(June 4, 2019) 1 2 Purpose of the Study Encourage quality - PowerPoint PPT Presentation

Community Workshop #2 (June 4, 2019) 1

2 Purpose of the Study • Encourage quality investment in the area • Expand transportation options & increase walkability • Marketing ideas to create a downtown/place • Identify catalytic projects and strategies to focus

3 Schedule Develop Initial Recommendations Land Use/Zoning, Urban Design, Transportation, Through June 2019 Economic Development, Marketing/Branding Stakeholder Outreach Workshop #2 (Today), Agency, private sector, business/neighborhood stakeholders Workshop #3 in October Public Workshops #2 & #3 Through December 2019 Implementation Plan

Study Area 22 nd Ave N • 275 total acres • Points of Interest: Jim & Heather Gills YMCA, USPS, Sam’s Club, Walmart, Publix, other shopping/restaurants 13 th Ave N 37 th St 34 th St 31 st St 9 th Ave N 5 th Ave N 1 st Ave N Central Ave 1 st Ave S 3 rd Ave S

5 Study Area 22 nd Ave N • 6 neighborhoods • Disston Heights • Ponce De Leon 13 th Ave N • Central Oak Park • North Kenwood 37 th St 34 th St 34 th St 31 st St • Historic Kenwood 9 th Ave N • Palmetto Park • Grand Central on eastern boundary 5 th Ave N 1 st Ave N Central Ave 1 st Ave S 3 rd Ave S

6 Guiding Principles • Improve public safety • Provide safe multimodal transportation network • Enhance streets aesthetics and define district/identity • Create more greenspace opportunities • Encourage new and enhance existing development • Market and brand the area

7 What We’ve Heard

8 Community Workshop #1 • January 30 th , 2019 @ Empath Center • 100+ Attendees • Open House Format • Purpose: initial feedback on transportation & economic improvements for the area

9 What’s your vision for the Top Priorities? area?

10 Areas that you like/dislike? Like: • Seminole Park • More office space • New development near T ampa Bay Times • Publix • YMCA • Newer affordable housing Dislike: • Kenwood Inn • Cactus Motel • Walmart • Old China Buffet • PSTA Hub • 34 th Street & 5 th Avenue N accidents

12 Defining the District & Creating and identity

13 Branding and Naming • What do we call this place? • History • Landscape features • Geography • Culture • Location and context • Vision for the future

14 Street Vision • Street Elements: • Building height, landscaping, sidewalks, outdoor seating, parking, signage, types of Aurora Ave N, Shoreline WA development, etc. • What would you like to see on 34 th Street? • What street elements can incorporate the brand and name? 34 th Street 4 th Street

15 Multimodal Transportation Opportunities

16 Pedestrian 34 th St Recommendations 22 nd Ave N • Fill sidewalk gaps • Improve crossings & intersections 13 th Ave N • Improve lighting 37 th St 31 st St • Reduce crashes 9 th Ave N • Traffic calming 5 th Ave N Pedestrian Recommendations Recommended New Pedestrian Crossing Intersection Improvements Existing Sidewalks 1 st Ave N Sidewalk Gaps Central Ave Parks 1 st Ave S 3 rd Ave S Study Area

Bicycle 17 Recommendations 22 nd Ave N • Implement St. Petersburg Complete Streets Implementation Plan 13 th Ave N • Improve crossings 37 th St 34 th St 31 st St • Connect to existing infrastructure 9 th Ave N Greenspace Recommendations St. Petersburg Complete Streets Plan 5 th Ave N ! ( Recommended Pedestrian Crossing Trail Separated Bike Lane Bike Lane 1 st Ave N Neighborhood Greenway Shared Lane Marking Central Ave 1 st Ave S Existing Bike Facilities 3 rd Ave S Parks Study Area

Transit Network 18 34 th St Recommendations 22 nd Ave N • Central Avenue Bus Rapid Transit (Under Design) • PSTA consolidated transit stops 13 th Ave N • Potential US 19 express bus 37 th St 31 st St service plan 9 th Ave N Transit Network Recommendations 5 th Ave N Route 34 Bus Stop Consolidation BRT Stops Central Avenue Bus Rapid Transit (BRT) Potential US 19 Express Bus Service 1 st Ave N Parks Central Ave 1 st Ave S Study Area 3 rd Ave S

19 Enhance street aesthetics and look for greenspace opportunities

20 34 th St Existing Surface Parking 22 nd Ave N • Large surface lots • Lots fronting the street • Opportunities for infill and/or 13 th Ave N greenspace 37 th St 31 st St • Covers approx. 124 acres 9 th Ave N • Approx. 45% study area is surface 5 th Ave N parking 1 st Ave N Central Ave 1 st Ave S 3 rd Ave S

21 Greenspace 34 th St Recommendations 22 nd Ave N • Landscape improvements throughout study area • Utilize existing parks 13 th Ave N • Long-term greenspace opportunities 37 th St 31 st St 9 th Ave N • Landscaping/greenspace with future development 5 th Ave N Greenspace Recommendations Streetscape Focus (i.e. Landscaping) Greenspace Opportunity 1 st Ave N Parks Central Ave 1 st Ave S Study Area 3 rd Ave S

22 34 th Street & 4 th Ave (looking north) DRAFT

23 34 th Street & 4 th Ave (looking north) DRAFT This image is a conceptual vision

24 Central Ave & Transit Center (facing east) Potential Improvements • Bike lanes • Landscaping • Improved crossings • Street banners and other branding elements • Lighting

25 Encourage new development and economic development

Corridor Opportunities 22nd Ave N Multi-Use 3 Opportunities 13th Ave N 37th St 34th St 31st St Infill 2 Opportunities 5th Ave N Integrated 1 st Ave N 1 Mixed-Use Central Ave Opportunities

Integrated Mixed-Use Opportunity 1 Strengths • Development momentum moving west on Central • Recent activity establish modern product demand and pricing • Opportunities for consolidated redevelopment sites • Availability of community amenities Weaknesses Key Opportunities • Perception/reality of high crime rates • SHORT-TERM GROWTH POTENIAL • Disconnected developments (existing and • Multifamily Residential (higher-density) approved) • Niche Retail • Limited open space and streetscape limits pedestrian environment

Infill Opportunity 2 Strengths • Aging hotel/motel properties offer opportunities for redevelopment • Strong transportation grid • Surrounding neighborhoods Weaknesses • Lack of streetscape and limited open space Key Opportunities • Limited development pads • LONG-TERM GROWTH POTENTIAL • Assemblage of property could be challenging • Mixed Residential Product • Commercial parcels fronting 34 th have limited • Boutique Hotel Redevelopment depth, limiting redevelopment • Outparcel Retail • Buffering to existing single-family neighborhoods critical

Multi-Use Opportunity 3 Strengths • Major retail anchors drive traffic • Connection to I-275 via 22 nd Avenue N • Ample surface parking fields offer an opportunity for redevelopment over time Weaknesses • Singular and disconnected land uses Key Opportunities • MID- to LONG-TERM GROWTH • Lack of streetscape and limited open space POTENTIAL offerings • Mixed-Residential Product • No “there” there • Traditional Retailers • Without redevelopment, the area has limited land available to create impactful change

30 Polling Questions Internet Go to: PollEv.com/simpleboat495 Mobile Device: Text SIMPLEBOAT495 t o 37607 once to join

Open House Stations ? • Station 1 – Name That District • Station 2 – Street Vision $ • Station 3 – Money Madness • Station 4 – Recommendation Maps • Station 5 – Survey Station

32 Questions? Thank you for coming! Projects Updates: www.stpete.org/34central For more information please contact: Gary Jones Economic & Workforce Development Gary.Jones@stpete.org