Ludoriel project for Students Eric Laleve Hugo Bereby Patrcia - - PowerPoint PPT Presentation

Web Strategy & Development Project Final presentation Ludoriel project for

Students Eric Lalevée Hugo Bereby Patrícia Henriques Nallin Company contact : Pierre Allard CLE Tutor : Christine Evain Technical tutor : Vincent Tourre

Company presentation

• Developed by Uneek – startup created in 2008
• Enterprise social network
• 2 main kinds of customers
• Companies
• Alumni associations
• Around 110 000 users

The project

• Starting observations from Kosmopolead

 Tools not well understood and mastered by users

 Text and video tutorials not really followed by users

• Solution & project: Ludorial (Tutoriel ludique)

 Elaborating a new Kosmopolead discovering experience  2 principles: playful and challenging  Gamification : adapting to the user and its profile

Steps to follow

I - State of the art of existing ludorials 1) Finding existing ludorials 2) Selecting best technologies that match Kosmopolead and its users II - Elaborating ludorials for targeted tools & applications

I - State of the art of existing ludorials

Objectives

• Inventory of existing ludorials
• Most advanced technologies
• Ludorial tools adapted to Kosmopolead

Existing ludorials

1) Dropbox

• File hosting service
• Ludorial
• a book
• explanatory pictures

Existing ludorials

1) Dropbox

• Advantages
• simplicity via skeuomorphism
• direct pedagogic impact
• Drawbacks
• lack of detail and precision for complex tools
• Disconnection between the ludorial & user experience

Existing ludorials

2) Gmail

• Gmail is a free email service provided by Google
• Ludorial
• Moving explanatory bubbles
• New functionalities introducing

complementary service

Existing ludorials

2) Gmail

• Advantages
• flexibility for the user
• Connection between explanations and the website
• Appropriation of the website space
• Drawbacks
• Once the tools mastered, remaining bubbles yet
• Too much information and tools, user dissipation

Existing ludorials

3) LinkedIn

• Business-oriented social networking service
• Ludorial
• Profile strength
• Advantage
• Challenging users
• Drawback
• Risk of neglecting pedagogic content

Existing ludorials

4) Guild Wars 2

• Massively multiplayer online role-playing game
• Ludorial
• Highlighted help text
• Advantage
• Very clear and visible
• Drawback
• Risk of saturation for the user

Selected technologies

• Moving explanatory bubbles
• Highlighted commented areas
• Profile strength to include playful & challenging features

II- Elaborating ludorials for targeted tools & applications

The ludoriel

• 2 key elements:

 a central page

• gathers links to all ludorials for different applications
• With user level assessment (beginner, intermediary,

advanced)  On line activated ludoriels at first tool loading or on demand

The ludoriel

• Each ludoriel has a theoretical level of difficulty
• user beginner
• 50% of ludoriel completion: intermediary
• 100% of completion: advanced

Ludoriel Level Home Beginner Agenda Beginner Adding contact Beginner RSS Flux Intermediary Tribune Advanced Messages presentation Beginner Messages folders Intermediary New message Beginner Receiving new invitation Beginner Profile Beginner

Customized sequential diagrams

• Sequential diagrams

Giving all steps intervening in the ludorials Having a clear view of what actors intervene when

• Customization

Adding pictures and screenshots  Making the diagrams more interactive

Color code of diagrams

Home ludoriel diagram

Flux RSS ludoriel diagram

Profile ludoriel diagram

Report submitted to Kosmopolead

Conclusion

• Achievements
• Axis of improvements

Thank you for your attention