ML campaigning in Latvia hidden potential of simple actions In the - PowerPoint PPT Presentation

ML campaigning in Latvia – hidden potential of simple actions

In the beginning it looked like this… …and it was meant as a one time thing

And it turned out to become like this

Beyond Litter To communicate Baltic Sea and coastal issues so that we inspire to reflect, value and protect environment. Encourage the people to “fall in love” with Baltic Sea and coastline, so that they begin to care. Get them out – to the coastline, so that they can experience it and start to reflect.

Knowledge, solutions, action – starting with local level!

Shaping the policies and action 43 marine litter survey sites in 500 km of Latvian coast. 8-16 seasonal. Data line from 7 years (>300 surveys) Marine litter much more incorporated in national policies, municipal action requested. Possibility to review progress.

Shaping the policies and action In depth knowledge of every inch of Latvian coast. Increased engagement of the municipalities Marine litter profile created for each coastal municipality, progress tracked. Marine litter flows and sinks being mapped in all coastal municipalities, establishing the basis for LMLAPs.

Adopt a Beach (NE4 in MLAP) – bringing together all the sectors on a local level and getting away from end of pipe efforts Citizen science – Outreach – Municipal engagement – Awareness raising – Stakeholder involvement