Opinions, Ltd. Opinions, LTD partners with you for all of your - - PowerPoint PPT Presentation

Opinions, Ltd.

Opinions, LTD partners with you for all of your market research needs! From qualitative to quantitative; local, regional, national or internationally, Opinions, LTD has the know-how to make your project come out on top. Specializing in varied methodologies such as on-location interviewing, mall intercepts, central location tests, and focus groups, our staff backs its service with years of experience in market research.

National Quantitative Services

In-store Intercepting Services

• Centralized Project Management
• On-site supervision
• Over 750 staff across the U.S.A.
• PDA/IPAD/Tablet technology

Online Panel Services

• Panel of half a million and growing
• Double opt-in
• Panel management
• Programming

CATI/Phone Services

• 40 Stations

Technical Services

• Programming
• Data entry/processing
• Coding
• Cross tabs

Related Research Services

• Project/Field Management
• Data entry/processing
• Coding
• Cross tabs

Full Services

• Questionnaire Design
• Analysis
• Table Creation
• Report Writing

Mall Intercept/CLT Facility Services

• Permanent facilities across the U.S.A.
• Private interviewing
• Client viewing

Sensory Research Services

• Taste Test
• Fragrance Evaluations
• Product Placements/In-Home Use Tests
• Alcohol Testing
• Food Preparation/Test Kitchens
• Laundry

Multicultural Recruiting & Interviewing Services

• Hispanic
• Asian

Recruiting Services

• Focus Groups
• Ethnographies/Shop-a-longs
• Medical/Healthcare
• IDIs
• Low Incidence
• Cold Calling/RDD
• Music tests
• Mock juries

Facility Services

• Client viewing
• Personal hostess
• Video/Audio recording
• Digital recording
• Web-streaming/Video-streaming
• Food catering
• Web-usability testing

Related Research Services

• Online focus groups/bulletin boards
• Webcam focus groups
• Transcription
• Translation
• Moderation
• Eye-tracking/Biometric

National Qualitative Services

We can also assist you in markets where we do not have a central office. Through our established relationships with

• ther data collection agencies, we are able to bridge our

resources to become your one-stop shop across the U.S.

With permanent offices in multiple markets across the U.S.A,

Opinions LTD’s mall/CLT facilities are equipped to handle a variety of face-to-face data collection needs including, but not limited to:

• Mall Intercept
• In-home product placements
• Advertising testing
• Legal research
• Taste tests/sensory tests
• Spanish (bilingual) interviewing
• Central location testing
• In store intercepts
• Fragrance Testing
• Pre-Recruits
• Product Testing
• Simulated Retail Environment
• Eye-tracking – Trained on Several Platforms

Proprietary Database

All our locations have a centralized database built from our mall locations. These provide us with thousands of potential respondents for your study.

Facility Amenities

• 1000 to 2000+ sq. ft. facilities
• Classroom Style CLT’s
• Minimum of 8 PC’s
• Private Interviewing Rooms
• Secure Storage
• Client Viewing
• Test Kitchens (including all major appliances)
• High Speed Internet & WiFi

Mall Intercept/CLT Facility Services

Sensory Research Services

The success of your sensory project is dependent on consistent testing protocols. We have one centralized contact that will brief all locations and their respective test administrators. This not only streamlines communication to you, but ensures everyone is receiving the same direction for your testing.

Coast to coast and in-between our strategically located testing facilities are well equipped to handle a multitude of sensory related research including:

• Taste Test
• Fragrance Evaluations
• Product Placements/In-Home Use Tests
• Alcohol Testing
• Food Preparation/Test Kitchens
• Laundry

Our methodologies include:

• Central Location Testing
• Mall Intercepts
• Session Testing
• National Recruiting
• Focus Group
• Recruiting to Client Facility

Multicultural Recruiting & Interviewing Services

Primary Hispanic Markets

NORTH

NYC/NJ Rochester, NY

SOUTH

Atlanta, GA Austin, TX Dallas, TX Raleigh, NC Tampa, FL

MIDWEST

Chicago, IL

WEST

Denver, CO Los Angeles, CA Sacramento, CA San Francisco, CA Tucson, AZ

Primary Asian Markets

NORTH

NYC/NJ

SOUTH

Atlanta, GA Austin, TX

MIDWEST

Chicago, IL

WEST

Los Angeles, CA Sacramento, CA San Francisco, CA Seattle, WA

We recognize the growth of multicultural data collection, and have made the commitment to being a leader by staying on top of changing demographics. Responding to the Hispanic and Asian population growth in the U.S.A., we have made multicultural data collection services an integral part of our business. With facilities located in regions of growth, we are able to target these respondents in vast variety of acculturation levels.

In-store Intercepting Services

Clients deal directly with a corporate contact who personally briefs, trains and manages the interviewing staff. By delegating a centralized contact, Opinions,

• Ltd. provides clients with seamless

communication, customized reporting, responsiveness and flexibility.

We pride ourselves on hiring experienced interviewers to conduct all of our data collection. Reliable, honest fieldwork is what you pay for and what we deliver. Our staff is thoroughly screened, trained and briefed by our corporate

• ffice.

Our team can conduct your in-store marketing needs through:

• Paper & Pencil
• iPad/Tablets
• Laptops
• PDA/Smart Phones

Programming, technology equipment, and data delivery also available.

Our expertly training staff will assist in:

• Face to Face Intercepting
• Mystery Shops
• In-Aisle Interviews
• Shop Along / Ethnography Recruiting
• Store Audits
• Exit Polls
• Event Intercepting
• Executive Interviewing
• Host/Hostesses
• Drive Thru Intercepting
• On-Site Taste Testing
• Observational Research

Opinions, Ltd. is the manpower on the front lines of your in-store marketing research needs. From coast to coast, our main objective is to be your strategic partner whenever and wherever you may need us providing accurate, timely and cost effective data collection research services.

Opinions, Ltd. conducts research across the U.S. through a nationwide field staff over 750 research professionals.

Online Panel Services

Opinions, Ltd. has developed an online panel, SurveyClicker, to help with your market research needs.

Our panel search begins through interacting with the public via face to face, over the phone, online or through referrals. A double opt-in process is used to ensure active participation. Only members who have expressed interest are invited to participate. Our online panel, SurveyClicker.com, provides access to a broad range of panel members nationwide Panel members are introduced first hand to market research by participating in a study.

CATI/Phone Services

Our dedicated phone staff will recruit and interview across the country through our national database.

Our dedicated, experienced recruiting staff and extensive national database will provide you with the proper sample and personalized care you deserve to expect for all of your projects nationwide!

Our phone room is equipped to handle a variety of recruiting and interviewing needs such as:

• CATI & Web
• Panel Recruitment
• Business to Business
• Mock Juries
• Medical
• Healthcare
• Pharmaceuticals
• Financial
• Professional

National Qualitative Recruiting & Facility Services

Opinions, LTD will make your focus groups, ethnographies, shop-along, mock juries, CLT’s and IDI’s easier for you.

Through long-established partnership with experienced interviewers and moderators, we can help with any part of your qualitative project!

Recruiting Services

Our recruiting staff will find the right respondents for your project!Recruiting a successful focus group involves going beyond screening qualifications.It is an interaction between recruiter and respondent.Our experienced recruiters listen carefully for articulation and knowledge of the subject being discussed.It doesn’t end there…Building a good mix of respondents is just as important as finding the correct ones, and interaction with the moderator is everything! Opinions, LTD recruiting services are always responsive to our client’s requests.Your needs are just as unique as the methodologies.Our recruiting services team can recruit in large metropolitan areas with our established database, as well as cold calling in smaller towns that are further afield.

Facility Services

Our focus facilities offer all of the amenities you would expect from a first class company, from personal hostess to web-streaming to, of course, quality respondents!

FOCUS GROUP LOCATIONS

MIDWEST

Chicago IL Cleveland OH Indianapolis IN

SOUTH

Dallas, TX Raleigh/Durham NC Tampa FL Washington D.C.

WEST

Denver CO Los Angeles CA Portland, OR Sacramento CA San Francisco CA

NORTH

NYC/NJ Rochester NY

Location List

NORTHEAST SOUTH

Buffalo, NY NYC/ NJ NYC/NJ Atlanta, GA Austin, TX Dallas, TX Eastern Hills Mall Bergen Town Center Willowbrook Mall Town Center at Cobb Lakeline Mall North East Mall Phone: 716-932-7346 Phone: 201-880-8968 Phone: 973-785-0770 Phone: 678-354-9795 Phone: 512-257-3400 Phone: 817-284-5400 Buffalo@opinionsltd.com NYC@opinionsltd.com NYC-NJ@opinionsltd.com Atlanta@opinionsltd.com Austin@opinionsltd.com Dallas-North@opinionsltd.com Pittsburgh/Erie, PA Philadelphia, PA Rochester, NY Dallas, TX Louisville, KY Raleigh-Durham, NC Millcreek Mall Montgomery Mall Market Place Mall Town East Mall Green Tree Mall Triangle Town Center Phone: 814-868-0873 Phone: 215-362-5080 Phone: 585-424-4172 Phone: 972-270-7244 Phone: 812-288-1309 Phone: 919-792-9588 Pittsburgh-Erie@opinionsltd.com Philadelphia@opinionsltd.com Rochester@opinionsltd.com Dallas@opinionsltd.com Louisville@opinionsltd.com Raleigh-Durham@opinionsltd.com Tampa, FL Washington, D.C. Brandon Town Center Annapolis Mall Phone: 813-653-3979 Phone: 443-214-5680 Tampa@opinionsltd.com WashingtonDC@opinionsltd.com

MIDWEST WEST

Akron, OH Chicago, IL Chicago, IL Denver, CO Los Angeles, CA Sacramento, CA Summit Mall Fox Valley Mall Gurnee Mills Mall Colorado Mills Mall Topanga Mall Roseville Galleria Phone: 330-864-8909 Phone: 630-820-0004 Phone: 847-855-2751 Phone: 303-279-2199 Phone: 818-884-8623 Phone: 916-781-2818 Akron@opinionsltd.com Chicago-fox@opinionsltd.com Chicago-gur@opinionsltd.com Denver@opinionsltd.com Losangeles@opinionsltd.com Sacramento@opinionsltd.com Chicago, IL Cleveland, OH Cleveland, OH San Francisco, CA Seattle, WA Portland, OR Harlem-Irving Plaza South Park Center Focus & Phone Facility Solano Mall Southcenter Mall Vancouver Mall Phone: 708-452-4504 Phone: 440-878-1889 Phone: 440-893-0300 Phone: 707-421-8800 Phone: 206-244-5231 Phone: 360-882-1304 Chicago@opinionsltd.com Cleveland@opinionsltd.com Karl.Schneider@opinionsltd.com Sanfrancisco@opinionsltd.com Seattle@opinionsltd.com Portland@opinionsltd.com Indianapolis, IN Tucson, AZ Castleton Square Park Place Mall Phone: 317-579-9999 Phone: 520-514-0424 Indianapolis@opinionsltd.com Tucson@opinionsltd.com

For bids, call 440-893-0300, email bids@opinionsltd.com or visit us at opinionsltd.com

To learn more about our remarkable research, visit us at www.opinionsltd.com, or feel free to contact: Mark Kikel, President: mark@opinionsltd.com +1.440.893.0300 ext. 202 Chris Sluder, Vice-President: chris@opinionsltd.com +1.440.893.0300 ext. 201 Iris Blaine, Executive Director: iris.blaine@opinionsltd.com +1440.893.0300 ext. 223 Headquarters: 33 River Street Suite 2, Chagrin Falls, Ohio 44022 USA Telephone: +1.440.893.0300 Fax: +1.440.893.9333

• pinionsltd.com

Our Presence

Across America or abroad, Opinions, LTD. can reach your consumer with permanent facilities in the U.S. and partnerships across the globe.