Jet Desk HOTDESKING: HUMANIZED e to ues e JetDesk is an - - PowerPoint PPT Presentation

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Jet Desk HOTDESKING: HUMANIZED e to ues e JetDesk is an - - PowerPoint PPT Presentation

Dec 07, 2022 256 likes •539 views

Jet Desk HOTDESKING: HUMANIZED e to ues e JetDesk is an innovative hotdesking system designed for the unique needs of mobile professionals. Jon Wilson, Phill Baker, Julie Lorch A Hotdesking Field Trip en- he THE JETDESK SYSTEM

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SLIDE 1

JetDesk is an innovative hotdesking system designed for the unique needs

  • f mobile professionals.

JetDesk

HOTDESKING: HUMANIZED

Jon Wilson, Phill Baker, Julie Lorch

e to ues e

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SLIDE 2

JetDesk | R & D | Strategy JetDesk

A Hotdesking Field Trip

THE JETDESK SYSTEM RESEARCH & DEVELOPMENT TO MARKET STRATEGY

en- he t in- f uld

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SLIDE 3

JetDesk | R & D | Strategy JetDesk

$$$ $

What is Hotdesking?

= =

COMPANY MOTIVATION EMPLOYEE EXPERIENCE

Steelcase 360, Accenture Case Study, Issue 63 2011

footprint expenses

t in an le e em- ts, y

  • a

ues- e desk eal n. s d nies s- ,

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SLIDE 4

JetDesk | R & D | Strategy JetDesk

The Hotdesking Trend

  • IBIS, 2011

$10.25B

  • Teknion. Dec, 2011

31%

  • IDC, 2007

27.2M

ce , r ufac- y 2015 ing t r- ce

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SLIDE 5

JetDesk | R & D | Strategy JetDesk

50 percent travel Constant coming and going limits

  • No permanent desk
  • personal effects at
  • Future Jetdeskers

ey, ce tor gs at n

  • y in

eir

Desires connection

  • Wants to feel

connected to company Likes personal space Needs personal storage

William, Accenture Employee

HOW HE WORKS WHAT HE NEEDS

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SLIDE 6

JetDesk | R & D | Strategy JetDesk

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SLIDE 7

JetDesk | R & D | Strategy JetDesk

Traditional

AN INTEGRATED SYSTEM

Snap Map Desk

W e l c
  • m
e Sign in

App

The JetDesk System

JetDesk

et, esk. ies of unity e es’ n , p,

Storage

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SLIDE 8

JetDesk | R & D | Strategy JetDesk

et-

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SLIDE 9

JetDesk JetDesk

  • Both transparent

and opaque pockets Sleeves to

  • rganize papers
  • anything space

Company

  • snap to desk
  • dimensions

ps. lity. e in r x

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SLIDE 10

JetDesk JetDesk

The App for That

ices ” ur desk. g f lt p

  • match other

elements in the JetDesk system

  • recommended

seating choices,

  • current teams,

department, and past history Alternative choices

  • personalization
  • Android, iOS, and
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SLIDE 11

JetDesk JetDesk

  • ffice

c ps Communal setting Projection or screen display Dynamic data visualization

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SLIDE 12

JetDesk | R & D | Strategy JetDesk

  • geographic focus and leasing model creates LEED points.

JetDesk

es ure esk ed h. d ters f that le g = LEED Fortune 500 Headquarters

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SLIDE 13

JetDesk | R & D | Strategy JetDesk

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SLIDE 14

JetDesk | R & D | Strategy JetDesk

This Semester’s Focus

JETDESK SYSTEM

APP SNAP MAP

W e l c
  • m
e S i g n i n
  • s

d ue er- d ack-

Snap Storage Desk

Welcome S i g n i n

App Map

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SLIDE 15

JetDesk | R & D | Strategy JetDesk

  • e

ke g, ural g (50) d ns- a- d-

APP MAP SNAP

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SLIDE 16

JetDesk | R & D | Strategy JetDesk

The Iterative Process

SNAP

ey

  • Appropriate sizing

KEY DESIGN DECISIONS

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SLIDE 17

JetDesk | R & D | Strategy JetDesk

The Iterative Process

APP

cept

  • ide

ing ed ur Personal device usage Encourage change Facilitate choice Design Language

KEY DESIGN DECISIONS

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SLIDE 18

JetDesk | R & D | Strategy JetDesk

The Iterative Process

MAP

ee ks in liza-

  • visualization

Communal setting

KEY DESIGN DECISIONS

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SLIDE 19

JetDesk | R & D | Strategy JetDesk

  • SNAP

DESK

Wool White Oak Steel Leather ior l/

  • facili-

aesthetic Cost effective Executive line detailed material Cultural similarity to

  • Patinas over

time High quality Magnetic

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SLIDE 20

JetDesk | R & D | Strategy JetDesk

  • Active
  • readers
  • service

Passive

  • Welcome
S i g n i n
  • JetDesk
  • HTML5

er- em dia- t

JetDesk Map

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SLIDE 21

JetDesk | R & D | Strategy JetDesk

Hotdesker2Hotdesker

“A legend of innovation...

  • most creative spaces in
  • forced solitary scientists
  • New Yorker, Jan ‘12

er- er- ty

In fact,

  • productivity of more

than 10%.

  • Prof. Alex Pentland, “Fewer memos, more

coffee breaks?” Reality Mining (MIT). November 22, 2009.

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SLIDE 22

JetDesk | R & D | Strategy JetDesk

To Market Strategy

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SLIDE 23

JetDesk | R & D | Strategy JetDesk

  • Price per desk/month
  • $30

Average ratio of employees to desk

  • 3

Implied desks sold per customer

  • 66

e

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SLIDE 24

JetDesk | R & D | Strategy JetDesk

  • FINANCIAL MODEL
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SLIDE 25

JetDesk | R & D | Strategy JetDesk

PRIMARY MARKET

  • sales organizations

1,000+ employees

  • High travel percentage
  • SECONDARY MARKETS

Co-working

Freelancing communities

  • Educational settings
  • Call centers
  • service representatives

Hot Companies

W e l c
  • m
e Sign in W e l c
  • m
e Sign in

pa- d eed

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SLIDE 26

JetDesk | R & D | Strategy JetDesk

  • desk-

d d by

JetDesk

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SLIDE 27

JetDesk | R & D | Strategy JetDesk

Thank You