mind the gap

Mind the Gap On Gender and Technology Liip techday, july 1 st 2009 - PowerPoint PPT Presentation

Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Memi Beltrame Mind the Gap On Gender and Technology Liip techday, july 1 st 2009 Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology This talk


  1. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Memi Beltrame Mind the Gap On Gender and Technology Liip techday, july 1 st 2009

  2. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology This talk points out social patterns based on gender, with a special focus on technology

  3. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology What is Gender?

  4. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Is it just another word for sex? Gender: Sex: F M

  5. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Sex Gender

  6. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Sex Gender Biology Society

  7. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Gender is definded by the social patterns of the male/female duality

  8. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology These patterns in general stand for stereotypical roles

  9. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Gender Boundaries are fluid and in constant change, evolving in time, culture or social environment

  10. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Gender operates on three levels: Level 1: Identity

  11. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Level 1: Identity ● How I present myself ● Words I choose & things I say ● Things I wear, clothes, jewels ● How I move and act ● Stuff I like and use

  12. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Gender operates on three levels: Level 1: Identity Level 2: Stuctures & Institutions

  13. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Level 2: Stuctures & Institutions ● Boy Scout/Girl Scout ● Boy/Girl boarding Scools ● Locker Rooms ● Barber/Beauty Parlor

  14. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Gender operates on three levels: Level 1: Identity Level 2: Stuctures & Institutions Level 3: Symbolism & representation

  15. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Level 3: Symbolism & representation ● Images of manhood /womanhood ● Assumptions on what a man/woman likes ● Behaviour that is expected by a man/woman

  16. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology The male/female duality is reflected by other dualities: Female Male Home Work Private Public Soft Hard Pink Blue Extroversion Introversion

  17. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology In the Past 40 years the boundaries between these dualisms have been blurred

  18. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology In the Past 40 years the boundaries between these dualisms have been blurred But the stereotypes are still present today.

  19. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology What has this got to do with technology?

  20. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Glad you ask!

  21. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Technology

  22. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Technology A simple definition: the engineered products and services that surround us

  23. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Ask yourself: Who ● Engineeres ● Designs ● Produces/Manufactures ● Repairs/Maintains ● Uses these products & services?

  24. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Engineers in Germany 2008: Women: 77'986 11.6% Men: 596'280 88.4% Source: Verband Deutsche Ingenieure e.V. (German Engineering Association)

  25. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Architects & Construction engineers Electrical engineers Source: Verband Deutsche Ingenieure e.V. (German Engineering Association)

  26. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Production Electronics assembly line

  27. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Users Internet usage in relation to age and sex Men Women 15-24 25-34 35-44 45-54 55-64 65+ Age Source: Bundesamt für Statistik (Swiss Federal Buro of Statistics)

  28. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Is there gendered technology?

  29. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology #1 The superfluous hair problem

  30. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology #1 The superfluous hair problem

  31. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology #1 The superfluous hair problem Form follows function Form follows emotions

  32. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology #1 The superfluous hair problem ● Beard trimming for men, with blades ● Full body epilation for women with a wide variety: shaving, waxing, depilatory creams, laser treatment

  33. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology #1 The superfluous hair problem The 1920-40 featured a variety of mostly bizarre techniques: ● Abrasives made from sandpaper ● Aggresive chemical treatments ● Removal by electrolysis where the hair was galvanised and roasted away, predecessor of laser treatment. ● X-Ray Epilation where the hair was removed by radiation

  34. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology #1 The superfluous hair problem „Trimming the bush to make the tree look taller“ Gillette, Groin-Shaving tips Watch this and notice the references to technology! http://www.youtube.com/watch?v=1TiJNewpCnY

  35. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology #2 Home sweet home

  36. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology #2 Home sweet home Gadgets!

  37. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology #2 Home sweet home Gadgets! And a lot of assumptions!

  38. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology General household tools Associated with women

  39. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology But of course: the washing machine is repaired by a man...

  40. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Household tools in a broader sense Associated with men

  41. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Leisure items Associated with men and women

  42. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Programming

  43. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Programming A brief history lesson

  44. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology During World War II the U.S. Army started to use machines to figure out ballistic trajectories and to solve complex mathematical equations of wartime research

  45. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology These Machines filled entire houses and took several people to operate.

  46. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Nearly two hundred mathematically trained women were recruited.

  47. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Nearly two hundred mathematically trained women were recruited They were called „computers“.

  48. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Ironically the machines would take over their name and replace them later in history.

  49. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology So while men engineered the machines women did the programming

  50. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Since the real bottleneck was engineering the machines, the women's work was regarded as subprofessional.

  51. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology These women never received any credit for their innovations and inventions

  52. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Once the bottleneck of engineering had been mastered the new major task had become programming the machine.

  53. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Once the bottleneck of engineering had been mastered the new major task had become programming the machine. That's the point where men took over.

  54. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology Emancipation Closing the gap

  55. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology ● Freedom of choice

  56. Liip Techday 2009 Memi Beltrame: Mind the Gap - On Gender and Technology ● Freedom of choice ● Equality : ● Opportunities (education, jobs) ● Genuine encouragement ● Credits and rewards (salary, Promotions)

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