How To Grow Your Own Fresh Mushroom for Fun and PROFIT! By - PowerPoint PPT Presentation

How To Grow Your Own Fresh Mushroom for Fun and PROFIT! By BedroomFarming

House Keeping • Remove Distractions • Ask other family members not to use wifi • Pen and Paper • Full Attention

Module 4 •Rice Straw Preparation •Marketing •Multiple Income Streams

RICE STRAW PREPARATION Materials: • Big Water Drum • Burner / Stove • 2 Sacks of Rice Straw • Cotton Wool / Ball • 1 Bottle of Grain Spawn • Rubber Bands • 1/2 Kilo Lime / Calcium • 200 Gallon Water Carbonate • PVC Rings • Steel Drum

Rice Straw Preparation 1. Fill in the water drum with water and mix 1/2 kilo of Lime / Calcium Carbonate. Then, soak in the sacks of Rice Straw and leave it overnight

Rice Straw Preparation 2. The following day, drain off water from the sacks.

Rice Straw Preparation 3. In a steel Drum, boil water until the temperature reaches 60C to 70C. Then put the sacks of Rice Straw and boil it for 2 hours. Just Maintain the temperature from 60C - 70C.

Rice Straw Preparation 4. After 2 hours of pasteurization, take out the sacks from the boiling water and spread the rice straws in a clean drying area.

Rice Straw Preparation 5. Get a handful of Rice Straw and roll it like you are making a bird’s nest. Then, put it inside the PP Bag and sprinkle it with grain spawn.

Rice Straw Preparation 6. Do this layering method 3-4 times until it fills the PP Bag. 


Rice Straw Preparation 7. Secure it with PVC Rings or Set Caps and plug it with Cotton Wool. 


Rice Straw Preparation 8. Incubate the fruiting bag for 3 weeks until the whole rice straw is covered by mycelium in a clean area. 


Rice Straw Preparation 9. After 3 weeks of incubation, transfer the substrate inside the growing room and cut holes around the body and wait for the mushrooms to grow.

MARKETING • Market Demand • Market Research • Marketing Tools

Market Demand • According to Central Luzon Integrated Agricultural Research Center (CLIARC), 90% of Mushrooms consumed in the country are imported • Average of 150 Metric tons per year

Market Research • Identify your Market Area • Identify Target Market • Identify your Competition

Identify Market Area • Spiral Approach • Potential Buyers • Restaurants • House Holds • Groceries • Supermarket • Hospitals

Identify Target Market • Group of Customers within your Market Area • Direct Selling Approach • Muhsroom Traders, Vendors, Processsors • Social Groups

Identify Competition • Innovate and Strive to produce Quality Products • Market Flows and Trends • Demand for New Products • Opportunity to Collaborate

Marketing Tools • Branding vs. Marketing • Website • Social Media • Promotional Items

Branding vs. Marketing • Marketing - Effort to actively promote the product or service • Branding - Expression of value of product, service or organization

Webiste • Any business can reach customers in a single click • Nowadays, everyone of us has access to internet • Tell your Story • Purchase Products

Social Medial • Facebook , Twitter, Instagram • Facebook Page • Organic Brand Awareness • Low Cost Marketing Efforts • Send traffic to your websites 


Promotional Items • Brochures • Business Cards • Flyers • Product Posters • Merchandise

MULTIPLE STREAM OF INCOME • Mushroom Contract Grower • Spawn/Fruiting Bag Producer • Mushroom Trader • Mushroom Processor • Independet Mushroom Producer

Mushroom Contract Grower • Small scale mushroom producers who are dependent on other suppliers to get the materials for producing mushroom.

Spawn/Fruiting Bag Producer • You can create your own fruiting bag and sell it to contract growers.

Mushroom Trader • Merchant or Retailer or one who attempts to buy mushroom wholesale and sell later at a profit. • You can also trade spawns, fruiting bags, or even equipment used in growing mushrooms.

Mushroom Processor • Anyone who enters value-added activities related to mushroom processing and/or marketing of value-added mushroom products.

Independet Mushroom Producer • They are involved in all aspect of mushroom production from creating their own spawn, fruiting bag, growing mushroom, marketing and distribution.

SMARTEST WAY!!! Focus on 1 or 2 Income Stream

Q and A