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Preparing for Welfare Reform Sharon White Social Inclusion Manager Trafford Housing Trust The Trafford Context Greater Manchester Stock Transfer RSL 2005 8900 tenancies (6300 general and 2600 older) Areas of both deprivation and


  1. Preparing for Welfare Reform Sharon White Social Inclusion Manager Trafford Housing Trust

  2. The Trafford Context • Greater Manchester Stock Transfer RSL 2005 • 8900 tenancies (6300 general and 2600 older) • Areas of both deprivation and affluence • Housing demand far outweighs supply • Employment opportunities exist • 61% of 2011/2012 income from HB (£22.1M) • 5800 on HB – 3100 of working age • Customer Revolution - Social Inclusion Team 2009

  3. Presentation Overview • Welfare Reforms – ‘knowing me, knowing you…….’ • Our initial Impact Assessment • How we decided where to start • The THT approach – what are we doing? (1) Customer Promise (what are we changing and why?) (2) Customer Segmentation (3) Collaborative working (4) Project Management

  4. Knowing You …. Knowing Me… • Making sense of Welfare Reforms – What do the Reforms mean? What is the detail? – What does it mean to our customers / to our business? – Who’s going to lead on this work? – Will it all happen? Why not wait and see? • Making sense of our own information – What do we need to know? – Why don’t we already know? – How can we collect this information? – Who can help us with information sharing?

  5. Potential Impact Summary Year 2011/2012 Year 2012/2013 Year 2013/2014 Non-Dependent £200,480 £445,402 £735,315 Deduction Under-Occupancy Nil Nil £1,071,953 Direct Payments Nil Nil £18,073,332

  6. The THT Debate • We considered – what others were doing and why? – What our customers and staff were telling us – What CAB were able to advise us on local issues – What public sector support is available to customers? • We decided – We will not accept and provide for a legacy of bad debt – We will proactively invest in staffing resources (10 extra posts) – We will distinguish Can’t Pay and Won’t Pay customers and tailor our approach and support

  7. Can’t Pay or Won’t Pay • Won’t Pay - robust practices to enforce the tenancy – Court Officer role / changes to practices – Additional Money Support posts created • Can’t Pay – new roles created to support the customer and enable them to have the means to pay – Positive Start – Positive Solution – Debt Advisor – All Money Staff to be trained in Welfare Rights/job seeking advice

  8. Increased Staffing Resources 2011 / 2012 2012 / 2013

  9. (1) Customer Promise • We Promise to offer:- – Different ways to pay rent and help to manage arrears and debt – 9am – 9pm service with 2 contacts per week – Pre-tenancy support and financial assessment – Employment support and job seeking advice • We will achieve targets of:- – 100% cash collection – £100k FTA collection – £233k welfare rights income – 25 evictions

  10. (2) Customer Segmentation Project  CACI commissioned to cluster customer ‘groups’  1925 customers (21%) are in category 2 “With nearly a third of children living at home aged 16+, this group is likely to impacted by household benefits changes once the Welfare Reform Bill has been implemented”

  11. (3) Collaborative Working • Local Authority Partnerships – Welfare Reform Steering Group – Plan for joint communications – Non-dependant work – data sharing protocol in place – Under-occupation data – Benefit Cap households (joint visits with LA) • Citizens Advice Bureau – Referrals process and assistance in recruitment

  12. (4) Project Management • Scale of task requires separate project • Director sponsorship • Multiple work flows identified • Resource allocation to project – staff and £ • Priorities being researched, co-ordinated, re-prioritised

  13. THT Conclusion • Here to stay so lets be prepared • Recruiting now will enable us to be fully prepared for the introduction of Universal Credit and DP • We have a ‘truer’ Social Inclusion Team • We will continue to change and adapt • We will support our customers and our staff through the inevitable changes that lie ahead • We will ensure our business income stream is protected

  14. Thank You

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