Hackasaurus June 2011 Board of Directors Conference Call - PowerPoint PPT Presentation

Mozilla Foundation Hackasaurus June 2011 Board of Directors Conference Call

Hackasaurus Teaching kids they can edit, remix and shape the web. Like ‘Scratch for the web’. Big vision: millions of ‘maker kids’ connected to Mozilla: using our software, taking our workshops, collecting our badges. Three concrete offerings: X-ray goggles software, local workshop curriculum, online Details and roadmap: wiki.mozilla.org/Drumbeat/Hackasaurus community for kids. 2 June 2011 - Mozilla Foundation Board Slides

Hackasaurus: Overview • What: Curriculum + software + community for out- of-school learning on webmaking and digital literacy. • Long term: Opportunity to create a generation of ‘web makers’ actively participating in Mozilla. • Status: Promising alpha software + successful events. Partners excited about concept, money lined up. • Resources: have treated as experiment so far. Need full time product manager / more staff. 3 June 2011 - Mozilla Foundation Board Slides

Hackasaurus: Vision • Vision: millions of ‘web maker’ kids connected to Mozilla via our software, workshops and badges. • Curriculum, software and web site that kids and teachers find compelling. • Long term: kinds (and families) connected to Mozilla community and values. • Context: Broad interest in ‘maker kids’, but few have good programs. Mozilla could help fill the gap. • Supply side: MacArthur networks, Obama focus on ‘mastery’ over seat time. • Some market side demand: e.g MIT’s Scratch being used by millions of kids. • Also lots of general buzz: TEDxKids, Cathy Davidson’s new book. 4 June 2011 - Mozilla Foundation Board Slides

Hackasaurus: Offering First offering was Hackasaurus ‘hack jams’ for tweens. Play with the web like Lego using real HTML, not simplified sandbox or toy language. Immediate lesson: the web is remixable by all of us. Long term: some kids take bigger interest in web dev. Have run 20+ hack jams so far in 2012. Potential for scale via MacArthur networks and other youth groups once we package into curriculum. 5 June 2011 - Mozilla Foundation Board Slides

Hackasaurus: Offering X-Ray Goggles add-on makes HTML remixes of existing pages super easy. Provides core tool for the hack jams. Plan is to develop Goggles into full-fledged toolkit: persistent and sharable hacks (Personas for the Web) and visual dev interface (Scratch for the Web). 6 June 2011 - Mozilla Foundation Board Slides

Hackasaurus: Offering Third offering will be online community for kids and mentors: earn badges, show off hacks, share skills, find local hack jams clubs. This is the one piece we haven’t even started on. Basic web site in place now. Online community development starts late 2011. 7 June 2011 - Mozilla Foundation Board Slides

Hackasaurus: Status • Web X-ray Goggles add-on working in the wild. Actively developing with constant kid feedback. • This is critical element to success: real world testing at hack jams is feeding back into design of the software every one to two weeks. • Partnership with New Youth City Learning Network partners is foundation of this, other MacArthur connected networks coming online in same role. • 20+ hack jams so far: NYC, Chicago, Brussels, Birmingham. Trained team in place to deliver more. • Partners ready and excited. MacArthur networks interested. Al Jazeera and BAVAC for web literacy. 8 June 2011 - Mozilla Foundation Board Slides

Hackasaurus: Plan • Refine roadmap, build team. Full-time product manager, more engineering and delivery. Q3-11 • Improve UX and functionality of software. Becomes more like “Scratch for the Web”. Now / ongoing • Build out curriculum/pathway. Package program so it can be replicated and self-organized. Q4-11 / Q1-12 • Create online community to help kids share work, learn more, join clubs. Q4-11 / Q1-12 • Scale. Global partners. Localization. Local clubs. 2012 9 June 2011 - Mozilla Foundation Board Slides

Hackasaurus: Risks • Big gap between what we have now vs. program that can serve millions of kids. Can we build this? • MacArthur Funding plus immediate interest from other partners means we can likely get the resources and channels we need to scale. • Challenge will be in product design and management. We need to build up something that is at once good for learning, compelling and extendable. • We also need to get beyond the ‘wow factor’. • Right now we’re a bit of a one trick pony. Kids and adults say ‘wow’ when we do the first hack jam, but we don’t have much curriculum beyond this. • Our team working with kids FTF. Perfect lab to extend curriculum and tools. 10 June 2011 - Mozilla Foundation Board Slides

Hackasaurus: Summary • Gives Mozilla tangible, compelling learning offering for kids, doubles down on our education work. • Long term: potential to scale, big impact re: web skills awareness and people connecting to Mozilla. • Resources: time to up level, build full team. 11 June 2011 - Mozilla Foundation Board Slides

Mozilla Foundation Hackasaurus June 2011 Board of Directors Conference Call