o4a Advocacy Conference Dr. E. Douglas Beach, CEO Cyndi Rossi, - - PowerPoint PPT Presentation

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o4a Advocacy Conference Dr. E. Douglas Beach, CEO Cyndi Rossi, - - PowerPoint PPT Presentation

o4a Advocacy Conference Dr. E. Douglas Beach, CEO Cyndi Rossi, Legislative Liaison Western Reserve Area Agency on Aging March 20, 2019 1 Todays Advocacy in Motions (AIM) Presentation 1. Recruiting, training and engaging members of


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  • 4a Advocacy Conference
  • Dr. E. Douglas Beach, CEO

Cyndi Rossi, Legislative Liaison Western Reserve Area Agency on Aging March 20, 2019

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Today’s Advocacy in Motion’s (AIM) Presentation

  • 1. Recruiting, training and engaging

members of your community to be effective advocates.

  • 2. Developing tools, training and printed

materials to support the work of your advocates and legislative priorities.

  • 3. Developing a sustainable advocacy

initiative.

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Mandated Advocacy Role le

  • Sec. 1321.61 Advocacy responsibilities of

the area agency.

The area agency shall serve as the public advocate for the development or enhancement

  • f comprehensive and coordinated community

based systems of services in each community throughout the planning and service area

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Why Start an Advocacy In Init itiative?

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  • To address issues and concerns related

to older adults and individuals with disabilities

  • To increase services and programs
  • To increase communications among

groups

  • To develop political clout
  • To amplify the voices of those you serve
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Organizational Structure

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WRAAA Board of Trustees

Advocacy in Motion

(AIM)

AIM Team Cuyahoga County AIM Team Geauga County AIM Team Lake County AIM Team Lorain County AIM Team Medina County

Public Policy Committee

Five County Advisory Council

CEO

Extension of the OAA Federal mandate that the CEO is the prime advocate for services in the AAA

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Train Volu lunteers How To Be e Effective Advocates

Advocacy training should include:

  • What is advocacy and why is

it important?

  • What are effective advocacy

methods?

  • What are the advocacy do’s

and don’ts?

  • How to communicate

effectively with elected

  • fficials

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Advocacy Trainings

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Recruiting Volunteers

  • Research sources of potential

volunteers in your community and your networks.

  • Develop a volunteer

application and brochure.

  • Develop plans to engage

volunteers.

  • Convince potential volunteers

to become active volunteers.

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Educate Your Volunteers

Educate volunteers on legislative issues and priorities

  • WRAAA - home and community

based services that help alleviate isolation and loneliness:

  • Home Delivered Meals
  • Transportation

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Negative Health Effects of Is Isolation and Loneliness

Associated with high rates of:

  • Chronic health condition including heart

disease

  • Weakened immune system
  • Depression and anxiety
  • Dementia, including Alzhiemer’s disease
  • Admission to nursing homes or use of

emergency services

  • Death

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Legislative Priority: Food In Insecurity

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Legislators Deliver Meals

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Engage Your Volu lunteers: Testify fy

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Engage Your Volunteers: Meetings with Legislators

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Engage Your Volunteers: Letter Writing Campaign

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Engage Volunteers: Paper Plate Campaign

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Engage Your Volunteers: Paper Plate Campaign

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Engaged Your Volu lunteers: Senior Hunger Advocacy Day

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  • 40 advocates dedicated their day to meet with 17 State

legislators

  • Event Sponsors: Western Reserve Area Agency on Aging,

Greater Cleveland Food Bank, o4a, Ohio Association of Foodbanks, Benjamin Rose Institute on Aging, and The Center for Community Solutions

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How to Sustain Your In Init itiative

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  • Communicate
  • Emails
  • Regularly scheduled meetings
  • Volunteer Recruitment/Engagement Activities
  • Provide training and hold community forums
  • Report on Activities
  • Newsletter/Annual Report
  • Your Agency’s Board/Committee
  • Evaluate for feedback
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Engage Cli lients: Personal Stories

  • Powerful advocacy tool
  • Puts a ‘face’ to the issue
  • Personal stories have value and meaning

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Senior Hunger Advocacy Day

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Tuesday, May 7th Sheraton Capital Square Hotel Brief Training & Continental Breakfast Legislative Rooms Sponsored by WRAAA/AIM and Greater Cleveland Food Bank and Center for Community Solutions

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Contact In Information

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  • Dr. E. Douglas Beach, CEO

WRAAA Direct Line: (216) 727-2621 Email Address: dbeach@areaagingsolutions.org Cyndi Rossi, Legislative Liaison WRAAA Direct Line: 216.727.2622 Email Address: crossi@areaagingsolutions.org