Great Expectations Expectations of BA delivery and communicating BA - - PowerPoint PPT Presentation

great expectations
SMART_READER_LITE
LIVE PREVIEW

Great Expectations Expectations of BA delivery and communicating BA - - PowerPoint PPT Presentation

Great Expectations Expectations of BA delivery and communicating BA services. This workshop focuses on the customer view of business analysis; the services supplied and customer expectations. Time then to take stock of external views and how the


slide-1
SLIDE 1

Great Expectations

Expectations of BA delivery and communicating BA services. This workshop focuses on the customer view of business analysis; the services supplied and customer expectations. Time then to take stock of external views and how the BA Manager might be able to make positive changes.

James Cadle – AssistKD

Christina Lovelock - University of Leeds

slide-2
SLIDE 2

Agenda

  • Objectives for the session
  • Managing expectations
  • Managing expectations vs analysing stakeholders
  • Framework
  • Breakout sessions
  • Kano Model
  • Close

2

slide-3
SLIDE 3

Session Objectives

  • Analyse the stakeholders for a BA practice
  • Understand why expectations matter
  • Know how to discover expectations
  • Use a framework to chart expectations

3

slide-4
SLIDE 4

Breakout session 1

In groups, consider:

  • Who are the stakeholders for a BA Practice?

(create list)

  • For TWO personas

– Discuss the typical attributes of these stakeholders – What are the challenges of working with them?

4

slide-5
SLIDE 5

I've already told them they won’t get everything they want in the timeframe!

Managing Expectations

5

We need to manage

  • ur stakeholders’

expectations…

Boss

slide-6
SLIDE 6

Is that good enough?

6

“Manage” Expectations Understand Document Take Action Monitor

slide-7
SLIDE 7

Managing Expectations vs Stakeholder Analysis

7

slide-8
SLIDE 8

Framework: Stakeholder Expectation Chart

8

Stakeholder Type Expectation Experience KPIs Objective CSFs Importance

What do they want? (*) Are we meeting the expectation? How can we measure/ monitor What can we do to EITHER meet the expectation

  • r change it!

To achieving the

  • bjective

Prioritise the stakeholders / actions (*) There are two aspects to this…

For stakeholder to answer For us to answer

slide-9
SLIDE 9

Two aspects of Expectation

  • 1. WHAT we do (Requirements/ functionality/ actions…)
  • 2. HOW we do it (behaviours, attitude, frequency and type
  • f interactions…)

Expectations about the “WHAT” are usually easier to discover than the “HOW” – but this is often what causes the issue!

9

slide-10
SLIDE 10

Stakeholder Expectation Chart: Example

10

Stakeholder Type Expectation (*) Experience KPIs Objective CSFs Importance

Customer Milk delivered before I go to work Sometimes does not turn up at all (which is actually preferable to arriving late) % deliveries Number of complaints Milk delivered before 6 am Traffic, weather, round details, updates to driver, bank hols H (*) There are two aspects to this… I don’t want to hear it!

slide-11
SLIDE 11

Stakeholder Expectation Chart: Example 2 BAMF

11

Stakeholder Type Expectation (*) Experience KPIs Objective CSFs Importance BA Managers Interesting

  • agenda. Learn
  • things. Meet
  • ther BA

Managers Feedback forms/ metrics Provide interesting agenda Speakers volunteer BAs use their networks Time required to arrange

Speakers

IT set up works Test before hand. Single laptop

Chair (LD)

BAMs attend! Good attendance Attendance figures/ Feedback Comms. Admin Agenda Venue

Orgs

Value for Money Cover costs. Orgs continue to support

slide-12
SLIDE 12

Exceeding Expectations

Extension to the chart…

  • What does “Exceeding” their expectations look

like?

  • Often hard to articulate
  • Delight and impress our stakeholders!

12

slide-13
SLIDE 13

That’s because your expectations were unrealistic from the start!

Managing Expectations

13

This doesn’t meet my expectations…

Cust BA

slide-14
SLIDE 14

That’s because I really understood what your expectations were.

Managing Expectations

14

This exceeds my expectations… Thank you

Cust BA

slide-15
SLIDE 15

Breakout session 2

  • Consider the various stakeholders of a BA

Practice

  • Put yourself in their shoes – try to capture

their expectations vs their experience

  • Complete the grid
  • What actions can BA Managers take to

change or meet expectations?

  • Consider the extension – how can we exceed

expectations?

15

slide-16
SLIDE 16

Thoughts…

16

?

slide-17
SLIDE 17

The Kano model

17

slide-18
SLIDE 18

Kano levels of need

  • Basic or essential features

– Expected and assumed by customer – No credit for providing them – Customers disappointed if not provided

  • Performance features

– Specified by customer – Reflected in value as seen by customer

  • Excitement (delighter) features

Not expected by customer Provides ‘wow’ factor

18

slide-19
SLIDE 19

But… expectations change over time

19

  • Excitement feature
  • Performance feature
  • Essential feature
slide-20
SLIDE 20

Essential features

20

Holds hot liquids Handle to pick it up

slide-21
SLIDE 21

Performance features

21

Made of bone china Balanced ergonomic handle

slide-22
SLIDE 22

Excitement features

22

Quirky, informative decoration

slide-23
SLIDE 23

So, for business analysis…

23

  • What would excitement look like?
  • What would delight our

clients/customers?

slide-24
SLIDE 24

Close

24

  • Questions?
  • Comments?

Thank you!