Presentation of Marketing Project Course: International Marketing - - PDF document

Presentation of Marketing Project

Course: International Marketing Instructor: Saad Ahmed Javed Total No. of students = 41 Members in each Group = 4 – 5 Total No. of Groups = 10 Time available to each group = 12 – 15 minutes Maximum Marks = 10 Grading Criterion: i. Content & Literature Review ii. Confidence iii. Time Management iv. Team Management v. Novelty (Uniqueness) Each student will be graded individually. There is no need to come in formal dressing due to weather. GROUPS TOPICS DATE A Forms of International Marketing ** B Marketing – A Key Agent of Societal Change ** C International Issues & their repercussions on Marketing firms & their strategies ** D Importance of World Trade in International Marketing ** E Role & Characteristics of Multinational Corporations in International Marketing context ** F Role of Market Characterizes in shaping International Marketing *** G Forms of Market Integration & Examples *** H Environments surrounding International Marketing *** I Ethical Issues in International Marketing *** J Opportunities & Challenges in International Marketing *** K Dimensions of International Marketing ** ** means “during second lecture after Ramazan” *** means “during third lecture after Ramazan” Email the soft copy of your presentation (MS PowerPoint) to the instructor a day before the presentation. Detail of Groups is Given Below: