PLANNED ED G GIVI VING BUILDING SUSTAINABILITY FOR THE FUTURE - - PowerPoint PPT Presentation

PLANNED ED G GIVI VING

BUILDING SUSTAINABILITY FOR THE FUTURE

EVER ERY NO Y NONPROFI FIT

SHOULD HAVE A PLANNED GIVING PROGRAM. DO YOU?

PL PLANN ANNED ED G GIVING

B U I L D I N G S U S TA I N A B I L I T Y

WHAT WE’LL COVER:

▪ TRANSFER OF WEALTH ▪ TRENDS IN PLANNED GIVING ▪ WHERE DO WE START? ▪ HOW DO WE GROW? ▪ RESOURCES

TRAN ANSFER OF R OF WEAL ALTH

AND TRENDS IN PLANNED GIVING

$59 T TRILLION

IS EXPECTED TO BE TRANSFERRED BY 2061.

SOURCE: GIVING USA FOUNDATION LEAVING A LEGACY SPECIAL REPORT 2019

TRANSFER OF WEALTH IN COLLIER COUNTY:

▪ The aggregate net worth is almost $253

• billion. Of that, it is expected $14.7

billion will change hands by 2020-2022. ▪ 5% of $14.7 billion would translate into $734 million over the several years.

PL PLANN ANNED ED G GIVING

B U I L D I N G S U S TA I N A B I L I T Y

IF $734 MILLION IS ENDOWED…

$34 MI MILLION N

WOULD BE AVAILABLE EACH YEAR FOR OUR COMMUNITY.

SOURCE: FLORIDA PHILANTHROPIC NETWORK RANSFER OF WEALTH REPORT 2012

WHY IS ENDOWMENT IMPORTANT?

Endowment is a critical piece of this because: ▪ Long-term sustainability ▪ Resources to respond to opportunities

• r threats

▪ Builds trust among donor community ▪ Captures transfer of wealth (larger gifts

• f assets verses income)

PL PLANN ANNED ED G GIVING

B U I L D I N G S U S TA I N A B I L I T Y

WHO ARE WE ASKING?

▪ The majority of donors first began supporting the organization who received their largest planned gift more than 20 years ago. ▪ Look at a long-term engagement . ▪ Average age of first planned gift: 52.8 years old – with a final revision being between the ages of 79-82.

PL PLANN ANNED ED G GIVING

B U I L D I N G S U S TA I N A B I L I T Y

SOURCE: GIVING USA FOUNDATION LEAVING A LEGACY SPECIAL REPORT 2019

PL PLANN ANNED ED G GIVING

B U I L D I N G S U S TA I N A B I L I T Y

WHAT DO THEY EXPECT FROM YOU?

SOURCE: GIVING USA FOUNDATION LEAVING A LEGACY SPECIAL REPORT 2019

PL PLANN ANNED ED G GIVING

B U I L D I N G S U S TA I N A B I L I T Y

WHAT IS MOTIVATING THEIR PLANNED GIFT?

SOURCE: GIVING USA FOUNDATION LEAVING A LEGACY SPECIAL REPORT 2019

GETTING STARTED

BEGIN WITH BEQUESTS – THE ACT OF GIVING OR LEAVING PERSONAL PROPERTY BY A WILL.

IN 2019 BEQUEST GIVING IN THE U.S. ACCOUNTED FOR 9 % 9 % O O F T F T H E $427. 27.71 B 71 BILLION ON CONTRIBUTED TO CHARITY.

BEQUESTS:

▪ Annual bequest contributions have been above $30 billion for four consecutive years. ▪ Most donor’s largest planned gift was a bequest, and the most common gift value was between $100,000 - $249,000.

PL PLANN ANNED ED G GIVING

B U I L D I N G S U S TA I N A B I L I T Y

SOURCE: GIVING USA FOUNDATION LEAVING A LEGACY SPECIAL REPORT 2019

LET’S START THE CONVERSATION

LET’S S START T THE C CON ONVERSATION ON

PLANNED GIVING B U I L D I N G S U S TA I N A B I L I T Y

▪ Nonprofits talk with supporters ▪ Professional Advisors talk with clients about charitable giving ▪ Residents count this community among their heirs

SOURCE: GIVING USA FOUNDATION LEAVING A LEGACY SPECIAL REPORT 2019

LET’S S START T THE C CON ONVERSATION ON

PLANNED GIVING B U I L D I N G S U S TA I N A B I L I T Y

LET’S S START T THE C CON ONVERSATION ON

PLANNED GIVING B U I L D I N G S U S TA I N B I L I T Y

▪ Are you “open for business”

▪ Thinking towards the future? And communicating that? ▪ Are you building endowment?

▪ Ensure your board and leadership are behind you

▪ Strive for 100% participation ▪ Ask them to indicate and introduce their professional advisors… both here and “home”

▪ Start with data and create that simple list… remember your biggest cheerleaders ▪ Begin with promoting simple wills and bequests through existing communications

▪ Couple “appeals” with other efforts ▪ Include boxes on pledge cards ▪ Include testimonials in newsletters / magazines – tie to fulfilling impact

▪ DOCUMENT and steward

LET’S S START T THE C CON ONVERSATION ON

PLANNED GIVING B U I L D I N G S U S TA I N B I L I T Y

▪ Get your team (or yourself) comfortable ▪ Believe in legacy giving AND be passionate about your mission ▪ Inspire others ▪ Knowledgeable, but also willing to get answers and have the resources to do so ▪ Listen 70% of the time – ears always up and listening for an opportunity or window, prompt the conversation ▪ Lose jargon – “join us” mentality ▪ Promote the gift, not the vehicle

LET’S TAP THE CHARITABLE HEARTS AND CONVICTIONS OF OUR COLLIER COUNTY RESIDENTS…

Let’s start the conversation!

WE HAVE THE OPPORTUNITY TO TURN GOOD COMMUNITIES INTO GREAT COMMUNITIES THAT WILL SUSTAIN AND THRIVE

LET’S S START T THE C CON ONVERSATION ON

PLANNED GIVING B U I L D I N G S U S TA I N B I L I T Y

Lindsey Touchette Vice President of Community Engagement (239) 649-5000 Ltouchette@cfcollier.org