Opp Day Q3 2018 Information as of 3Q18 Latest update on 26 th Nov - - PowerPoint PPT Presentation

Opp Day Q3 2018

Information as of 3Q18 Latest update on 26th Nov 2018

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TABLE OF CONTENTS

Background and business Key financial performance Where we are so far Company outlook Appendix

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Since 2013 Since 2018

Leading local skin care company in Thai market, owner of Namulife SNAILWHITE and Oxe’Cure

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2016

• Launched 4 more

products of NAMU LIFE SNAILWHITE and expanded into body cleansing

• Started production in

the new plant located in Rojana Industrial Park in October 2016

• Implemented SAP
• Increased share

capital to THB 225 mn, focusing on international expansion

2017

• Launched 8 more

products of NAMU LIFE SNAILWHITE in facial skin care and body care

• Started to produce

small size products (Sachet) selling through leading convenience stores

• Listed on the Stock

Exchange of Thailand

• Founded Do Infinite

Dream Co., Ltd to be IHQ for the Company’s international business

2014

• Launched 3 more products
• f NAMU LIFE SNAILWHITE

and expanded into body care product

• Expanded into modern

trade and export to China, Hong Kong, Myanmar and Cambodia

• Increased share capital from

THB 1 mn to THB 10 mn for business expansion CHINA HONG KONG

2012-2010

• Founded Do Day Dream PLC.

to focus on OEM Business

• f skin care products with

registered and paid-up capital THB 1 mn at par value

• f THB 100 each

Our Journey Since 2010 has seen us become a leading skin care company in Thailand

2015

• Founded Namu Life

Plus Co., Ltd to be the Company’s local distribution arm

• Launched 3 more

products of NAMU LIFE SNAILWHITE and expanded into sunscreen and cleansing products

• Invested in land with

factory located in Rojana Industrial Park and started to renovate new plant

• Snail Filtrate rejuvenates the skin
• Tailored the product to suit the

climate and skin of SEA countries

• Created the new segment for the

market: the Premium-Mass

2013

• Founded NAMU LIFE Brand

and launched the first product, “SNAILWHITE SECRETION FILTRATE MOISTURE FACIAL CREAM”

• Main distribution channels are
• nline (Line, Facebook and

Instagram) and traditional trade

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Company structure and shareholding structure

Philippines Distributors

DDD KCA Corporation THAILAND SINGAPORE INTERNATIONAL

Parent and subsidiaries DO DAY DREAM

Intermediary in trading with foreign customers

DO DAY DREAM TRADING

100%

Investment arm for

• verseas businesses

DO DAY DREAM HOLDING

100%

Domestic Distributor

NAMU LIFE PLUS

100%

International Headquarter

DO INFINITE DREAM

100%

Dermatological company

DREAM DERMATOLOGY

95%

Future potential partners to do

• verseas business

POTENTIAL PARTNERS

51%

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Extensive Product Portfolio Covering Five Categories of Skincare 6 Products 12 SKUs

As of 30 Sep 2018

20 Products 41 SKUs

As of 30 Sep 2018

30 ml, 690 THB 7 ml, 39 THB

New Product

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29.1%

Growth

Thailand’s facial mask market size in 2017

2015 2016 2017 Tissued/Pad Rinse Off Leave On Peel Off

905 1,260 1,984

Unit: Million baht

Source: Euro Monitor, The Nielsen Company

SNAILWHITE ICY MASK

(Leave on facial mask) Market size THB 405 mm CAGR 109.6%

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TABLE OF CONTENTS

Background and business Key financial performance Where we are so far Company outlook Appendix

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Revenue from sales in 9M18

Product Group Distribution Channels

2017 9M17 9M18

Facial Skin Care 78% Body Care 3% Facial Cleansing 5% Body Cleansing 7% Sunscreen 4% Others 3% Facial Skin Care 74% Body Care 3% Facial Cleansing 7% Body Cleansing 8% Sunscreen 2% Others 6%

2017 9M17 9M18

Modern Trade 28% Traditional Trade and Distributio n Partner 35% Export 36% Other 1% Modern Trade 38% Traditional Trade and Distributio n Partner 39% Export 22% Others 1% Facial Skin Care 77% Body Care 4% Facial Cleansing 4% Body Cleansing 8% Sunscreen 4% Others 3% Modern Trade 29% Traditional Trade and Distributio n Partner 41% Export 30% Others 0%

Revenue from sales

Unit: Million baht 798 765 458 218

• 200

9M17 9M18 Domestic Overseas

• 52.4%

36% 64%

98%

22% 78%

75%

• 21.7%

1,256 983

• 4.1%

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Modern Trade Local Traditional Trade Inbound Tourists - Focused Export 5.0% Growth

• 69.6%

Growth 37.0% Growth

• 52.4%

Growth

Key challenges and solutions for DDD

Channel challenges

Revenue by distribution channels

Inbound Tourists includes King Power Duty Fee and specialty stores - which mainly focus on inbound tourists.

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Quarterly revenue 2016-2018

243 215 262 299 238 363 299 258 208 40 30 93 218 146 56 75 101 42

282 254 359 519 386 421 386 379 261

Q3'16 Q4'16 Q1'17 Q2'17 Q3'17 Q4'17 Q1'18 Q2'18 Q3'18

Unit: Million baht

Lowest point of total revenue

King Rama IX mourning period Closing down of the biggest wholesale skin care markets in Thailand since May 2018 Lower number

• f tourist due

to the limited of zero-dollar tour

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28% 32% 3-year target: 28 – 32%

Cost of goods sold in 9M18

248 349 375 535 398 319 56.7% 36.4% 30.3% 31.9% 31.6% 32.5% 2014 2015 2016 2017 9M17 9M18

Raw material and Packaging Freight Labor Depreciation Others % of Sales

COGS

• COGS to sales significantly decreased from 2015

thanks to economies of scale and better bargaining power with the suppliers which result in lower average cost of raw material and packaging

• Significant portion of COGS attributable to raw

materials and packaging

• 9M 2018, COGS as a % of sales slightly increases

from 2017 due to product mix that the majority contribution came from facial skin care products, are decreases in proportion.

Unit: Million baht

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Selling & administrative expenses in 9M18

38% 3-year target: 35 – 38% 35%

Selling & administrative expenses

155 361 442 725 545 499 35.3% 37.8% 35.7% 43.2% 43.2% 48.6% 2014 2015 2016 2017 9M17 9M18

Advertising and Promotional Employee costs Freight Others

Unit: Million baht

• Selling & Administrative Expense has shown

significant increase correlated with increase in sales activity. The increase was mainly attributable by advertising and promotional expenses and employee cost

• Selling and administrative expenses mainly

comprise advertising and promotional expenses and employee expenses

• 9M 2018, y-o-y SG&A decreased by 8.44% .The

decrease in SG&A was mainly due to the decrease in advertising and sale promotion expenses as there was no deferred advertisement in 1Q18 as it did in 1Q17.

• The launch of Snail White Facial Gold in 1Q18 and

Snail White Body Wash new formula in 2Q18, together with the drop in sales due to external factor, cause an exceed in SG&A target.

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24% 22%

Profitability in 9M18

190 608 862 859 664 43.3% 63.6% 69.7% 68.4% 67.5% 2014 2015 2016 9M17 9M18 Gross Profit % Gross Margin 37 254 441 452 340 233 8.4% 26.6% 35.5% 26.8% 26.9% 22.6% 2014 2015 2016 2017 9M17 9M18 EBITDA % EBITDA Margin 28 194 335 351 253 175 6.3% 20.3% 27.0% 20.8% 20.1% 17.1% 2014 2015 2016 2017 9M17 9M18 Net Profit % NP Margin

EBITDA Net Profit

Unit: Million baht Unit: Million baht 32% 3-year target: 32% 72% 3-year target: 68 – 72%

Gross Profit

Unit: Million baht 68% 3-year target: 22 – 24%

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Financial position

529 776 5,460 5,287 286 401 674 314 243 375 4,786 4,973 2015 2016 2017 9M18 Total Assets Total Liabilities Shareholders'Equity

Balance Sheet

Unit: Million baht

Key Financial Ratio 2015 2016 2017 9M18 Days Sales Outstanding (days) 46 53 64 100 Days Inventories on Hand (FG) (days) 29 40 48 120 Days Payable Outstanding (days) 56 80 76 84 Return on Assets (%) 49.8% 51.4% 11.3% 4.42% Return on Equity (%) 133.5% 108.6% 13.6% 4.70% Debt to Equity Ratio (times) 1.2x 1.1x 0.1x 0.06X Interest Bearing Debt to Equity Ratio (times) 0.5x 0.5x 0.1x 0.02x

A B C A B C

Total liabilities increased mainly due to loan to finance new factory Total assets increased mainly due to increase in account receivable and cash and cash equivalent Total Equity increased mainly due to the initial public offering (IPO) on Dec 2017

D D

FG decreased QoQ but PM increased due to new product launch in Q4

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TABLE OF CONTENTS

Background and business Key financial performance Where we are so far Company outlook Appendix

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Market Size of

Facial Moisturizer 2017: THB 42 billion Growth: 8%

Market Share

Q3’17: 4% Q3’18 :4%

• No. 7

in Thailand

Source: EuroMonitor, The Nielsen Company

• No. 7

in Supermarket/ Hypermarket

Market Share

Q3’17: 5% Q3’18: 4% Supermarket/Hypermarket

• No. 6

in Convenience Stores

Market Share

Q3’17: 4% Q3’18: 7% Convenience Stores

We are a top-of-mind brand in Thailand

New Snailwhite Sachets play vital role in capturing Market Share

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TABLE OF CONTENTS

Background and business Key financial performance Where we are so far Company outlook Appendix

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2023

To be top 3 market leader in Thai facial skin care

2038

To be a market leader in Asian facial skin care

2030

To be a market leader in ASEAN facial skin care

Mission Statement

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883.20 521.60 195.20 73.60 70.40 67.20 57.60 48.00 32.00

Asian skin care market size in 2017

Unit: THB BN

No.4

Asian skin care market

Does it matter to be top 3 in Thai market?

Source: Euromonitor report

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66.54 76.36 88.90 103.55 120.69

2015 2017 2019 (F) 2021 (F) 2023 (F)

Thailand’s skin care market size

CAGR 8.0% Source: Euromonitor report Unit: THB BN

Does it matter to be top 3 in Thai market?

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27.7% 15.2% 11.6% 10.0% 5.2% 4.3% 2.1% 3.2% 1.4% 1.5% 25.9% 14.1% 12.9% 9.8% 4.2% 4.1% 3.8% 3.7% 1.1% 1.0% L'Oreal (Thailand) Procter & Gamble (Thailand) Beiersdorf Ag Germany Unilever Thai Trading Smooth-E Dodaydream Aisance Mentholatum. Johnson & Johnson Consumer Karmarts

Q3'17 Q3'18 Market Share (%)

89 SKUs 44 SKUs 66 SKUs 28 SKUs 20 SKUs 8 SKUs 29 SKUs 22 SKUs 10 SKUs 3 SKUs

Top Manufacturers in Thailand (Facial Moisturizer)

Do Day Dream

NO.6

Source: The Nielsen Company

The highest market share per SKUs among the top manufacturers.

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How to be top 3 in Thai facial skin care?

2023 Mission

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NAMU LIFE Snailwhite is uniquely well-positioned as a “premium mass” brand which allows it to capture both mass and premium market demand.

Mass Premium Premium Mass

Price: < USD10 Price: USD 30-50 Price: > USD 80

Well-positioned as a “premium mass”

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L'Oreal (Thailand) Procter & Gamble (Thailand) Beiersdorf Ag Germany Unilever Thai Trading Smooth-E

Do Day Dream

Source: The Nielsen Company

12%

We need to capture at least 12% market share to become top 3

Do Day Dream

2023 2018

4% 4% 8%

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Growing the market share

Modern Trade

Market size: THB 34,468 mm

Traditional Trade

Market size: THB 30,560 mm

Inbound Tourist

Market size: THB 9,728 mm

Export

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Growing the market share

Modern Trade

POS: 13,000 / 15,000 Market size: THB 34,468 mm

Traditional Trade

POS: 5,000 / 400,000 Market size: THB 30,560 mm

Export

PRODUCT COVERAGE

Increase variety of product NOW

20 Products

TARGET

40 Products

PENETRATION

Domestic penetration over 85% Inbound Tourist

King Power DFS: 8 / 9 Market size: THB 9,728 mm

In 2023

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Growing the market share

Traditional Trade

POS: 5,000 / 400,000 Market size: THB 30,560 mm

Export Modern Trade

POS: 13,000 / 15,000 Market size: THB 34,468 mm

PENETRATION

Low domestic penetration rate Market Share Distribution 72% 1% 3% 28%

Leader in TT channel*

Rooms for improvement

5% 30%

Target - 2023 Expand penetration in traditional trade channel Strengthen relationship with upcountry distribution centers Direct communication to target customers

1 2 3

Inbound Tourist

King Power DFS: 8 / 9 Market size: THB 9,728 mm Source: The Nielsen Company *as of Q3’2018

At the end of Sep 2018*

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Growing the market share

Traditional Trade

POS: 5,000 / 400,000 Market size: THB 30,560 mm

Export Modern Trade

POS: 13,000 / 15,000 Market size: THB 34,468 mm

Expand penetration in traditional trade channel

Focus on the Northeastern part of Thailand to capture huge potential market

1 Strengthen relationship with upcountry distribution centers 2

Million people Region Total Population Age 18-35 Central 22.7 5.7 Northern 12.1 2.9 Southern 9.4 2.5 Northeastern 22.0 5.7

Priority

Inbound Tourist

King Power DFS: 8 / 9 Market size: THB 9,728 mm

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Growing the market share

Traditional Trade

POS: 5,000 / 400,000 Market size: THB 30,560 mm

Export Modern Trade

POS: 13,000 / 15,000 Market size: THB 34,468 mm

Direct communication to target customers

SNAILWHITE roadshow in Northeastern part of Thailand

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Inbound Tourist

King Power DFS: 8 / 9 Market size: THB 9,728 mm

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Growing the market share

Inbound Tourist

King Power DFS: 8 / 9 Market size: THB 9,728 mm

Modern Trade

POS: 13,000 / 15,000 Market size: THB 34,468 mm

Traditional Trade

POS: 5,000 / 400,000 Market size: THB 30,560 mm

Export

CHANNEL COVERAGE

Increase point of sale in tourist attractions to capture more potential customers

The World’s Top Tourism Destinations Ranked by Money Spent International Tourism Receipts in 2017 (US$ billion)

Source: Bloomberg

Thailand to grant visa-on-arrival Fee waiver for some visitors in bid To lift tourism slump

Expected inbound tourists in 2018

37.55

Million tourists

Travelers spend more money In Thailand than anywhere else In Asia

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Growing the market share

Inbound Tourist

King Power DFS: 8 / 9 Market size: THB 9,728 mm

Modern Trade

POS: 13,000 / 15,000 Market size: THB 34,468 mm

Traditional Trade

POS: 5,000 / 400,000 Market size: THB 30,560 mm

Export

• No. of Customers in King Power Duty Free (Total Year):

31.20

Million customers SNAILWHITE Facial Cream

2

Must-Have Items for Shopping in King Power Duty Free

SNAILWHITE Mask Shot

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Source: Brand Buffet, Marketing Oops, KhaoSod

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Growing the market share

Modern Trade

POS: 13,000 / 15,000 Market size: THB 34,468 mm

Traditional Trade

POS: 5,000 / 400,000 Market size: THB 30,560 mm

Export

CHANNEL COVERAGE

Increase point of sale in tourist attractions to capture more potential customers

Capture inbound tourists’ awareness by implementing effective communication tools such as airport free Wi-Fi, Product placement and Chinese KOLs

Inbound Tourist

King Power DFS: 8 / 9 Market size: THB 9,728 mm

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Growing the market share

Export Modern Trade

POS: 13,000 / 15,000 Market size: THB 34,468 mm

Traditional Trade

POS: 5,000 / 400,000 Market size: THB 30,560 mm

Inbound Tourist

King Power DFS: 8 / 9 Market size: THB 9,728 mm

CHINA

Distribution model

• Appoint new distributor to expand market reach
• Huge skin care market size with intense competition
• Expected to grow at market rate

HONGKONG – NEW

Distribution model

• Trade center for business and tourist destination for both

foreigner and Chinese

• Border to china mainland

PHILIPPINES

Partnership model

• Sizable skin care market with high forecasted growth rate
• Strong relationship with partner
• Leverage marketing know-how to replicate success

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Growing the market share

Export Modern Trade

POS: 13,000 / 15,000 Market size: THB 34,468 mm

Traditional Trade

POS: 5,000 / 400,000 Market size: THB 30,560 mm

Inbound Tourist

King Power DFS: 8 / 9 Market size: THB 9,728 mm

PHILIPPINES

• Available in Watsons stores since October
• Launch campaign “Unlock Beauty” with 70 Beauty influencers

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Growing the market share

Export Modern Trade

POS: 13,000 / 15,000 Market size: THB 34,468 mm

Traditional Trade

POS: 5,000 / 400,000 Market size: THB 30,560 mm

Inbound Tourist

King Power DFS: 8 / 9 Market size: THB 9,728 mm

PHILIPPINES

• Available in Watsons stores since October
• Launch campaign “Unlock Beauty” with 70 Beauty influencers

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Growing the market share

Export Modern Trade

POS: 13,000 / 15,000 Market size: THB 34,468 mm

Traditional Trade

POS: 5,000 / 400,000 Market size: THB 30,560 mm

Inbound Tourist

King Power DFS: 8 / 9 Market size: THB 9,728 mm

PHILIPPINES

• Available in Watsons stores since October
• Launch campaign “Unlock Beauty” with 70 Beauty influencers

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2018 Wrap up: Temporary Setback

Revenue from sales

Unit: Million THB 798 765 458 218

9M17 9M18 Domestic Overseas

• 52.4%
• 21.7%

1,256 983

• 4.1%

Depreciating RMB

Causes of Temporary Setback

Insufficient and inconsistent marketing activities in China from our distributor Lacking penetration in traditional trade channel (1% penetration) Tourists ferry incident in Phuket dampening Thailand tourism Closing down of the biggest wholesale skin care markets in Thailand RMB to THB

98% 75%

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Do Day Dream is still young. SNAILWHITE is only 5 years old. We never stop learning to be the TOP player in skin care market.

Mission: Top 3 market leader in Thai facial skin care in 2023

(current: No. 6 as of Q3’2018)

To be top 3: Gain at least 12% market share

(current market share 4.1% as of Q3’2018)

How to grow the market share:

Domestic channels / new country / new product

• Modern Trade: Increase variety of products
• Traditional Trade: Increase penetration (from 1% to target 30%)
• Inbound Tourist: Effective communication tools

(airport WI-FI, KOL)

• Export: New overseas subsidiaries and distributors

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TABLE OF CONTENTS

Background and business Key financial performance Where we are so far Company outlook Appendix

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Appendix: Key financial strategies

Capital structure Risk management Dividend policy

• Do Day Dream will maintain an appropriate debt to equity ratio to optimize capital

structure

• Current D/E and IBD/E is at 0.7x and 0.4x, respectively. However, the IPO proceed

would increase our equity base and thus expand debt room for future growth

• pportunities
• The Company has dividend payout policy of at least 50% of the net profit under

standalone financial statements

• Our subsidiary has dividend payout policy of at least 50% of the net profit under

standalone financial statements

• In 2016 and 9M2017, 46.2% and 38.4% of the Company’s total raw material purchased

are made in USD

• The Company hedge foreign exchange rate risk by entered into forward contract for

hedging approximately 70% of USD purchased value

• Our insurance made cover damage incur approximately THB 1,049 mn which cover
• ur total fixed asset value

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Profit and loss statement

Year ended December 31, Quarter ended (3 months) (THB mn) 2014 2015 2016 2017 Q1 2017 Q2 2017 Q3 2017 Q4 2017 Q1 2018 Q2 2018 Q3 2018 Revenues Sales 438.0 955.1 1,236.8 1,674.4 355.2 517.2 384.0 418.1 374.3 359.2 249.8 Domestic sales 354.3 775.1 1,090.7 1,161.7 262.3 298.6 237.6 363.18 299.1 258.5 207.8 Export sales 83.7 180.0 146.2 512.8 92.9 218.6 146.4 54.9 75.2 100.7 41.9 Service income

• 0.0

0.1 0.1 0.0 0.0 0.0 0.0 0.0 0.0 0.0 Other income 0.1 1.6 3.2 9.8 3.7 1.7 1.8 2.6 12.3 19.8 11.2 Total revenues 438.1 956.7 1,240.2 1,684.3 358.9 518.9 385.8 420.7 386.6 379.0 261.0 Expenses Cost of sales 248.2 347.5 374.8 534.9 110.5 148.0 139.0 137.3 101.0 120.7 97.7 Selling expenses 147.4 330.9 354.5 580.9 146.2 146.6 147.4 140.6 119.6 143.4 108.7 Administrative expenses 7.4 30.3 87.1 143.4 23.8 39.2 41.9 38.5 34.1 41.1 52.0 Total expenses 403.0 708.7 816.4 1,259.2 280.5 333.8 328.3 316.4 254.7 305.2 258.4 Profit before finance cost and CIT 35.1 248.0 423.8 425.1 78.4 185.1 57.5 104.3 131.9 73.8 2.6 Finance cost (0.4) (3.9) (5.8) (12.0) (2.8) (3.1) (3.4) (2.7) (3.2) (2.9) (2.2) Profit before CIT 34.7 244.1 418.0 413.1 75.6 181.8 54.1 101.6 128.7 70.9 0.4 Income tax (7.2) (50.2) (82.8) (62.1) (13.2) (35.2) (9.6) (4.1) (16.6) (7.9) (0.2) Profit for the year 27.5 193.9 335.2 351 62.4 146.6 44.4 97.5 112.1 63.0 0.2 Earning per share (Adj.) 5.0 17.6 2.34 1.50 0.28 0.65 0.19 0.38 0.35 0.20 (0.002)

Statements of comprehensive income

44 As at December 31, (THB mn) 2014 2015 2016 2017 Cash and cash equivalents 41.7 73.9 41.5 4,388.5 Total current assets 181.7 378.7 512.9 734.0 Total non-current assets 69.0 149.8 262.6 338.0 Total assets 250.7 528.5 775.5 5,460.5 Total current liabilities 140.4 235.2 353.2 617.2 Interest bearing debt 88.9 126.8 195.7 335.3 Total liabilities 202.6 286.0 400.5 674.0 Total shareholders’ equity 48.1 242.5 375.0 4,786.5 Total liabilities and shareholders’ equity 250.7 528.5 775.5 5,460.5

Appendix: Balance sheet and cash flow statement

Statements of financial position

Year ended December 31, (THB mn) 2015 2016 2017 Net cash flows from operating activities 83.3 218.8 245.3 Net cash flows from (used in) investing activities (86.5) (114.0) (96.3) Net cash flows used in financing activities 35.4 (137.2) 4,198.0 Cash and cash equivalents at end of year/period 73.9 41.5 4,347.0

Statements of cash flows

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Appendix: China outlook Products with CFDA

Online Cross-border e-commerce CHINA

Not required CFDA

Mainstream

• nline platform

Required CFDA

• Market size is much bigger than

Cross-border e-commerce.

• Allow wholesale transaction
• Lower transportation cost due

to the bundle shipments

• Cross-border is temporary

which is subject to change according to Chinses policy.

• Not eligible for wholesale

transaction Offline

Required CFDA

• Currently in talk with one of the

distributors

ALREADY ENTERED

Main benefits of CFDA

• More easily accessible

in Mainstream online platform and offline channels which the market is much bigger than Cross-border e- commerce alone

• No risk from the policy

change of Cross-border e-commerce

NAMU LIFE SNAILWHITE SYN-AKE MIST

Q3 2018

NAMU LIFE SNAILWHITE WHIPP SOAP

Q1 2018

NAMU LIFE SNAILWHITE CLEANSING

Q1 2018

NAMU LIFE SNAILWHITE FACIAL CREAM

Q1 2018

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Rank Brand Product Size Market Share Q3’18 Convenience Distribution Q3’18 Convenience Market Share Q3’18 Open Trade Distribution Q3’18 Open Trade 1 Garnier Sakura Wh.Pinkish Rad.Moi.Cr.Spf21 Pa+++ 7 Ml 5.4 97 8.3 51 2 Garnier Ageless White Day Spf30 Pa+++ Serum Cr. 7 Ml 5.3 95 8.4 44 3 Garnier Lig.Com.Wh.Speed Mul.Act.Wh.Spf20 SR.Cr. 7 Ml 4.5 96 5.9 42 4 Rojukiss Other 6 Ml 3.7 69 NA NA 5 Pond's Age Mira.Wrinkle Cor. Day Cr.Ratinol-C 7 Gm 3.3 93 4.6 34 6 Rojukiss Other 6 Ml 3.1 70 NA NA 7 Snail White Gold SPF30 PA+++ Cr. 7 Ml 2.9 75 0.1 2 8 Smooth-E Natural Source Cream 10 Gm 2.8 76 0.0 9 Pond's White Beauty Instabright Tone Up Milk Cr 7 Gm 2.6 93 2.2 14 10 Dermo Expertise White Perfect Spf17 Pa++ Serum Cream 7 Ml 2.5 89 0.8 8

Appendix: Snailwhite performs well in CVS but still has great opportunity in Open Trade

Source: The Nielsen Company

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2017 : Beauty Industry Peer Comparison

68% 68% 55% 54% 47% 72% 59% 73% 43% 27% 34% 45% 32% 54% 43% 61% 25% 41% 21% 9% 16% 18% 18% 12% 21% 33% 19% 3% 14% 15% 11% 8%

Gross Profit SG&A Operating Profit Net Profit

CONTACT US DO DAY DREAM PLC. Investor Relations Department Tel: +662-917-3055 Ext.808 Fax: +662-917-3054 Email: ir@dodaydream.com Website: www.dodaydream.com Contact person

• Ms. Chanoknan Thiemrat (Investor Relations)

Email: Chanoknan.t@dodaydream.com Company satisfaction survey

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2023 Oxe’Cure Outlook

Subsidiary company for dermatological skin – Dream Dermatology

2023 To be market leader in Thai acne skin care

2023 2018

500

300

Channel Product Overseas

2023 Target: 500 MB in sales

• THB 240 mm from modern trade

and traditional trade

• Improve penetration to 50%
• THB 150 mm from products
• Increased variety of products

to 24 products

• THB 70 mm from Overseas
• Growth in new countries

1 2 3 1 2 3

Top of mind brand for acne and sensitive skin care in Thailand 1 Total of 18 new products to achieve target sale and profit 3 Establish new product series for sensitive and acne skin care to acquire mass market in Thailand 2

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