PostFlight Revenue Model Overview A revenue model is the strategy - - PowerPoint PPT Presentation

postflight revenue model overview a revenue model is the
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PostFlight Revenue Model Overview A revenue model is the strategy - - PowerPoint PPT Presentation

www.theWondry.com PostFlight Revenue Model Overview A revenue model is the strategy of managing a companys revenue streams and the resources required for each revenue stream. A revenue streamis a companys single source of


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PostFlight – Revenue Model Overview

www.theWondry.com

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  • A revenue model is the strategy of managing a

company’s revenue streams and the resources required for each revenue stream.

  • A revenue streamis a company’s single source of revenue. A

company can have zero or many revenue streams, depending

  • n its size.
  • A business model is the structure comprised of all aspects of a

company, including revenue model and revenue streams, and describes how they all work together.

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Revenue Streams connect to your Value Proposition and Customer Segments

Lean Launch Pad Canvas –

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How to pick the best revenue model for your Company?

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Advice 1: Size the value of your solution in the target segment.

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Advice 2: Confirm that your product or service solves the problem.

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Advice 3: Make sure your pain point is something people will pay for and that payment will one day (preferably sooner vs. later) be greater than the customer acquisition cost

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Advice 4: Test your channel and support strategy.

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Advice 5: Talk to industry experts and investors.

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Advice 6: Plan and execute a pilot or local

  • rollout. Focus on References generation.
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Other Models:

  • Licensing: Fee for use of some IP (software)
  • Intermediation/Commission: Fee for

bringing groups together in a transaction (Marketplace)

  • Advertising: Fee paid by brands/companies

to get in front of potential customers

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