Multi-Channel Mobility: How To Integrate Phone, Tablet and Desktop - - PowerPoint PPT Presentation

Multi-Channel Mobility: How To Integrate Phone, Tablet and Desktop Into One Strategy

Dave Akka MD Magic Software UK, Ireland & Nordics

Current Situation: Why We Need A Multi-Channel Strategy

Users Access Data From Many Devices And Architectures

• Multi-Channel Solution

Terminal, Desktop, Tablet, Smartphone, Web Page, Social Media...

Current Situation: Why We Need A Multi-Channel Strategy

Same Function, Different Channels

This is a Multi-Channel Presentation

Not adapted, integrated or ready for multiple devices

This is NOT an HTML5 presentation …

Hold On… Let’s Define…

The tool used to complete a task

Device

The ecosystem the device sits within, e.g. iOS, Android, Windows

Platform

Touch point with the user Where, when, how?

Context Channel

All about user experience: How to deliver functionality based on the context

Mobile Revolution: How We Got Here

User

• Originated as a consumption

device

• Expectation of BYOD

Enterprise

• Process driven
• Structured data
• Governance
• Control
• Originated as a consumption

device

• Expectation of BYOD
• Process driven
• Structured data
• Governance
• Control

Mobile Revolution: How We Got Here

• Process driven
• Structured data
• Governance
• Control

How Can We Bridge The Gap?

What We Want To Achieve

Same Function, Different Channels

• Multi-Channel Solution

Adapted, integrated and ready for multiple devices

How Do We Use Different Devices?

Phone

• Scanner
• GPS
• Gyroscope
• NFC (?)

Tablet

• Two hands
• Longer battery life
• Location awareness
• AR
• Collaboration / light productivity

How Do We Use Different Devices?

• Read messages & action
• Use sensors
• Limited data entry
• Show more message detail
• Action, analyse
• Use sensors, data entry
• Data entry, reports, dials
• Open further “tabs” & tasks

• a
• a

Office Tablet Mobile Web

Channels And Processes, Not Apps And Devices

Focus on User Experience

With A Single Effort…

Other Key Mobility Requirements

Secure and reliable access to any enterprise data with 24/7 high availability

Integration

Beyond UI, intuitive/native, fully available, offline support

User Experience

Fast time to market, flexible, future proof Data security at application, device and user levels (encryption, authentication, MDM)

Security Speed

Maintain, manage, monitor and control the app, the infrastructure, the devices, the users

Management

Expertise throughout the entire enterprise app lifecycle : project definition, planning and development to design, delivery and implementation

Expertise

Enterprise Mobility Needs A Holistic View

• Cater for context

– Multi-platform support

• Multi-device (form factor)

– Single development effort – Back-end integration

• Security
• Monitoring
• Management

Platform: Catering For Context

Presentation Layer

Business Processes

Offline

Why It’s Important

• Coverage
• Speed
• Latency
• Roaming Cost (international)
• Overloaded networks
• Disconnected mode

Use Cases

• Daily tracking timesheets, weekly submissions
• Expense claims- scan, save and submit when …
• Data Entry (Shift data, 1:n, AR)
• Self service scanner
• Kiosks
• Full disconnected mode
• Etc.

The Offline Dilemma

Some Examples

Mobile Purchase Order Authorisation

ERP

Magic Software

PO Approved Validate Check data integrity Workflow activated Budgeted? Available Budget Quarter Sales to date?

PO Request

Authorisation, any time, anywhere!

PO request arrives in ERP

That’s good! I approve.

CRM

Mobile Sales Management

CRM ERP

Magic Software

Validate Check data integrity Workflow activated Customers Nearby? Customer details

Customer information- on the go!

Meeting off! Other customers nearby?

Enter Option Distance

Mobile Services

CRM

CONTRACT MGMT

ERP

Magic Software

Validate Check data integrity Part in stock? Maintenance Agreement? Up sell? Invoice Availability? Dispatch?

ERP and CRM information - on the go!

Part available? Covered? When?

Back Office Activities

Dispatch Part Generate Invoice Book Next appointment Enter Details

Selects next appointment

What needs to be administered? Treatment history? Patient notes?

Mobile Patient Records

Take-Outs

• Start with the process
• Find alternative “windows” to the process
• Examine the context
• What sensors to use
• Where to keep data (temp, in progress, final)
• Define the business logic
• Who / What
• Part of existing process? Integrated?
• Touch points and what to do in each one of them
• Technology
• Platform
• Channel
• Pattern(s)
• Offline
• Encryption
• Workflow