Mind the Gap Understanding why we dont understand? by Barrie - - PowerPoint PPT Presentation

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Mind the Gap Understanding why we dont understand? by Barrie - - PowerPoint PPT Presentation

Mind the Gap Understanding why we dont understand? by Barrie Bramley by Barrie Bramley TomorrowToday .co.za Understanding why we dont understand by Barrie Bramley TomorrowToday :: M i n d t h e G a p :: M i i n d t h t h e e G a


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.co.za

Mind the Gap

Understanding why we don’t understand?

by Barrie Bramley by Barrie Bramley TomorrowToday

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Understanding why we don’t understand

by Barrie Bramley TomorrowToday :: M i n d t h e G a p :: M i i n d t h t h e e G a p :: M i n d t h e G a p

“Silent” generation (Xuma)

Born: – 1930s and 1940s Age now: – Late 50s to mid 70 years old Critical Influences during Youth – Great Depression – World War II – Industrial era – Colonisation

:: M i n d t h e G a p

Core values

Dedication Duty before pleasure Adherence to rules Hard work Law and order Respect for position Cautious Delayed reward Sacrifice Conformity Modesty Patience Intolerance Waste not want not :: M i n d t h e G a p :: M i n d t h e G a p

“Boomers” (Luthuli)

Born: – 1950s and 1960s Age now: – Mid/Late 30s to mid/late 50s Critical Influences during Youth – Grand visions – The struggle for freedom – Relative wealth and freedom – Beginning of the “empowered individual”

:: M i n d t h e G a p
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Core values

Idealism Image Optimism Team orientation Personal growth Personal Gratification Group together by similarity of belief Media savvy Excellence Big talkers Youth Work Involvement Health / wellness Nostalgia :: M i n d t h e G a p :: M i n d t h e G a p

1970 19 19 19

Before…

970 970

e…

9

e 0 …

70 70

… and after

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1976

16 June 5 January

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:: M i n d t h e G a p

1976

September Computer Show 5 January 16 June

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“Generation X” (Uprising)

Born: – 1970s and 1980s Age now: – Late teens to mid 30s Critical Influences during Youth: – Globilisation and television – Information revolution – Social, political and economic turmoil

:: M i n d t h e G a p

Core values

Change Choice Global awareness Techno-literacy Individualism/ Loneliness Lifelong learning Immediate gratification Survivors Informality Whiners Thrill seekers “Experiencers” Pragmatism Gaming Diversity :: M i n d t h e G a p :: M i n d t h e G a p
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“Millennials” (Liberation)

Born: – 1990s and 2000s Age now: – 0 to mid/late teens Critical Influences during Youth – Global village – The Internet and cellphones – Reconstruction, terrorism & protectionism – Protection of children

:: M i n d t h e G a p

Core values

Optimism Confidence High self-esteem Media & entertainment
  • verloaded
Street smart Diverse Conservative Networkers Sceptical Civic duty Achievement Impatient Morality Naiveté Lifestyle Centred Techno-savvy Global citizens Aware Informal :: M i n d t h e G a p :: M i n d t h e G a p

New style of communicating

New slang SMS texting Instant messaging Rules of grammar and spelling disappear International language emerging

:: M i n d t h e G a p :: M i n d t h e G a p

Understanding why we don’t understand

We may have been living in the same house or working in the same office as these people, but we have been

living in different worlds

Synthesis of this presentation by: The TomorrowToday.biz frameworkers Multimedia courtesy of the naughty world of MP3 and MPG, under international fair use regulations. Purchase the albums at our on-line store. :: M i n d t h e G a p

Barrie Bramley

– web: http://www.tomorrowtoday.co.za – blog: http://www.connectioneconomy.com – mail: barrie@tomorrowtoday.co.za – twitter: @barriebramley