
38 National - CSS - Common Core April 2014
More Likely/ Less Likely TOT. GOP Pri- mary Swing GOP Dem. Ind. Men Wo- men Lib Mod Cons. App. CCSS Disapp. CCSS Don’t Know
Academic standards experts at the conservative Thomas
compared the old standards against the new standards and found Common Core State Standards are superior to existing standards in 39 states for math and 37 states for English. 60/23 59/28 62/18 59/28 70/18 50/25 64/22 57/24 65/21 65/18 51/30 84/12 30/43 66/15 Common Core State Standards set high academic expectations in only the subjects of mathematics and
dictate curriculum – each state decides individually, how teachers should teach, how students should learn or what instructional materials and textbooks are used. 59/28 60/27 59/26 57/32 67/23 51/31 59/29 59/28 64/26 62/25 51/34 77/20 36/45 63/21
Message Testing: Common Core State Standards
39 National - CSS - Common Core April 2014
More Likely/ Less Likely TOT. GOP Pri- mary Swing GOP Dem. Ind. Men Wo- men Lib Mod Cons. App. CCSS Disapp. CCSS Don’t Know
Previous state standards, even when met, were not preparing students for college or entering the workforce. According to ACT, 3
students entering college “were not adequately prepared academically for first year college courses.” 58/27 57/27 60/23 56/30 67/21 50/30 58/28 58/26 69/21 61/24 46/34 76/17 34/43 64/20 Dozens of America’s leading companies – Boeing, Dell, ExxonMobil , IBM, State Farm, Verizon and many more – believe “The Common Core State Standards are an important opportunity to set consistent, focused, rigorous expectations for all students…” which will provide their corporations with well-educated students to hire for future jobs. 57/25 59/27 55/23 52/33 72/15 46/27 62/23 53/26 65/22 61/20 47/32 78/14 26/48 68/12
Message Testing: Common Core State Standards
40 National - CSS - Common Core April 2014
More Likely/ Less Likely TOT. GOP Pri- mary Swing GOP Dem. Ind. Men Wo- men Lib Mod Cons. App. CCSS Disapp. CCSS Don’t Know
Common Core State Standards are NOT a national curriculum. Different states can and will implement standards differently, using the textbooks and materials they choose. 55/31 57/32 52/29 53/36 61/25 49/32 56/30 54/31 56/29 56/30 52/32 64/30 41/39 59/23 Common Core State Standards are rigorous benchmarked standards, not curriculum, based on the world’s top performing nations. 50/35 49/38 52/31 44/44 60/26 46/37 56/31 45/38 58/28 54/31 39/45 69/24 26/57 55/25 Conservative leaders such as Governor Jeb Bush, John Engler, Mike Huckabee, and Susanah Martinez support the Common Core State Standards along with 16 other current and former governors. 40/36 54/29 38/31 48/32 41/39 32/35 47/34 35/37 41/39 39/33 41/35 63/22 16/56 40/30
Message Testing: Common Core State Standards
41 National - CSS - Common Core April 2014
More Likely/ Less Likely TOT. GOP Pri- mary Swing GOP Dem. Ind. Men Wo- men Lib Mod Cons. App. CCSS Disapp. CCSS Don’t Know
The Common Core State Standards have in it the directive of accumulating electronic data files
“cradle to college” including very sensitive psychological testing results and is purposefully ambiguous about how they might use and share this data. 31/56 28/60 32/51 28/61 36/51 29/56 39/50 25/61 37/52 33/52 25/63 49/43 13/75 31/50 Though there is not a definite and uniform way to test Common Core State Standards, some argue that once a testing system is in place the teachers will end up teaching to the test and students will not learn everything they should know, just what they are required to know for the test. 30/58 29/58 27/57 28/61 35/55 25/59 35/52 25/63 38/51 28/59 25/63 40/51 20/68 30/56
Message Testing: Common Core State Standards
42 National - CSS - Common Core April 2014
More Likely/ Less Likely TOT. GOP Pri- mary Swing GOP Dem. Ind. Men Wo- men Lib Mod Cons. App. CCSS Disapp. CCSS Don’t Know
Common Core State Standards were developed by special interests, lobbyists, and Washington D.C. insiders and forced on the states by requiring them to adopt the standards in order to receive millions of dollars in additional federal education funds. 26/60 25/63 24/60 25/63 29/55 22/64 34/55 19/65 29/55 26/60 23/65 38/51 15/72 24/58
Message Testing: Common Core State Standards
43 National - CSS - Common Core April 2014
44
Knowing what you know now about Common Core Standards, do you approve or disapprove of the Common Core State Standards?
TOTAL
62 19 43 30 14 16 9 10 20 30 40 50 60 70 APPROVE Strong Smwt. DISAPPR Smwt. Strong DK/REF.
GOP Primary Voters
58 20 38 36 16 20 6 10 20 30 40 50 60 70
APPROVE Strong Smwt. DISAPPR Smwt. Strong DK/REF.
Swing Voters
63 16 48 26 17 9 11 10 20 30 40 50 60 70
APPROVE Strong Smwt. DISAPPR Smwt. Strong DK/REF.
National - CSS - Common Core April 2014
GENERAL ELECTION VOTERS App. Disapp. GOP PRIMARY VOTERS App. Disapp. SWING VOTERS App. Disapp. TOTAL 62 30 TOTAL 58 36 TOTAL 63 26 East 58 31 East 58 33 East 63 26 South 66 26 South 57 37 South 69 21 Midwest 60 32 Midwest 58 38 Midwest 60 28 West 62 30 West 60 33 West 63 28 Republican 57 37 Men 60 34 Republican 62 28 Democrat 74 18 Women 57 38 Democrat 78 18 Independent 52 36 Liberal 90 9 Independent 58 28 Men 65 27 Moderate 64 33 Men 70 21 Women 59 32 Conservative 55 38 Women 59 30 Liberal 70 22
63 32 Liberal 75 20 Moderate 67 23 Very Cons. 46 46 Moderate 61 27 Conservative 48 45 Kids Under 18 – Yes 58 36 Conservative 58 29 Kids Under 18 – Yes 62 34 Kids Under 18 – No 59 35
55 32 Kids Under 18 – No 62 27 Under 55 56 38 Very Cons. 71 14 Under 55 61 32 Over 55 60 34 Kids Under 18 – Yes 62 31 Over 55 63 26 Vote GOP State Leg. 58 36 Kids Under 18 – No 66 20 Vote GOP State Leg. 54 41 Vote Dem. State Leg. 62 Under 55 62 28 Vote Dem. State Leg. 71 21 Vote Und. State Leg. 71 24 Over 55 68 20 Vote Und. State Leg. 61 20 CCSS – App. 96 3 CCSS – App. 93 3 CCSS – App. 94 4 CCSS – Disapp. 15 78 CCSS – Disapp. 26 68 CCSS – Disapp. 19 75 CCSS – Don’t Know 78 11 CCSS – Don’t Know 67 12 CCSS – Don’t Know 70 11 Describe CCSS – App. 88 8 Describe CCSS – App. 86 8 Describe CCSS – App. 88 7 Describe CCSS – Disapp. 11 85 Describe CCSS – Disapp. 15 79 Describe CCSS – Disapp. 10 82 Describe CCSS – Don’t Know 31 25 Describe CCSS – Don’t Know 24 16 Describe CCSS – Don’t Know 29 14 Not CCSS/Now CCSS 79 13 Not CCSS/Now CCSS 77 13 Not CCSS/Now CCSS 80 12 Informed CCSS – App. 100 Informed CCSS – App. 100 Informed CCSS – App. 100 Informed CCSS – Disapp. 100 Informed CCSS – Disapp. 100 Informed CCSS – Disapp. 100 Informed CCSS – Don’t Know Informed CCSS – Don’t Know Informed CCSS – Don’t Know Not CCSS/Now CCSS 100 Not CCSS/Now CCSS 100 Not CCSS/Now CCSS 100
46
Knowing what you know now about Common Core Standards, would you be more or less likely to vote for a candidate for State Legislature who supports Common Core State Standards? If it makes no difference, just say so.
TOTAL
51 18 33 28 13 15 21 10 20 30 40 50 60
M ORE M uc h S mwt . LES S S mwt . M uc h ND
GOP Primary Voters
51 19 32 34 15 20 15 10 20 30 40 50 60
M ORE M uch Smwt . LESS Smwt . M uch ND
Swing Voters
52 15 37 22 13 9 26 10 20 30 40 50 60
M ORE M uch Smwt . LESS Smwt . M uch ND
National - CSS - Common Core April 2014
GENERAL ELECTION VOTERS More Less GOP PRIMARY VOTERS More Less SWING VOTERS More Less TOTAL 51 28 TOTAL 51 34 TOTAL 52 22 East 45 30 East 47 38 East 50 23 South 52 25 South 52 32 South 51 20 Midwest 50 31 Midwest 51 36 Midwest 51 25 West 57 24 West 51 30 West 58 20 Republican 49 36 Men 54 30 Republican 56 22 Democrat 60 16 Women 47 39 Democrat 61 16 Independent 42 34 Liberal 87 6 Independent 48 25 Men 56 24 Moderate 51 30 Men 59 16 Women 46 32 Conservative 48 37 Women 47 27 Liberal 58 19
57 30 Liberal 64 17 Moderate 55 21 Very Cons. 39 45 Moderate 49 23 Conservative 40 44 Kids Under 18 – Yes 48 35 Conservative 49 27 Kids Under 18 – Yes 53 32 Kids Under 18 – No 53 33
50 29 Kids Under 18 – No 50 25 Under 55 50 36 Very Cons. 43 14 Under 55 51 30 Over 55 52 31 Kids Under 18 – Yes 54 27 Over 55 50 24 Vote GOP State Leg. 51 35 Kids Under 18 – No 50 17 Vote GOP State Leg. 47 40 Vote Dem. State Leg. 62 Under 55 51 25 Vote Dem. State Leg. 57 18 Vote Und. State Leg. 40 18 Over 55 56 15 Vote Und. State Leg. 45 18 CCSS – App. 84 5 CCSS – App. 80 4 CCSS – App. 82 5 CCSS – Disapp. 12 73 CCSS – Disapp. 17 58 CCSS – Disapp. 14 71 CCSS – Don’t Know 67 10 CCSS – Don’t Know 57 10 CCSS – Don’t Know 56 10 Describe CCSS – App. 77 6 Describe CCSS – App. 72 7 Describe CCSS – App. 73 8 Describe CCSS – Disapp. 10 82 Describe CCSS – Disapp. 13 67 Describe CCSS – Disapp. 9 77 Describe CCSS – Don’t Know 28 28 Describe CCSS – Don’t Know 13 13 Describe CCSS – Don’t Know 23 12 Not CCSS/Now CCSS 65 10 Not CCSS/Now CCSS 63 10 Not CCSS/Now CCSS 61 11 Informed CCSS – App. 85 3 Informed CCSS – App. 79 3 Informed CCSS – App. 79 3 Informed CCSS – Disapp. 3 89 Informed CCSS – Disapp. 4 79 Informed CCSS – Disapp. 5 86 Informed CCSS – Don’t Know 8 10 Informed CCSS – Don’t Know 9 4 Informed CCSS – Don’t Know 8 7 Not CCSS/Now CCSS 82 3 Not CCSS/Now CCSS 74 3 Not CCSS/Now CCSS 73 4
48
If you were given the choice between implementing Common Core State Standards, OR sticking with schools the way they are currently being run, which would you choose?
TOTAL
62 24 38 26 16 9 13 10 20 30 40 50 60 70 IMPLEMENT CCSS Strong Smwt. STICK w/ CURRENT Smwt. Strong DK/REF.
GOP Primary Voters
59 22 36 32 20 12 10 10 20 30 40 50 60 70
IMPLE- MENT CCSS Strong Smwt. STICK w/ CURRENT Smwt. Strong DK/REF.
Swing Voters
63 21 42 22 17 6 15 10 20 30 40 50 60 70
IMPLE- MENT CCSS Strong Smwt. STICK w/ CURRENT Smwt. Strong DK/REF.
National - CSS - Common Core April 2014
GENERAL ELECTION VOTERS Imp. Stick GOP PRIMARY VOTERS Imp. Stick SWING VOTERS Imp. Stick TOTAL 62 26 TOTAL 59 32 TOTAL 63 22 East 58 29 East 54 36 East 63 21 South 65 22 South 58 33 South 67 20 Midwest 62 28 Midwest 60 33 Midwest 60 25 West 63 23 West 61 25 West 63 22 Republican 58 33 Men 62 29 Republican 63 29 Democrat 72 16 Women 55 34 Democrat 74 16 Independent 54 29 Liberal 87 10 Independent 59 22 Men 65 25 Moderate 66 24 Men 69 18 Women 60 26 Conservative 55 35 Women 58 25 Liberal 70 18
63 30 Liberal 75 14 Moderate 68 21 Very Cons. 47 40 Moderate 60 25 Conservative 49 38 Kids Under 18 – Yes 58 33 Conservative 59 22 Kids Under 18 – Yes 62 30 Kids Under 18 – No 60 30
58 23 Kids Under 18 – No 62 22 Under 55 56 34 Very Cons. 62 19 Under 55 61 28 Over 55 62 29 Kids Under 18 – Yes 63 26 Over 55 63 21 Vote GOP State Leg. 59 32 Kids Under 18 – No 63 16 Vote GOP State Leg. 56 35 Vote Dem. State Leg. 100 Under 55 61 26 Vote Dem. State Leg. 69 18 Vote Und. State Leg. 66 24 Over 55 69 11 Vote Und. State Leg. 60 16 CCSS – App. 93 4 CCSS – App. 90 8 CCSS – App. 92 6 CCSS – Disapp. 19 69 CCSS – Disapp. 30 52 CCSS – Disapp. 23 60 CCSS – Don’t Know 78 9 CCSS – Don’t Know 66 11 CCSS – Don’t Know 70 11 Describe CCSS – App. 88 7 Describe CCSS – App. 83 9 Describe CCSS – App. 87 8 Describe CCSS – Disapp. 15 74 Describe CCSS – Disapp. 24 61 Describe CCSS – Disapp. 16 68 Describe CCSS – Don’t Know 28 28 Describe CCSS – Don’t Know 22 16 Describe CCSS – Don’t Know 24 13 Not CCSS/Now CCSS 78 11 Not CCSS/Now CCSS 74 10 Not CCSS/Now CCSS 80 10 Informed CCSS – App. 94 3 Informed CCSS – App. 91 4 Informed CCSS – App. 92 4 Informed CCSS – Disapp. 10 81 Informed CCSS – Disapp. 15 69 Informed CCSS – Disapp. 12 74 Informed CCSS – Don’t Know 14 17 Informed CCSS – Don’t Know 15 19 Informed CCSS – Don’t Know 22 13 Not CCSS/Now CCSS 93 3 Not CCSS/Now CCSS 87 4 Not CCSS/Now CCSS 89 4
50
Total
47 20 15 12 41 20 14 7 13 5 10 15 20 25 30 35 40 45 50
GOP Def. Prob. Lean DEM Def. Prob. Lean Und.
GOP Primary Voters
97 53 31 13 3 20 40 60 80 100 120
GOP Def. Prob. Lean DEM Def. Prob. Lean Und.
Swing Voters
34 34 26 26 41 5 10 15 20 25 30 35 40 45
GOP Def. Prob. Lean DEM Def. Prob. Lean Und.
National - CSS - Common Core April 2014
GENERAL ELECTION VOTERS GOP DEM Und GOP PRIMARY VOTERS GOP DEM Und SWING VOTERS GOP DEM Und TOTAL 47 41 13 TOTAL 97 3 TOTAL 34 26 41 East 38 48 14 East 97 3 East 29 25 46 South 42 46 12 South 95 5 South 31 35 34 Midwest 53 32 15 Midwest 99 1 1 Midwest 37 18 44 West 48 43 9 West 96 4 West 36 30 34 Republican 96 1 3 Men 97 3 Republican 76 1 23 Democrat 8 88 4 Women 98 2 Democrat 13 66 21 Independent 41 26 34 Liberal 95 2 3 Independent 30 18 52 Men 42 45 12 Moderate 97 1 3 Men 32 29 39 Women 50 37 13 Conservative 98 3 Women 35 23 42 Liberal 16 77 6
98 2 Liberal 13 55 32 Moderate 36 42 22 Very Cons. 97 3 Moderate 30 24 46 Conservative 85 7 9 Kids Under 18 – Yes 96 3 Conservative 59 6 35 Kids Under 18 – Yes 51 36 13 Kids Under 18 – No 98 2
62 6 32 Kids Under 18 – No 43 45 13 Under 55 97 3 Very Cons. 48 5 48 Under 55 50 38 13 Over 55 98 2 Kids Under 18 – Yes 36 27 38 Over 55 41 46 13 Vote GOP State Leg. 100 Kids Under 18 – No 32 25 44 Vote GOP State Leg. 100 Vote Dem. State Leg. 100 Under 55 36 27 37 Vote Dem. State Leg. 100 Vote Und. State Leg. 100 Over 55 26 22 52 Vote Und. State Leg. 100 CCSS – App. 98 2 CCSS – App. 36 28 35 CCSS – App. 45 45 10 CCSS – Disapp. 96 1 4 CCSS – Disapp. 41 24 35 CCSS – Disapp. 62 28 10 CCSS – Don’t Know 99 1 CCSS – Don’t Know 26 25 50 CCSS – Don’t Know 32 49 19 Describe CCSS – App. 97 3 Describe CCSS – App. 32 28 40 Describe CCSS – App. 41 46 12 Describe CCSS – Disapp. 99 1 Describe CCSS – Disapp. 46 24 30 Describe CCSS – Disapp. 63 30 8 Describe CCSS – Don’t Know 96 2 2 Describe CCSS – Don’t Know 18 11 71 Describe CCSS – Don’t Know 26 34 40 Not CCSS/Now CCSS 95 1 4 Not CCSS/Now CCSS 27 27 46 Not CCSS/Now CCSS 37 47 16 Informed CCSS – App. 97 3 Informed CCSS – App. 30 31 39 Informed CCSS – App. 41 47 13 Informed CCSS – Disapp. 98 2 Informed CCSS – Disapp. 45 22 34 Informed CCSS – Disapp. 63 28 9 Informed CCSS – Don’t Know 97 1 2 Informed CCSS – Don’t Know 28 6 67 Informed CCSS – Don’t Know 30 42 28 Not CCSS/Now CCSS 96 4 Not CCSS/Now CCSS 25 32 44 Not CCSS/Now CCSS 36 48 16
51
Voter Profile
Voter Likelihood Tot. GOP Prime Swing CCSS DK Income Tot. GOP Prime Swing CCSS DK Very Likely 81 91 76 73 Under $20,000 8 6 8 12 Somewhat Likely 19 9 24 27 $20,000 - $40,000 21 20 17 27 Party % % % % $40,000 - $60,000 24 25 24 20 Republican 32 100 16 24 $60,000 - $100,000 30 32 32 26 Democrat 37 21 45 Over $100,000 17 17 18 15 Independent 31 62 31 Mean Income 68.6K 70.2K 70.9K 63.2K Ideology % % % % Race % % % % Liberal 30 5 19 28 White 73 90 76 67 Moderate 36 19 57 46 African American 11 1 5 21 Conservative 34 76 23 26 Hispanic 12 7 14 9 Religion % % % % Age % % % % Protestant 52 63 46 56 18-29 17 9 20 16 Catholic 24 23 26 23 30-40 19 19 28 14 Jewish 4 4 2 4 41-55 27 24 27 22 Born Again % % % % 56-65 20 24 18 24 Yes 57 72 53 50 Over 65 17 25 8 25 No 43 28 47 50 Mean Age 47.6 51.8 43.3 50.8 Marital Status % % % % Gender % % % % Single 21 13 23 21 Male 47 50 42 51 Married 65 75 63 60 Female 53 50 58 49 Separated 1 1 2 1 Divorced 11 9 9 14 Widowed 3 3 3 3
53
Voter Profile
Tea Party Tot. GOP Prime Swing CCSS DK Device Tot. GOP Prime Swing CCSS DK Agree 48 71 46 36 Desktop 48 50 45 54 Disagree 52 29 54 64 Laptop 45 43 48 40 Education % % % % Tablet 6 5 6 6 Less College Grad. 49 47 47 61 Mobile/Cell 2 2 2 College Grad. 51 53 53 40 Area % % % % Union HH % % % % New England 6 3 7 4 Yes 15 12 11 12 Middle Atlantic 13 13 13 15 No 85 88 89 88 East North Central 16 12 18 19 Area Type % % % % West North Central 7 6 4 8 Urban 24 19 22 25 South Atlantic 21 22 24 23 Suburban 52 51 56 54 East South Central 6 9 7 5 Rural 23 30 21 20 West South Central 10 14 8 10 Employment % % % % Mountain 7 8 6 7 Employed 49 46 54 41 Pacific 13 13 13 10 Homemaker 17 17 19 14 Area % % % % Student 5 2 5 4 East 19 16 20 19 Retired 24 31 14 32 Midwest 23 18 22 27 Unemployed 6 4 7 8 South 37 45 39 38 West 20 21 19 17
54
All other things being equal for whom are you more likely to vote in the Republican primary election for State Legislature? (Asked only to GOP Primary Voters)
28 72 10 20 30 40 50 60 70 80
Tea Party Republican Mainstream Republican
National - CSS - Common Core April 2014
GOP PRIMARY VOTERS Tea Main TOTAL 28 72 East 24 76 South 27 73 Midwest 27 73 West 33 67 Men 25 75 Women 30 70 Liberal 37 63 Moderate 13 88 Conservative 31 69
22 78 Very Cons. 40 60 Kids Under 18 – Yes 31 69 Kids Under 18 – No 25 75 Under 55 33 67 Over 55 22 78 Vote GOP State Leg. 28 72 Vote Dem. State Leg. 39 62 Vote Und. State Leg. 7 94 CCSS – App. 19 81 CCSS – Disapp. 38 62 CCSS – Don’t Know 23 77 Describe CCSS – App. 22 78 Describe CCSS – Disapp. 37 63 Describe CCSS – Don’t Know 29 71 Not CCSS/Now CCSS 25 75 Informed CCSS – App. 23 77 Informed CCSS – Disapp. 35 65 Informed CCSS – Don’t Know 34 66 Not CCSS/Now CCSS 27 73
56
How many children under the age of 18 are currently living in your household?
TOTAL
56 19 17 6 2 1 10 20 30 40 50 60 1 2 3 4 5+
GOP Primary Voters
61 15 15 6 3 1 10 20 30 40 50 60 70
1 2 3 4 5+
Swing Voters
46 22 21 6 3 2 5 10 15 20 25 30 35 40 45 50
1 2 3 4 5+
National - CSS - Common Core April 2014
GENERAL ELECTION VOTERS 1 2 3 4 5+ GOP PRIMARY VOTERS 1 2 3 4 5+ TOTAL 56 19 17 6 2 1 TOTAL 61 15 15 6 3 1 East 50 23 18 7 2 2 East 61 19 15 2 2 2 South 56 17 18 6 3 South 48 16 20 9 6 1 Midwest 57 18 18 5 2 Midwest 63 15 15 5 2 1 West 60 17 14 6 2 1 West 67 10 13 8 2 1 Republican 46 18 22 9 4 1 Men 73 15 10 1 1 Democrat 60 19 16 4 1 Women 49 15 21 10 4 2 Independent 61 18 14 4 2 1 Liberal 55 17 25 3 2 Men 67 17 13 3 1 Moderate 52 18 22 4 3 1 Women 46 20 21 8 3 1 Conservative 63 14 13 6 3 1 Liberal 58 21 15 5 2
64 13 13 8 2 Moderate 55 19 19 5 2 1 Very Cons. 62 15 12 5 4 1 Conservative 55 16 17 8 4 1 Kids Under 18 – Yes 39 40 15 7 Kids Under 18 – Yes 42 39 13 5 Kids Under 18 – No 100 Kids Under 18 – No 100 Under 55 34 24 25 10 5 2 Under 55 38 25 24 8 4 1 Over 55 89 5 5 1 Over 55 86 7 5 2 Vote GOP State Leg. 61 15 15 6 3 1 Vote GOP State Leg. 51 17 20 8 3 1 Vote Dem. State Leg. 62 39 Vote Dem. State Leg. 61 21 14 4 1 Vote Und. State Leg. 51 14 22 7 7 Vote Und. State Leg. 55 18 18 5 3 1 CCSS – App. 60 15 20 5 1 CCSS – App. 48 24 20 6 1 1 CCSS – Disapp. 58 14 14 8 5 1 CCSS – Disapp. 50 20 18 8 4 1 CCSS – Don’t Know 67 15 12 3 2 1 CCSS – Don’t Know 70 12 13 3 2 Describe CCSS – App. 61 16 17 5 1 Describe CCSS – App. 56 19 17 5 2 1 Describe CCSS – Disapp. 60 13 13 8 5 1 Describe CCSS – Disapp. 51 19 18 8 5 1 Describe CCSS – Don’t Know 62 24 11 2 2 Describe CCSS – Don’t Know 75 8 15 11 1 Not CCSS/Now CCSS 64 15 13 5 2 1 Not CCSS/Now CCSS 64 15 14 5 2 Informed CCSS – App. 62 16 16 5 1 Informed CCSS – App. 561 19 18 5 2 1 Informed CCSS – Disapp. 60 12 16 6 5 1 Informed CCSS – Disapp. 50 19 18 7 4 1 Informed CCSS – Don’t Know 57 23 5 10 2 4 Informed CCSS – Don’t Know 74 12 8 5 1 Not CCSS/Now CCSS 64 16 12 6 2 1 Not CCSS/Now CCSS 63 15 15 6 2 1
57
SWING VOTERS 1 2 3 4 5+ TOTAL 46 22 21 6 3 2 East 40 30 23 4 3 South 48 18 21 8 5 Midwest 48 19 22 6 3 2 West 48 24 16 8 2 2 Republican 35 22 26 11 2 4 Democrat 36 26 26 7 4 1 Independent 53 21 18 5 3 2 Men 56 22 18 4 1 1 Women 40 22 23 8 5 3 Liberal 42 31 17 7 1 2 Moderate 48 20 22 6 2 2 Conservative 47 19 21 6 5 2
47 17 25 6 4 1 Very Cons. 48 29 5 5 10 5 Kids Under 18 – Yes 43 40 12 5 Kids Under 18 – No 100 Under 55 34 27 26 8 4 2 Over 55 84 8 6 2 CCSS – App. 40 27 25 5 1 2 CCSS – Disapp. 34 22 27 9 5 3 CCSS – Don’t Know 62 18 12 5 3 1 Describe CCSS – App. 50 23 19 5 2 2 Describe CCSS – Disapp. 32 24 27 11 5 2 Describe CCSS – Don’t Know 62 9 16 4 7 2 Not CCSS/Now CCSS 59 20 14 5 2 1 Informed CCSS – App. 48 24 20 6 1 1 Informed CCSS – Disapp. 36 22 28 6 5 3 Informed CCSS – Don’t Know 61 13 9 9 6 2 Not CCSS/Now CCSS 55 20 15 7 2 1
58
59
How old is the YOUNGEST child living in your household?
TOTAL
36 35 15 14 5 10 15 20 25 30 35 40
Under 5 5-10 11-13 14-17
GOP Primary Voters
33 38 16 14 5 10 15 20 25 30 35 40
Under 5 5-10 11-13 14-17
Swing Voters
43 28 15 14 5 10 15 20 25 30 35 40 45 50
Under 5 5-10 11-13 14-17
National - CSS - Common Core April 2014
GENERAL ELECTION VOTERS Under 5 5-10 11-13 14-17 GOP PRIMARY VOTERS Under 5 5-10 11-13 14-17 TOTAL 36 35 15 14 TOTAL 33 38 16 14 East 32 32 21 15 East 30 30 25 16 South 44 34 11 12 South 39 43 12 6 Midwest 36 36 16 12 Midwest 32 33 16 19 West 30 40 12 18 West 31 48 11 10 Republican 35 39 14 11 Men 16 40 23 21 Democrat 35 35 16 14 Women 42 36 11 10 Independent 38 30 15 17 Liberal 34 42 5 19 Men 27 38 22 13 Moderate 31 39 13 17 Women 41 34 11 14 Conservative 33 37 17 13 Liberal 36 34 14 16
37 38 12 14 Moderate 36 37 13 15 Very Cons. 30 36 23 11 Conservative 36 34 19 11 Kids Under 18 – Yes 33 37 16 14 Kids Under 18 – Yes 35 35 15 14 Kids Under 18 – No Kids Under 18 – No Under 55 37 37 13 13 Under 55 38 36 13 13 Over 55 6 39 33 22 Over 55 16 28 33 23 Vote GOP State Leg. 33 37 15 15 Vote GOP State Leg. 37 37 14 12 Vote Dem. State Leg. 62 39 Vote Dem. State Leg. 35 36 13 15 Vote Und. State Leg. 23 45 32 Vote Und. State Leg. 33 25 26 16 CCSS – App. 30 45 14 11 CCSS – App. 36 37 17 10 CCSS – Disapp. 37 39 13 11 CCSS – Disapp. 39 34 14 13 CCSS – Don’t Know 30 23 23 24 CCSS – Don’t Know 31 34 14 21 Describe CCSS – App. 31 41 15 14 Describe CCSS – App. 33 38 15 13 Describe CCSS – Disapp. 38 34 14 13 Describe CCSS – Disapp. 40 32 14 15 Describe CCSS – Don’t Know 22 22 36 20 Describe CCSS – Don’t Know 46 19 22 14 Not CCSS/Now CCSS 32 34 15 18 Not CCSS/Now CCSS 32 38 13 17 Informed CCSS – App. 30 40 16 13 Informed CCSS – App. 34 38 18 11 Informed CCSS – Disapp. 39 34 13 14 Informed CCSS – Disapp. 39 34 11 16 Informed CCSS – Don’t Know 24 34 22 20 Informed CCSS – Don’t Know 40 21 15 24 Not CCSS/Now CCSS 34 31 20 16 Not CCSS/Now CCSS 33 36 17 15
60
SWING VOTERS Under 5 5-10 11-13 14-17 TOTAL 43 28 15 14 East 32 27 18 23 South 50 31 10 9 Midwest 51 25 15 10 West 31 33 19 17 Republican 47 32 13 8 Democrat 40 25 21 15 Independent 43 28 14 16 Men 36 30 19 15 Women 47 27 13 13 Liberal 38 30 20 13 Moderate 44 29 11 15 Conservative 45 23 21 11
49 20 22 10 Very Cons. 27 36 18 18 Kids Under 18 – Yes 41 29 16 14 Kids Under 18 – No Under 55 46 29 15 11 Over 55 10 20 20 50 CCSS – App. 37 31 20 12 CCSS – Disapp. 49 23 17 11 CCSS – Don’t Know 43 31 7 19 Describe CCSS – App. 40 29 17 14 Describe CCSS – Disapp. 48 25 14 13 Describe CCSS – Don’t Know 47 35 6 12 Not CCSS/Now CCSS 47 25 12 16 Informed CCSS – App. 37 30 17 17 Informed CCSS – Disapp. 53 24 12 11 Informed CCSS – Don’t Know 52 29 14 5 Not CCSS/Now CCSS 39 27 14 20
61
TOT. GOP Pri- mary Swing GOP Dem. Ind. Men Wo- men Lib Mod Cons. App. CCSS Disapp. CCSS Don’t Know
CELL PHONE 56 50 58 61 54 53 55 57 63 53 54 60 59 49 Only 35 32 38 39 35 31 31 38 37 32 37 37 39 29 Mostly 21 18 20 22 20 22 24 19 26 21 18 24 20 20 BOTH EQUALLY 19 21 20 18 18 21 20 18 14 24 19 19 19 20 Mostly 19 23 16 16 21 20 18 20 17 19 22 17 18 23 Only 6 6 6 4 6 6 7 4 6 5 6 4 4 9 LANDLINE PHONE 25 29 22 21 27 26 25 25 23 24 27 21 22 32
62 National - CSS - Common Core April 2014
TOT. GOP Primary Swing GOP Dem. Ind. Men Wome n Lib Mod Cons. App. CCSS Disapp. CCSS Don’t Know
REGULARLY 43 57 36 54 38 39 45 42 38 39 53 54 41 34 Everyday 8 17 5 11 6 9 10 8 6 5 14 12 8 5 Almost Everyday 12 15 8 14 12 11 15 10 14 11 12 16 11 10 Few Times/Week 18 20 20 23 16 16 17 20 14 19 22 22 16 17 Once A Week 4 5 4 6 4 3 4 4 4 5 4 5 6 2 NOT REGULARLY 57 43 64 46 62 61 55 58 62 61 48 46 59 66 Couple Times/Month 9 11 11 13 7 8 9 10 8 7 12 8 10 10 Rarely 24 20 27 22 24 27 24 24 18 29 24 18 24 31 NEVER 24 12 26 12 32 26 23 24 37 24 12 20 26 26
63 National - CSS - Common Core April 2014
TOT. GOP Primary Swing GOP Dem. Ind. Men Women Lib Mod Cons. App. CCSS Disapp. CCSS Don’t Know
REGULARLY 22 30 14 31 15 19 25 19 19 14 32 29 23 12 Everyday 3 7 1 5 2 3 4 3 2 2 6 4 5 1 Almost Everyday 4 8 3 7 2 4 6 3 3 3 7 5 6 1 Few Times/Week 10 12 5 13 8 9 11 9 11 7 13 14 9 7 Once A Week 4 4 4 6 3 3 4 4 4 3 6 6 3 3 NOT REGULARLY 79 70 86 69 85 81 75 81 81 86 68 71 77 88 Couple Times/Month 7 9 7 8 5 8 7 6 5 6 9 9 7 3 Rarely 25 29 26 30 22 25 25 25 17 29 29 25 27 24 NEVER 47 32 53 31 59 48 43 50 58 52 31 36 43 61
64 National - CSS - Common Core April 2014
TOT. GOP Primary Swing GOP Dem. Ind. Men Women Lib Mod Cons. App. CCSS Disapp. CCSS Don’t Know
68 70 66 73 69 62 59 77 68 66 70 70 73 61
YouTube
8 5 10 5 7 11 12 4 10 9 4 7 7 9
4 4 4 5 5 3 6 3 6 3 5 7 3 2
3 3 3 4 1 3 5 2 3 3 3 2 3
Linked-In
2 3 2 2 3 3 4 1 2 2 3 2 2 3
Google Plus
1 1 2 1 1 1 1 1 1 1 1
1 1 1 1 1 1 1 1 2 1 1
Tumblr
1 1 1 1 1 1 1 1 1
DON’T USE SOCIAL NETWORKS
13 14 12 10 12 16 18 8 9 14 15 10 11 18 65
Which social network on the internet would you say you use the most often? If you don’t use social networks or don’t use the internet just say so.
National - CSS - Common Core April 2014