Jessyca Holland + Deborah Sosower
Why have a business plan as an art professional?
To realize a vision Rise up Atlanta, FLUX 2011, Charlie Brouwer
What does your business plan look like? 5
Strategic Business Plan Model 6
Business Canvas Model 7
Business Canvas Example
Strategic Planning Vocabulary Process (thought) Action
Cognitive Therapy The way cognitive therapy works is a patient learns to "disassemble" problems into these various parts. Once a person does that, problems that seemed overwhelming become manageable. - WebMD
Setting Goals • What do you want? • What do you offer? • Clarifying Exercise for Entrepreneurs (Handout) • Goal Setting Exercise
Goal Setting - Vocabulary • Decision – “to cut off” • Corridor Principle - The corridor principle simply suggests that there are open doors you can only see when you are walking down the corridor--they are not visible from your starting point at the end of the hall. http:// getsmallbusiness.blogspot.com/2008/07/corridor-principle.html • Tactic vs. Strategy – What is the difference? What are strategies that you have set for yourself?
Why do you do what you do? • Seriously. Think about it. It will guide your business plan & every business decision you make.
Potpourri • Any burning questions? • Random questions?
c4atlanta.org C4 Atlanta connects arts entrepreneurs to the people, Funding ¡for ¡Ignite ¡Lite ¡was ¡ provided ¡by ¡Emily ¡Hall ¡ skills and tools they need to build a successful artistic Tremaine ¡Founda;on career in metro Atlanta. Actionteam@c4Atlanta.org 404-WOW-ARTS (404-969-2787)
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