Ocean Spray Product Development Team Competition Objective The - - PowerPoint PPT Presentation

Ocean Spray Product Development Team

Members: Victoria Siyu Chen, Yiyi Zhang, Samantha Lau, Katrina Rodriguez, Jason Goodman Competition Objective

The objective of this competition is to develop a new food or beverage product for Healthy Strivers using whole frozen cranberries

Healthy Strivers

• Aspire to be healthy but don’t have it all figured out yet.
• Not concerned with cutting calories
• Look for convenient ways to make their day and healthy

food choices more manageable

Today:

• Our 3 leading ideas
• A few questions

• Vegan because it will be made with

soaked cashews and coconut cream.

Cranberry Cheesecake Tarts

Topping: Freeze Dried Cranberries Crust: Nuts, Dates, Dried Cranberries Filling: Cashew Coconut Cream Blend, Cranberry Puree

• Not room temperature stable, but can

be just taken out of the fridge and eaten, no baking or any preparation.

Multi-layer Bites

The top and bottom layers: pink-white chocolate (white chocolate mix with cranberry juice). Two layers of cranberry jelly (mix with cranberry, apple and date concentrate). Middle layer: a crispy layer of baked cranberry seed with

• at, sesame and almond.
• Multiple layers with different textures
• Divide the whole cranberry into

three part: juice, pomace and seed and use them in different layers.

• High in fiber
• Fits the Asian market

Multi-layer chocolate coated bites

Inside: Cranberry jam with apple/cranberry pomace, crunchy freeze dried purée/ whole cranberry, cracker. Coat: Dark chocolate. Sprinkle: Cranberry seeds Benefits:

• Lower sugar content comparing to existing cranberry

products.

• Different texture in one bite
• Sustainable for using pomace

Potential Problems:

• Different Aw may cause change of texture -- Separate

them by chocolate

• Cost for freeze dry is higher than other process
• Still need sweetener to cover the tartness and bitterness
• f cranberry

Questions

• Are there any obvious drawbacks to the products presented?
• Has “healthy striver” been exemplified in these products? If not, what

direction should be taken?

• How can we can improve our product ideas? What are we missing?
• Do any of the products/directions stand out?