Porto Seguro Presentation 2018
Index A family’s dream driven by human relationships and a keen eye for details turning into one of the biggest companies in Brazil 1. About us 2. Differentials 3. Results and progress 4. Forward-looking
1. About us
History Over the last 70 years Porto Seguro has been recognized by its entrepreneurship and high quality services, responding rapidly to the changing environment ... Launch of Credit Card, 4 th Health for Pet History and Companies of Porto Seguro Porto Faz, Bioqualynet , Oxigênio Insurer (accelerator) and Acquisition of Auto Portfolios (Chubb and AIG) 2017- Partnership with 2018 Itaú New Business Lines: 2010- Life and Pension, Health, 2016 Portopar (Asset), Consortium*, Launch of Azul PortoSeg (Financing) 2009 2004 Mr Abraão Garfynkel IPO bought Porto Seguro from Bradesco 2003 1976- Foundation 2002 1972 1945 44 th 4 Insurer * Pool Financing for Cars and Houses
Who we are … resulting in the first non-life insurance group in Brazil underpinned by a robust operational structure, serving about 10 million clients and more than 20 million covered items Structure and Services 2.3 Million 3,6K Itaú banking 35K independent 16K 48 Million 1.7 Million home roadside branches 13K employees brokers exclusive inbound calls / repair services / assistance (bancassurance service year year services / year distribution agreement) providers Business and Market Position R$19 Billion Market leader in Auto, R$17 Billion 10 Million Clients and 1 st Non-life and 4 th Homeowner and 20 Million covered largest insurer Market Cap Total revenues Landlord Rent items group in Brazil Guarantee Insurance 5
Businesses Organizational Structure The Company consists of insurance, financial and general services business lines - Garfinkel family holds control and Itaú Unibanco is a strategic shareholder Free Float Shareholders Breakdown Itaú Porto Seguro 57.0% 43.0% (June, 2018) Controllers* Unibanco 3% *Controlled by 6% Jayme Garfinkel 24% PSIUPAR 70.8% Free Float 29.2% 29% 38% Porto Seguro Cia de Seguros Porto Faz (Auto, P&C, Financial Risks) Carro Fácil Porto Seguro (Convenience Services) Porto Seguro (Long Term Car Rent) Consórcio (Pool Health Insurance Brazil USA Europe Asia Other Financing Auto /House) Porto Seguro Porto Seguro Azul Seguros Medical Services Surveillance (Auto) Portoseg (Bioqualynet, ASO) Porto (Consumer Finance and Capitalization Credit Card) Porto Renova Health for Pet Porto Seguro (Recycle and Dealer Car Parts) Dental Porto Seguro Portopar (Asset Management) Life and Pension Internal Services (Call center, sales support & Business accelerator) Porto Seguro Portomed (HMO) Uruguay (Auto, P&C, Financial Risks) General Services Insurance Financial Services 6
Portfolio of Products Diversified top-of-mind portfolio with products leading in the auto, homeowner and landlord rent guarantee insurance posing a significant market share Main Products (2017) Insurance Non-Insurance 3th 2nd In number Client’s of houses average expenditure P & C Health + Dental Life Credit Card Consortium Auto 10.5% 3.1% 2.6% 2.4% 27.6% 1.4% Market Share Market Share Market Share Market Share Market Share Market Share R$ 9.6 billion R$ 1.4 billion R$ 1.3 billion R$ 781 million R$ 282 Million R$ 1.1 billion Written Premiums Written Premiums Written Premiums Written Premiums Revenues Revenues 56% 8% 7% 2% 5% 7% # of Total Revenues # of Total Revenues # of Total Revenues # of Total Revenues # of Total Revenues # of Total Revenues 5.3 million 2.6 million 2.3 million 136 thousand 765 thousand 7.1 million Clients Units Vehicles Insured Members Insured Items Insured Members 7 Source: Susep / Porto Seguro
Strategy Our strategy is build on strong human relationships, delivering valuable services and focusing on the broader needs of our customers throughout their lifetimes Strategy and Positioning • Deliver high value added • Brand Segmentation Strategy solutions for customers, avoiding commoditization • Focus on retail (individuals and SME ´s) and diversified ‘small’ risks • • Successful strategies are proved Provide great experiences to in the long term customers and brokers with a ‘personal touch’, even in a digital environment • Brokers are essential for • Profitability is more our success and market important than growth development 8
2.Differentials
Why We Are Different A unique business model which combines strong culture and operational capabilities – our competitive advantages are meaningful and hard to replicate Breadth of products offerings Go beyond insurance provide full solutions for clients (ecosystem of interconnected and distribution channels services) Strong Relationship Culture High quality-services and best auto Innovative solutions DNA and insurance retention rate of the industry first- mover advantage Most valuable Consistent underwriting and insurer brand one of the highest Top insurer choice by broker profitability over time 10
Our Culture The pursuit of happiness for clients, employees and thereafter shareholders is the reason for our growth, rather than aiming to be the biggest and most powerful company • Being humble and transparent • Relationships are our strongest assets • Employee empowerment and team-work • Detail-oriented driven • Entrepreneurial and Innovative Spirit 11
Brand Value Porto Seguro is the 1st insurance brand in Brazil and the most searched insurer on the internet Top Most Valuable Brands in Brazil 2018 2017 2018 2017 Brand Segment Variation (%) Brand Segment Variation (%) U$$ Million U$$ Million Insurance & 1º Beverage 8.263 8.146 1% 15º 922 640 44% Financial Services 2º Financial Services 7.018 4.438 58% 19º Energy 788 719 10% 3º Financial Services 6.198 4.359 42% 20º Retail 768 442 74% 4º Beverage 4.478 4.385 2% 21º Mining 767 396 94% 5º Media 4.318 4.123 5% 25º Financial Services 634 730 -13% Most Popular Web Insurers - 2017 1º 3º 2º 4º 4% 22% 9% 5% 12 Source: BrandZ Brasil Top 60 – Kantar & WPP (2018)
Brand Segmentation in Auto Insurance The only carrier in Brazil that offers different value proposition throughout three brands - specific products for distinct customer´s needs and preferences … Traditional Products Porto Seguro Auto Insurance Auto Premium Auto Jovem Auto Mulher Auto Senior Besides the auto insurance, Focused on Use of telematics for Product focused on Exclusive services offers several additional customers over 60 young people (between luxury cars with exclusive and benefits for services to vehicles, years of age 18 and 24 years) services and special women residences and people benefits (e.g. concierge) Itaú Seguros Azul Seguros Auto Insurance Auto Insurance Auto insurance with Mostly offered to Itaú basic coverage clients 13
Brand Segmentation in Auto Insurance … in addition, it enables us to enlarge insurance penetration – the affordable products already represent 10% of our insured fleet Affordable Products ✓ 540k insured vehicles (+17% vs. 1S17) Azul Leve Azul Master ✓ Loss Ratio below 50% ✓ Coverage flexibility (Theft, Collision, Third Party) Porto Seguro Moto Itaú Auto Roubo ✓ Payment flexibility (80% of Azul Leve clients pay in 10 instalments) ✓ Low cost products ✓ Untapped market and low product cannibalization 14
Customer Services Top customer services nearby – going the extra mile to exceed customer expectations Awards Received in 2017 Services Stories ✓ 333 Porto – Client remembers Porto ✓ Most beloved Brazilian brand in the Seguro in emergency situation Auto Insurance category (Consumidor Moderno Magazine) ✓ Anhangabaú Flood – Porto Seguro ✓ Most reliable Brazilian insurer (IBOPE + Service provider helps people and saves non-insured flooded cars Seleções Magazine) ✓ Most remembered brand by costumers ✓ Baby in car – Our call center in the Insurance category (Top of Mind operator suggests that the client breaks the car window to save the Premium) baby ✓ 1st place in the Satisfaction Ranking of ✓ Calling the boss – agent calls the Auto and Homeowner Insurance (Estado de São Paulo – Journal) client’s boss to explain that she would not be able to work due to a car accident 15
Recommend
More recommend
