HOW HAS LOCKDOWN INFLUENCED EXERCISE & NUTRITION HABITS? Jenny - - PowerPoint PPT Presentation

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HOW HAS LOCKDOWN INFLUENCED EXERCISE & NUTRITION HABITS? Jenny - - PowerPoint PPT Presentation

Jan 29, 2023 7 likes •142 views

HOW HAS LOCKDOWN INFLUENCED EXERCISE & NUTRITION HABITS? Jenny Cromack jenny.cromack@m8group.co.uk www.m8group.co.uk OVERVIEW Activity levels pre-lockdown 1. Activity levels during lockdown 2. Predictions of post-lockdown activities

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Jenny Cromack jenny.cromack@m8group.co.uk www.m8group.co.uk

HOW HAS LOCKDOWN INFLUENCED EXERCISE & NUTRITION HABITS?

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1.

Activity levels pre-lockdown

2.

Activity levels during lockdown

3.

Predictions of post-lockdown activities

4.

Nutritional habits during and post-lockdown

5.

Building a community

OVERVIEW

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ACTIVITY LEVELS PRE-LOCKDOWN

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Before your leisure/sports centre or gym went into lockdown what was the main activity you participated in?

ACTIVITY LEVELS PRE-LOCKDOWN

Leisure-net Solutions – The National Post Lockdown Survey. Sample size >63,000

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“LOCKDOWN HAS GIVEN US THE OPPORTUNITY TO REALISE THAT HABITS CAN BE BROKEN AND BETTER HABITS FORGED”

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ACTIVITY LEVELS DURING LOCKDOWN

Ipsos MORI

  • 25% of people doing MORE exercise

Leisure-Net ‘Post Lockdown’ Survey

  • 52% of people LESS active
  • 26.5% about THE SAME
  • 21.5% MORE active.
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ATTITUDES TO EXERCISE DURING LOCKDOWN

Sport England - Survey into adult physical activity attitudes and behaviour

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Wave 1 Wave 2 Wave 3 Wave 4 Wave 5 Wave 6 Wave 7 Walking 59% 59% 60% 61% 61% 63% 65% Home Activity (not viewed) 24% 22% 22% 19% 22% 19% 21% Home Activity (viewed) 23% 21% 19% 20% 19% 19% 20% Running or Jogging 18% 16% 19% 20% 19% 19% 20% Informal active play (home/garden) 14% 15% 16% 15% 16% 14% 15% Cycling (for leisure or travel) 8% 10% 12% 11% 13% 13% 16% Other 5% 6% 6% 5% 6% 5% 6% I haven't done any exercise/activity 14% 14% 13% 14% 12% 13% 11% NET: Home Activity 47% 43% 41% 39% 41% 38% 41%

ACTIVITY TYPES DURING LOCKDOWN

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POST LOCKDOWN PREDICTIONS

Personal Training Shorter Workouts The Gym Holistic Classes Family Fitness Outdoor Exercise Online Classes Instructor Classes

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  • ‘Big Shop’
  • Better planning
  • Less waste
  • Healthier
  • Creative
  • Fewer ingredient recipes
  • Home-made meals
  • Online shopping
  • Supermarkets
  • Fruit & Veg boxes
  • Local suppliers/independents
  • Family Meal Times
  • Baking

NUTRITIONAL HABITS

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BUILDING A COMMUNITY

  • People like to BELONG. Just because the gym is closed doesn’t mean you

have forgotten about them!

  • Post regular workouts, recipes health tips, etc
  • Blogs/articles
  • Virtual competitions/races
  • Monthly/weekly fitness or nutrition challenges
  • Webinars
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QUESTIONS

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Jenny Cromack jenny.cromack@m8group.co.uk www.m8group.co.uk

THANK YOU