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How To Grow Your Own Fresh Mushroom for Fun and PROFIT! By - - PowerPoint PPT Presentation
How To Grow Your Own Fresh Mushroom for Fun and PROFIT! By - - PowerPoint PPT Presentation
How To Grow Your Own Fresh Mushroom for Fun and PROFIT! By BedroomFarming House Keeping Remove Distractions Ask other family members not to use wifi Pen and Paper Full Attention Module 4 Rice Straw Preparation Marketing
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House Keeping
- Remove Distractions
- Ask other family members not to
use wifi
- Pen and Paper
- Full Attention
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- Rice Straw Preparation
- Marketing
- Multiple Income Streams
Module 4
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RICE STRAW PREPARATION
Materials:
- Big Water Drum
- 2 Sacks of Rice Straw
- 1 Bottle of Grain Spawn
- 1/2 Kilo Lime / Calcium
Carbonate
- Steel Drum
- Burner / Stove
- Cotton Wool / Ball
- Rubber Bands
- 200 Gallon Water
- PVC Rings
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Rice Straw Preparation
1.Fill in the water drum with water and mix 1/2 kilo of Lime / Calcium Carbonate. Then, soak in the sacks
- f Rice Straw and
leave it overnight
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Rice Straw Preparation
- 2. The following day,
drain off water from the sacks.
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Rice Straw Preparation
- 3. In a steel Drum, boil
water until the temperature reaches 60C to 70C. Then put the sacks of Rice Straw and boil it for 2 hours. Just Maintain the temperature from 60C - 70C.
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Rice Straw Preparation
- 4. After 2 hours of
pasteurization, take
- ut the sacks from the
boiling water and spread the rice straws in a clean drying area.
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Rice Straw Preparation
- 5. Get a handful of
Rice Straw and roll it like you are making a bird’s nest. Then, put it inside the PP Bag and sprinkle it with grain spawn.
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Rice Straw Preparation
- 6. Do this layering
method 3-4 times until it fills the PP Bag.
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Rice Straw Preparation
- 7. Secure it with PVC
Rings or Set Caps and plug it with Cotton Wool.
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Rice Straw Preparation
- 8. Incubate the
fruiting bag for 3 weeks until the whole rice straw is covered by mycelium in a clean area.
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Rice Straw Preparation
- 9. After 3 weeks of
incubation, transfer the substrate inside the growing room and cut holes around the body and wait for the mushrooms to grow.
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MARKETING
- Market Demand
- Market Research
- Marketing Tools
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Market Demand
- According to Central Luzon Integrated
Agricultural Research Center (CLIARC), 90% of Mushrooms consumed in the country are imported
- Average of 150 Metric tons per year
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Market Research
- Identify your Market Area
- Identify Target Market
- Identify your Competition
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Identify Market Area
- Spiral Approach
- Potential Buyers
- Restaurants
- House Holds
- Groceries
- Supermarket
- Hospitals
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Identify Target Market
- Group of Customers within your Market
Area
- Direct Selling Approach
- Muhsroom Traders, Vendors, Processsors
- Social Groups
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Identify Competition
- Innovate and Strive to produce Quality
Products
- Market Flows and Trends
- Demand for New Products
- Opportunity to Collaborate
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Marketing Tools
- Branding vs. Marketing
- Website
- Social Media
- Promotional Items
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Branding vs. Marketing
- Marketing - Effort to actively promote the
product or service
- Branding - Expression of value of product,
service or organization
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Webiste
- Any business can reach customers in a
single click
- Nowadays, everyone of us has access to
internet
- Tell your Story
- Purchase Products
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Social Medial
- Facebook , Twitter, Instagram
- Facebook Page
- Organic Brand Awareness
- Low Cost Marketing Efforts
- Send traffic to your websites
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Promotional Items
- Brochures
- Business Cards
- Flyers
- Product Posters
- Merchandise
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MULTIPLE STREAM OF INCOME
- Mushroom Contract Grower
- Spawn/Fruiting Bag Producer
- Mushroom Trader
- Mushroom Processor
- Independet Mushroom Producer
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Mushroom Contract Grower
- Small scale mushroom producers who are
dependent on other suppliers to get the materials for producing mushroom.
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Spawn/Fruiting Bag Producer
- You can create your own fruiting bag and
sell it to contract growers.
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Mushroom Trader
- Merchant or Retailer or one who attempts
to buy mushroom wholesale and sell later at a profit.
- You can also trade spawns, fruiting bags,
- r even equipment used in growing
mushrooms.
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Mushroom Processor
- Anyone who enters value-added activities
related to mushroom processing and/or marketing of value-added mushroom products.
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Independet Mushroom Producer
- They are involved in all aspect of
mushroom production from creating their
- wn spawn, fruiting bag, growing
mushroom, marketing and distribution.
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Focus on 1 or 2 Income Stream
SMARTEST WAY!!!
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