Poten&alImpactonPar&cipa&oninFamilyHistory - - PowerPoint PPT Presentation

poten al impact on par cipa on in family history paul
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Poten&alImpactonPar&cipa&oninFamilyHistory - - PowerPoint PPT Presentation

Poten&alImpactonPar&cipa&oninFamilyHistory PaulAllen(@paulballen) DanLawyer(@eatslikeahuman) http://www.flickr.com/photos/wwworks/3019961773/


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SLIDE 1

Poten&al
Impact
on
Par&cipa&on
in
Family
History
 Paul
Allen
(@paulballen)
 Dan
Lawyer
(@eatslikeahuman)


slide-2
SLIDE 2

http://www.flickr.com/photos/wwworks/3019961773/

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SLIDE 3

http://www.flickr.com/photos/leszekleszczynski/5409853139/

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SLIDE 4
  • An
American
Demographics
magazine
ar&cle
from


1995
found
that
113
million
American,
or
40%
of
the
 popula&on,
were
at
least
somewhat
interested
in
 family
history.


  • A
similar
poll,
conducted
by
a
research
company,


Maritz,
in
2000,
found
that
60%
of
Americans
were
 interested.



  • A
2005
poll
conducted
by
na&onal,
research
and


strategic
consul&ng
firm
Market
Strategies,
Inc.,
and
 by
MyFamily.com,
Inc.,
a
family
history
Web
site,
 found
that
73%
of
Americans
were
interested
in
 discovering
their
family
histories.



slide-5
SLIDE 5

0%
 10%
 20%
 30%
 40%
 50%
 60%
 70%
 80%
 1995
(Maritz)
 2000
(Maritz)
 2005
(Market
Strategies)


Interest
in
Family
History


slide-6
SLIDE 6

In
2008
Family
 History
was
here
at
 25%


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SLIDE 7

http://www.flickr.com/photos/jurvetson/231372270/

slide-8
SLIDE 8
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SLIDE 9
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SLIDE 10
  • 1
billion
users
of
social
networks


worldwide


  • 600M
ac&ve
users
of
Facebook

  • Social
games
used
by
hundreds
of


millions
of
people


slide-11
SLIDE 11
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SLIDE 12
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SLIDE 13

100,000,000
million
users
in
40
days
 Show
screen
shots,
explain
how
they
did
this


slide-14
SLIDE 14
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SLIDE 15
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SLIDE 16
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SLIDE 17

http://www.digitalkoot.fi

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SLIDE 18
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SLIDE 19
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SLIDE 20
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SLIDE 25
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SLIDE 26
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SLIDE 27
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SLIDE 28
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SLIDE 29
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SLIDE 30
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SLIDE 31
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SLIDE 32
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SLIDE 33
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SLIDE 34

36%
have
found
family
 documents
in
the
game
so
far


slide-35
SLIDE 35

48%
have
an
increased
interest
 in
family
history
because
of
the
 game,
including
40%
who
have
 ALREADY
started
doing
 research
on
their
family
history
 OUTSIDE
of
the
game


slide-36
SLIDE 36

36%
have
already
had
 conversa&ons
with
rela&ves
 about
their
family
history
 because
of
the
game,
including
 20%
who
have
had
mul&ple
 conversa&ons
with
rela&ves


slide-37
SLIDE 37

80%
of
the
players
have
at
least
 2
villagers
in
the
game
so
far,
 and
28%
have
more
than
20
 villagers
in
their
game


slide-38
SLIDE 38

http://www.flickr.com/photos/loop_oh/5293597191/