Agency Facilitator: Nikki Russell United Way of King County Volunteer Initiatives Manager nrussell@uwkc.org
Extreme Makeover: Transforming Your Volunteer Engagement Efforts - - PowerPoint PPT Presentation
Extreme Makeover: Transforming Your Volunteer Engagement Efforts - - PowerPoint PPT Presentation
Extreme Makeover: Transforming Your Volunteer Engagement Efforts Agency Facilitator: Nikki Russell United Way of King County Volunteer Initiatives Manager nrussell@uwkc.org A little about your presenter Nikki Russell, CVA Volunteer
A little about your presenter
Nikki Russell, CVA
- Volunteer Initiatives Manager
- United Way of King County, Seattle
- 18 years in the field
- A differently employed Anthropologist ( :
- Chair, VAN Steering Committee
- VP of Marketing, Association of Leaders in
Volunteer Engagement (AL!VE)
- Board Member, Council for Certification of
Volunteer Administrators (CCVA)
Getting to Know You
Sma ll Gro up:
Na me
Org a niza tio n
Po sitio n
Why yo u’ re he re
The Keys to Transformation
Imagine what could be Examine what is Design what will be
Your current volunteer involvement efforts
How are you currently engaging volunteers? Are you effectively harnessing your volunteer skills and talents? Can you do more to leverage volunteer time, talent, and skills to accomplish your mission
Volunteers are Vital, Right?
Volunteer involvement is a core strategic function for achieving the social mission
- f the organization
Are We Getting Results?
What is the bottom line for our organizations and the service sector? Positive Impact
It takes more than just a desire to make a difference.
The Center for Volunteer Innovation, The Volunteer Enterprise: Building Capacity for Civic Engagement, National Human Services Assembly, www.volunteerinnovation.org, 2004
Houston…We have a problem
Volunteer Management Capacity Study, 2003
1/ 3 Volunteers stop volunteering 38 Billion in lost labor
Volunteer engagement efforts are dreadfully under-resourced
Only 1 in 4 Nonprofits effectively manages volunteer resources
1/4
21st Century Volunteerism
National Call to Service
Diversity
Schools
A new and different world
- Engagement
- Cultivation
- Negotiation
- Support
- Impact
Shift Management Paradigm
Position-centered Management Person-centered Engagement
- Volunteer management
- Recruitment
- Placement
- Supervision
- Tracking hours
- Recognition
Volunteer Engagement Cultivation Negotiation & Agreement Support Measuring results Acknowledgement
Rethink Work Roles Assign appropriate tasks Support and Train Volunteers Create bonding experiences Be Strategic Use new technology
The New Volunteer Workforce, The Stanford Innovation Review, Winter 2009
Do Our Volunteer Engagement Efforts Need an Extreme Makeover?
Fixer Upper? Simple remodel? Are there structural Issues? Vacant lot? Just needs some curb appeal? Derelict - Demolition required?
Wrecking Ball Required?
Share
What Does it Take?
A vision A plan to get it done, The tools and resources – including people resources – to implement the plan.
A Strategic Volunteer Engagement Plan - Your Blueprint for Success!
What is Strategy?
- Clarifies thinking
- Provides focus
- Guides decisions
- Aligns your people
Strategy helps you clarify how you will fulfill your mission and vision
Strategic Plan
- Aspirations and
values
Soul
- Your Game Plan
Strategy
- Scorecard
Scorecard
Seeing Potential
Teen Feed
(Volunteer Impact Program Participant)
Volunteer Position: Meals Team Volunteer We saw a nearly 20 percent increase in meals served in 2010, but more importantly, youth who eat at Teen Feed interact with more skilled volunteers who want to be talking to them and want to have a therapeutic
- interaction. We staff five to eight "advocates" each
night who serve as relationship builders for homeless
- youth. VIP completely changed the game for us here
at Teen Feed.
Leveraging Volunteers
The steps to your makeover or transformation…and then some
- Dream – Getting to “yes!”
- Assess – What’s real right now?
- Design – How will you build it?
– Got Strategy?
- Implement – Build it!
It Starts With a Dream What’s Yours?
Assess (your home inspection)
Are you ready?
– Is your foundation sound? – Infrastructure? – Resources?
What’s the market like?
– What’s trending?
Are You Ready?
Does Your Organization Have the:
- Commitment
- Competency
- Capacity
to engage volunteers for impact
Betty Stallings-
Commitment
a commitment to support creative engagement of volunteers at all levels of the
- rganization.
Competency
Staff and volunteers are competent
Building, resourcing and maintaining sounds systems, processes and procedures that support strategic engagement
Capacity
Volunteer Engagement Cycle
Volunteer Involvement Strategy Orientation/ Training Screening/ Placement Marketing/ Recruitment Evaluation Supervision/ Recognition Guided by mission & strategic plan
Are You Market Ready?
Are you adapting to 21st Century Reality?
Let’s Take a Look…
Design Time
You are the architect!
Eradicate Magical Thinking!
Your Blueprint for Success
Volunteer Involvement Strategy
Mission and Vision + Strategy
- Volunteer Roles
- Systems, processes,
Resources
- Staffing and support
Volunteer Engagement Cycle
Volunteer Involvement Strategy Orientation/ Training Screening/ Placement Marketing/ Recruitment Evaluation Supervision/ Recognition Guided by mission & strategic plan
- Write them down and review often!
- Few in number
- Keep ‘em SMART:
– Specific – Measurable – Actionable (Attainable) – Realistic (Relevant) – Time-bound
Set Goals and Objectives
Define Action Steps
- Who needs to do what and when?
– What needs to happen to achieve goal?
- Tools and resources
- Action steps
– When does it need to happen? – Who is going to do it?
Build It!
Take Action!
Small Group Brainstorm: Identify 3 Action Steps
A dream becomes a goal when action is taken toward achieving it
Review: steps to transformation…
- Dream – Getting to “yes!”
- Assess – What’s real right now?
- Design – How will you build it?
– Got Strategy?
- Implement – Build it!
Hungry For More?
Sign up for United Way of King County’s VM Training announcements Follow VAN’s blog, Facebook, Linked In Where to find me:
– Nikki Russell – United Way of King County – Volunteer Initiatives Manager – nrussell@uwkc.org
Outside of the box: Opportunities for Leveraging Engagement Exploring Opportunity:
Think about your current volunteer involvement efforts:
- 1. How are you currently utilizing volunteers in your organization?
- 2. How effectively are you harnessing your volunteer skills and talents?
- 3. Can you do more to leverage volunteer time, talent, and skills to accomplish your mission?
What’s Your Issue? Got any leaky pipes?
What makeover image did you choose?
Seeing Potential: A Vision for Volunteer Engagement
Think 21st Century
Extreme Makeover
Workshop Handouts June 25, 2012 Workshop Presenter: Nikki Russell Volunteer Initiatives Manager, United Way of King County nrussell@uwkc.org
Capitalize on Volunteer Talent Rethink Work Roles Assign appropriate tasks Support and Train Volunteers Create bonding experiences Develop strategic plans Use new technology
Old School
Only 1 in 4 charities effectively manages volunteer resources- Volunteer Management Capacity Study, 2003
2 | P a g e
Assess: your home inspection Organizational Readiness Does Your Organization Have the:
- Commitment
- Competency
- Capacity
Take Action What steps will you take to better leverage your volunteer time and talent? 1. 2. 3.
Volunteer Involvement Strategy Orientation/ Training Screening/ Placement Marketing/ Recruitment Evaluation Supervision/ Recognition Guided by mission & strategic plan Resources, sound systems, processes and procedures that support strategic engagement
Mini Assessment: Volunteer Resource Management
Instructions: Successful involvement of volunteers requires the basic components listed below. Please complete this assessment to help us identify the strengths and weaknesses of our volunteer involvement efforts.
Essential Elements of Volunteer Engagement
Organizational Support and Readiness
Not currently being done Somewhat in place Being done to a large degree Not applicable
- r relevant
- 1. Written statement of philosophy related to
volunteer involvement
- 2. Sufficient resources, budget, staff, space and
equipment allocated for volunteer involvement.
- 3. Designated volunteer resources manager is
included in top-level planning
- 4. Staff and board leadership trained to work
effectively with volunteers
- 5. Volunteers are integrated at all levels or within all
units of the organization Comments Planning for Engagement
Not currently being done Somewhat in place Being done to a large degree Not applicable
- r relevant
- 6. Volunteer assignments are aligned with
- rganizational priorities and outcomes
- 7. Organizational budget reflects expenses related to
volunteer involvement
- 8. Assessments to determine how volunteers should
be involved with the organization
- 9. Periodic risk management assessment related to
volunteer roles
- 10. Liability insurance coverage for volunteers
Comments Effective Recruitment and Cultivation
Not currently being done Somewhat in place Being done to a large degree Not applicable
- r relevant
- 11. Written position descriptions for all volunteer
assignments
- 12. Volunteer assignments are designed for a wide
range of skills and interests
- 13. Specific strategies developed for ongoing
volunteer recruitment and cultivation Comments
Mini Assessment: Volunteer Resource Management
Onboarding (Screening, Placement, Orientation and Training)
Not currently being done Somewhat in place Being done to a large degree Not applicable
- r relevant
- 14. Standardized screening procedures to determine
appropriate placement of volunteers
- 15. Consistent general orientation for all volunteers
- 16. Consistent training is provided to all volunteers
Comments Supervision and Support
Not currently being done Somewhat in place Being done to a large degree Not applicable
- r relevant
- 17. Designated supervisors for all volunteer roles
- 18. Written policies and procedures for volunteer
involvement
- 19. Periodic assessments of volunteer performance
- 20. Consistent activities for recognizing volunteer
contributions Comments Record Keeping and Evaluation
Not currently being done Somewhat in place Being done to a large degree Not applicable
- r relevant
- 21. Maintain accurate records on volunteers and
collect information on volunteer involvement
- 22. Results of volunteer involvement is measured and
regularly shared with stakeholders
- 23. Volunteer feedback and input actively solicited
- 24. Periodic Assessment of volunteer assignments to
ensure alignment with organizational priorities
- 25. Periodic assessments of staff support for
volunteers Comments (Adapted from: A Guide to Investing in Volunteer Resources Management: Improve Your Philanthropic Portfolio,)