P R E S E N T A T I O N D O C U M E N T The UK and The USA have - PDF document

P R E S E N T A T I O N D O C U M E N T

The UK and The USA have produced over 90% of the most iconic artists from the worlds of rock and pop. There are three museums in the US including The Rock’n’Roll Hall of Fame, The Grammy’s Museum and to an extent the EMP Museum in Seattle. There are none of any scale in the UK and nothing exists anywhere on the scale of Rock’n’Roll Legends. There are some small locational based as Abbey Road Studios, Tin Pan Alley and attractions such as The Cavern in Glastonbury. We will tell the story of Rock Liverpool but there is no venue that could from the 60’s to the present day house and honour artists like The Rolling demonstrating the change in recording Stones, The Beatles, Led Zeppelin, Elton techniques plus how fashion has played its John, Queen, Pink Floyd, David Bowie, The role through to the fast moving digital Bee Gees, Genesis, Fleetwood Mac and world. Rod Stewart under the same roof and that is before we think about myriad others The attraction will be crammed full of including The Sex Pistols, Oasis, Cold Play, original recording, broadcast, musical Duran Duran, Cold Play and even The equipment and costumes all of which will Spice Girls. The list is endless and be authenticated. There will be videos, continues to grow with Amy Winehouse, images plus dry ice and laser light shows Adele and One Direction in the modern to create the feel, sound and smells of era. Rock’n’Roll. Before visitors leave the show they will have the chance to visit the merchandise centre to purchase many NOW IS THE TIME TO BUILD THE FIRST fabulous items such as T shirts, back stage ROCK’n’ROLL MUSEUM IN THE WORLD passes, statuettes, guitar picks, posters, IN THE CENTRE OF LONDON. iconic photographs of the stars plus very special items endorsed by the bigger The trademarking process is underway artists. and the search is on for a suitable Central London location. The venue will be an Rock’n’Roll Legends will exist to interpret audio visual feast and an educational the impact rock has made on our world extravaganza for future generations and tell the evolving story of the greatest creating hundreds of jobs within industries show on earth for many generations to that the UK is already famous for. come. Imagine standing next to Queen or a major band rehearsing their biggest hits, Imagine taking a walk in the footsteps of mixing tracks from Live Aid, seeing David the UK’s legendary Rock’n’Roll heroes or Bowie’s view from a live stage or touching experience what it’s like to be in a full the piano which Elton wrote so many hits professional recording or radio studio. This on. 90 minute tour will take you on a stroll through legendary musical locations such

IT’S ONLY ROCK’n’ROLL AND VENUE HIRE I LIKE IT! The venue will be designed with private hire in mind so that various sections can The following points are our objectives to be used for private and corporate events. showcase everything that is best in the The main stage and backstage bar will British Rock and Pop industry using mind form the core of this and it is envisaged blowing technology from the audio and that this will be one of the most popular visual fields which will include holograms, venues in London for after show parties robotics and 3 / 4 D installations. This will and events. allow the young to be educated and the old to walk down memory lane. LAYOUT VIP EXPERIENCE A spectacular main entrance with lots of visuals, music and lighting will greet every A valuable and exciting way to increase customer. When you wait in line you will the user experience and increase revenue have the opportunity for a photo with a will be to offer the customers a VIP rock star such as a lookalike Mick Jagger experience which would include “fast track or Freddie Mercury. entry”, a gold backstage pass, free T shirt and a glamorous paparazzi style photo • HISTORY OF RECORDED MUSIC . Studio from the red carpet. technology and technique • PROGRESSION of radio through to music EDUCATIONAL EXPERIENCE streaming • THE BIRTH OF ROCK’n’ROLL in the 50’s The whole experience will have a high from a fusion of electric blues, country educational value with many commercial and gospel music. Rock crosses over from facts and the opportunity to discover how Rhythm and Blues to the pop charts from the whole process unfolds from each 1955 with Doo Wop and Rockabilly. instrument to recording techniques, live • ROCK EXPANDS in the 1960s when rock staging, electronic and digital technology music comes of age and starts to domi- plus live experience in the radio station. nate the popular music charts. Along come soul, surf, folk rock and then the RADIO STATION Brits! This was followed by Hendrix, hard rock and psychedelia plus the all important advent of television and the There will be an interactive and educational various shows featuring music from The experience entitled “The History Of Radio” Beatles and The Stones. within the radio station which is a world first and the younger audience will be encouraged to experience this fully.

Genesis defined the decade, along with MUSIC LEGENDS. THE the more theatrical performers such as BEGINNING…UNTIL NOW. David Bowie, Elton John, Roxy Music and Marc Bolan. This coincided with the birth of funk & disco, with stars such as James Rock and roll began in the 50’s with the Brown, The Jackson Five, Earth, Wind & arrival of Elvis Presley, Chuck Berry, Fats Fire and Chic and a purer form of pop Domino, Jerry Lee Lewis and Bill Haley & music from ABBA and The Carpenters. His Comets. The 50s saw the arrival of the pop charts, mods and rockers, coffee bars, The 1980s brought the birth of music jukeboxes and a huge seismic decade of video channel MTV. Music videos became social change. Rock and roll was driven by a key marketing tool and the superstars of and large by American acts while the UK the decade became much more ‘visual’. continued to produce pop stars or a much This led to superstardom for artists such more conservative type. as Michael Jackson, Madonna, Prince and Duran Duran. Advances in music With the arrival of the 60s English pop technology and production meant that music began to rule the world. Bands like synthesizers and electronic instruments The Beatles, The Rolling Stones, The Dave played a much larger role, with sounds Clark Five, The Kinks and many more being looped, changed and edited much challenging The Byrds, The Beach Boys, more easily. Electronic pioneers include Bob Dylan and then a raft of less Kraftwerk, Jean Michel Jarre and Vangelis commercial, but highly talented rock acts as well as more commercial acts such as such as Love, The Doors, Jefferson Depeche Mode, Eurythmics and New Airplane, Grateful Dead and the huge rise Order. The 80s also greeted the arrival of a in black culture realised through the iconic new music format - the compact disc, and Motown and Stax labels. The 60’s has this resulted in a clearer, digital sound, and remained an extraordinary potent source a new way of recording and consuming of memories and references for todays music. society. The sounds of the 60s on Radio 2 is still one of the most popular programs In the 90s it becomes harder to discern a broadcast on Europe’s number 1 radio defining movement or ‘scene’. There were station. varying genres and things became more polarized. There was the U.S. teen pop of The 70s saw rock becoming big business Britney Spears, New Kids on the Block and both in terms of record sales and tours. N*Sync, and ‘grunge bands’ such as Pearl Great live bands such as Queen, Led Jam, Soundgarden and Nirvana. American Zeppelin, Pink Floyd, The Eagles and Hip Hop gave us acts such NWA, Snoop