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PALADIN LIFE CARE | BIG IDEA 2019 PREPARED BY HUMMINGBIRD CREATIVE GROUP
PALADIN LIFE CARE | BIG IDEA 2019 PREPARED BY HUMMINGBIRD CREATIVE - - PowerPoint PPT Presentation
PALADIN LIFE CARE | BIG IDEA 2019 PREPARED BY HUMMINGBIRD CREATIVE - - PowerPoint PPT Presentation
PALADIN LIFE CARE | BIG IDEA 2019 PREPARED BY HUMMINGBIRD CREATIVE GROUP PALADIN LIFE CARE | BIG IDEA 2019 IDENTITY: LOGO COLORS PANTONE 2617 PANTONE 1235 C 84 M 100 Y 24 K 20 C 0 M 32 Y 95 K0 R 73 G 14 B 103 R 255 G 183 B 27
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PANTONE 2617 C 84 M 100 Y 24 K 20 R 73 G 14 B 103 HEX: 490e67 PANTONE 1235 C 0 M 32 Y 95 K0 R 255 G 183 B 27 HEX: ffb71b
PALADIN LIFE CARE | BIG IDEA 2019IDENTITY: LOGO COLORS IDENTITY: COLOR BREAKDOWN
PANTONE 2617 C 84 M 100 Y 24 K 20 R 73 G 14 B 103 HEX: 490e67 PANTONE 1235 C 0 M 32 Y 95 K0 R 255 G 183 B 27 HEX: ffb71b PANTONE 221 C 31 M 100 Y 53 K 20 R 150 G 27 B 75 HEX: 961b4b PANTONE 2736 C 99 M 93 Y 0 K 0 R 18 G 38 B 170 HEX: 1226aa 95% of Black C 0 M 0 Y 0 K 100 R 35 G 31 B 32 HEX: 231f20
PRIMARY PALETTE SECONDARY/ACCENT PALETTE
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IDENTITY: TYPOGRAPHY
SPECIAL CHARACTER MAIN TEXT WEB
MERMAID BOLD MONTSERRAT SEMIBOLD
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DESIGN ELEMENTS
BACKGROUND/PATTERN ICONS LINE WITH DIAMOND ELEMENT INFLUENCED BY “E” IN LOGO
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BIG IDEA | IN USE: SIGNAGE
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BIG IDEA | IN USE: SIGNAGE
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BIG IDEA | IN USE: SWAG
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BIG IDEA | IN USE: SWAG
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BIG IDEA | IN USE: SWAG
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BIG IDEA | IN USE: SWAG
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BIG IDEA | IN USE: SWAG
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BIG IDEA | IN USE: SWAG
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BIG IDEA #1 | ACHIEVE YOUR BEST LIFE
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BIG IDEA | ACHIEVE YOUR BEST LIFE NOW
ACHIEVE
YOUR BEST LIFE N W
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BIG IDEA | MESSAGING
ACHIEVE YOUR
BEST LIFE N
W
COMPASSIONATE MEDICAL ADVOCACY TO
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BIG IDEA | MESSAGING
ACHIEVE YOUR
BEST LIFE N
W
DEPENDABLE FINANCIAL ADVICE TO
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BIG IDEA | MESSAGING
ACHIEVE YOUR
BEST LIFE N
W
CARING EMOTIONAL SUPPORT TO
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BIG IDEA | MESSAGING
ACHIEVE YOUR
BEST LIFE N
W
ATTENTIVE ENVIRONMENTAL CHANGE TO
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BIG IDEA | IN USE: LETTERHEAD & BUSINESS CARD
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BIG IDEA | IN USE: NEWSLETTER
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BIG IDEA #2 | FREEDOM
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BIG IDEA | FREE TO ACHIEVE YOUR BEST LIFE NOW
BEST LIFE
YOUR N W
FREE TO ACHIEVE
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BIG IDEA | MESSAGING
FREE FROM
MEDICAL RED TAP
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BIG IDEA | MESSAGING
FREE FROM
FINANCIAL BURDEN
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BIG IDEA | MESSAGING
FREE FROM
EMOTIONAL DISTRESS
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BIG IDEA | IN USE: LETTERHEAD & BUSINESS CARD
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BIG IDEA | IN USE: NEWSLETTER
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