• Introducing CipherLab 8000 • User Benefits • SDK Software • Competitive Advantages • FAQ FAQ 3
CipherLab 8000 Series mobile computer • Pocket-size lightweight mobile computer – User-friendly keypad is laid out like a mobile phone – Easy to manage, easy to learn • • Most efficient retail solution Most efficient retail solution Palm-size – Accurate and efficient data management Phone keypad layout 4
Perfect for small-size retail stores • Affordable, easy to use. Adds accuracy and efficiency to: – Convenience, food and grocery – Consumer electronics – Toys, shoes, fashion Retail shop floor: Mobile POS, price check, shelf refill Backroom stock: Cycle count, ordering, goods receiving 5
USER BENEFIT: Fast learning curve Fast learning curve • Easy to use – Accurate barcode scanning and data entry – Compact, palm-size, lightweight • • Easy to learn Easy to learn – Phone-style keyboard – User-friendly interface – 15-minute staff training – Ideal for retail’s high turnover 6
CASE STUDY: Sterling Stores, USA • Beginning in 1932 with a single dairy store, Sterling ™ Stores has grown to a 37 37-outlet chain of full-service tl t h i f f ll i convenience stores in northwestern Ohio • The company distinguishes itself from competition through its dedication to high quality low fuel prices high quality, low fuel prices, and an abundance of grocery items • It’s the ideal one-stop convenience store 7
CASE STUDY: Sterling Stores, USA • Challenge: Replace paper with automated order system – Managers use handwritten orders to a long list of vendors – Forms were faxed to central distribution center, where data was F f d t t l di t ib ti t h d t manually entered into computer system for fulfillment • Deployment: CipherLab 8000-based system –System implemented chain-wide in 2004 –In-store ordering time reduced by 70% In store ordering time reduced by 70% –Fulfillment efficiency now allows next-day 5 a.m. completion of orders 8
USER BENEFIT: Long life operation Long-life operation • 100-hour operation in batch mode batch mode • 22 hours Wi-Fi on one charge – Hardworking for long working hours working hours – Retail peak seasons – Hospital and healthcare 24/ 7 needs 24/ 7 needs 9
CASE STUDY: AC Nielsen, worldwide • AC Nielsen is one of the leading research companies in the world • Marketing resource for retailers and manufacturers manufacturers • Research includes TV program ratings, household purchase information, usage and attitude tracking, ad-hoc custom research. 10
CASE STUDY: AC Nielsen, worldwide • Challenge: Collect and analyze household grocery shopping data g y pp g – Must be user-friendly with long working hours, easy to learn – Capture barcodes of items and accurately transmit to database • Deployment: 8000-based system –CipherLab 8000’s placed in p participating households p g –Participant scans purchased products –Data is sent to AC Nielsen via –Data is sent to AC Nielsen via phone line or Internet –65,000 units of CipherLab 8000 placed in homes for data collection placed in homes for data collection across nine countries 11
USER BENEFIT: Versatile communications Versatile communications • • Wireless or batch modes Wireless or batch modes • Acoustic modem option (in US) • High-value, high ROI g , g • Meets or exceeds requirements for retail 12
CASE STUDY: Associated Grocers, USA • Headquartered in Alabama, Associated Grocers South is one of oldest wholesale grocery cooperatives in USA ti i USA • Distributes over 16,000 SKUs 13
CASE STUDY: Associated Grocers, USA • Challenge: Streamline order process – Replace obsolete equipment with cost-effective solution – Eliminate requests for discontinued and out of stock items – Allow access via Internet or analog phone lines for rural stores • Deployment: CipherLab 8021-based system – Acoustic modem for digital or analog data transmission g g – Rugged, ergonomic design at high-value, low cost – Deployed to 300 largest stores for order entry – Allows faster restocking, eliminates bare shelves – Eliminates out-of-stock and duplicate orders – Added (US)$2 million/ year in bonus sales Added (US)$2 million/ year in bonus sales from efficient stocking and order fulfillment 14
USER BENEFIT: Rugged hardworking Rugged, hardworking • Built for real-world use – Survives repeated S i t d 1.2m drops to concrete • Long-lasting battery keeps going – Hardworking mobile Ha d o king mobile computer for long working hours 15
CASE STUDY: GEUSA, México • Grupo Embotelladoras S.A. de C.V. is a USD$400 million manufacturer and distributor of Pepsi brand products, d di t ib t f P i b d d t bottled water and soft drinks throughout Mexico 16
CASE STUDY: GEUSA, México • Challenge: Improve data capture for distribution and field service – Must be cost-effective – Must survive heavy usage in warehouse and field settings • Deployment: CipherLab 8000/ 8001-based system –System installed and growing since May 2006 –Dramatic improvements in route accounting for bottled water –Data capture for field engineering maintenance Data capture for field engineering maintenance for refrigerators, vending machines and beverage dispensers 17
USER BENEFIT: Real time wireless access Real-time wireless access • Bluetooth or IEEE 802.11b/ g wireless • Real-time data access and management • Stays in touch with back-office data files • Keeps every user up to date 8071 with Wi-Fi 8071 with Wi Fi 18
CASE STUDY: Emerson’s Furniture, USA • The picture of tradition, Emerson’s Furniture has a 120-year legacy in retail furniture, located in Brattleboro, t il f it l t d i B ttl b Vermont • Historic brick building has six floors of inventory, sales, back office and retail showrooms showrooms • Customer service involves inventory, y, back orders and pending deliveries 19
CASE STUDY: Emerson’s Furniture, USA • Challenge: Manage inventory for furniture sales – Historic six-story building has 10cm-thick wooden floors – Wireless data access and management needed for effective sales – Salespeople require accurate information for customer service • Deployment: CipherLab 8071 based system • Deployment: CipherLab 8071-based system –User-friendly interface makes training and use very simple –Robust wireless capability, over 90m from access point –Complete stocking/ inventory report reduced from 16 hours to only four –Instant access allows sales efficiency and improved customer service p 20
The Power Suite Batch Wireless Studio VT100/ 200 BASIC Application Generator Emulator Compiler WLAN WLAN TN5250 TN5250 C C Application Generator Emulator Compiler Browser 21
The Power Suite Forge Batch Application Generator Forge Batch Application Generator • Quickly create custom input templates • Acquire batch data from mobile computers • Download/ upload data and lookup files Forge WLAN Application Generator Forge WLAN A li ti G t • Quickly design user input templates that map to back-end database • Data acquisition and management over wireless in real time 22
The Power Suite Stream Wireless Studio Stream Wireless Studio • Integrated workshop for – Database management – T Terminal emulation i l l ti – Screen customization – User configuration 23
The Power Suite Mirror Emulators VT100/ 200 and TN5250 Mirror Emulators VT100/ 200 and TN5250 • Emulate AS400 screen on mobile computer • Screen reformat available using S f t il bl i “activation key” Mirror Browser • Custom Internet browser for Windows- b based mobile computers d bil t • Enables easy integration of AIDC into a web-based environment 24
The Power Suite Blaze C and BASIC Compilers Blaze C and BASIC Compilers • Quickly gets you to final code • Rich CipherLab libraries give you powerful data capture functions for your custom applications • Simulate your C application on the PC before deployment p y 25
SDK for 8000 series models Brand Software 8000 8001 8061 8071 √ √ Batch AG FORGE FORGE √ √ W LAN AG √ √ √ √ STREAM W ireless Studio √ √ VT MI RROR √ √ √ √ TN5 2 5 0 TN5 2 5 0 √ √ √ √ BASI C Com piler BLAZE BLAZE √ √ √ √ C Com piler 27
FREQUENTLY ASKED QUESTIONS: The 8000 Series is not new. Are sales still growing? – Since launch, we’ve shipped over 220,000 units – From 2004 to 2007 we achieved 26% CAGR • Satisfied users include— Mexico Asia, Europe & South A i E & S th America Worldwide Brazil Brazil Italy Italy China 31 Worldwide
FREQUENTLY ASKED QUESTIONS: • Can the 8000 Series survive a tough environment? Operates in extremes from -10 ° to 60 ° C - - Operates in sustained humidity (non-condensed) from 10 to 90% • Operates in typical chilled storage areas • Rugged construction R d t ti –Withstands 1.2 meter drop to concrete –Ideal for retail shop floors and backrooms p 32
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