Essentjal Writjng Skills for Business & Presentatjon Skills - - PDF document

Essentjal Writjng Skills for Business & Presentatjon Skills

[Essentjal Writjng Skill for Business & Presentatjon Skill ~ Elevate Your Expertjse]

Professional Writjng for Business & Presentatjon Skills

18 Afolabi Aina Street, Ofg Allen Avenue, Ikeja Lagos State. PHONE: 0903 8401 501, 0803 3027 439 WEBSITE: www.successdrives.net, EMAIL: info@successdrives.net

BRIEF PROGRAM OVERVIEW

This integrated business skills development program is built into three modules; it is a full two days intensive workshop that focuses on development of partjcipant writjng for Business and Presentatjon Skills. Module I: Writjng Skills for Business As with any form of communicatjon, the way you write is infmuenced by many variables including your unique knowledge, interests, skills, personality and emotjons. This practjcal course will help you plan,

• rganize and structure a range of business communicatjon formats, whilst giving you the opportunity to

expand your own personal writjng style. Module II: Report Writjng Reports are important conduits of organizatjonal informatjon and an essentjal business record. Poorly crafued and presented reports can conceal important informatjon, and their purpose can be unclear. This course will help you ensure your reports are clear, concise and well structured. Module III: Writjng Efgectjve Email Email communicatjon is at the forefront of efgectjve business relatjonships. Anything you write in an email can be retained for future reference, forwarded on to others, or used as a record of

• communicatjon. Therefore, it is critjcal to be are aware of how to use email appropriately as a

communicatjon tool at work. Module IV: Presentatjon The ability to give an interestjng, informatjve and persuasive presentatjon is a skill critjcal for many of us needing to make others think and be inspired to take actjon. Whether you’re presentjng in a formal or informal situatjon, this course will not only help you plan and present with confjdence, but also provide you with the insight to evaluate your efgectjveness to contjnually improve the delivery of your message.

FOR WHOM:

 This course will benefjt anyone who wishes to atuain a higher professional business writjng competency skills.  Ideal for people who want to improve their writuen communicatjon skills when writjng business correspondence including letuers, emails, memos and short reports.  Anyone who wants to learn techniques to improve the content, structure and professionalism of their reports to ensure they’re clear and easily understood.  Anyone who wants to improve their professionalism and efgectjveness when writjng business emails.  This course has been developed for anyone required to make business presentatjons for both formal and informal situatjons.

COURSE OUTCOMES

MODULE I: WRITING SKILLS FOR BUSINESS  Implement a prewritjng plan in order to meet the desired objectjve of the correspondence.  Apply professional layout, format and development of content.  Use words and phrases that will improve the comprehension of your message and ensure a positjve tone.  Adopt techniques to proof your document for spelling, punctuatjon and grammar.  Use the four-step writjng process as a framework for business correspondence. MODULE II: REPORT WRITING SKILLS  Distjnguish between difgerent types of business reports.  Write according to the report’s purpose and target audience.  Apply a clear and logical structure.  Meet the objectjve of each separate sectjon.  Adapt your writjng style to support the report’s purpose.  Present a professional business document. MODULE III: WRITING EFFECTIVE EMAILS  Improve your ability to communicate via email and ensure your message is understood.  Write with the audience’s expectatjons in mind.  Use words and phrases that will improve the comprehension of your message and ensure professionalism.  Apply techniques to turn negatjve language into positjve language and remove emotjon from your writjng.  Adopt techniques to proof your document for spelling, punctuatjon and appropriate tone. MODULE IV: EFFECTIVE PRESENTATION  Prepare for your presentatjon by understanding your purpose and objectjves.  Use three easy steps to structure your presentatjon.  Distjnguish and understand the difgerent audience styles you may encounter.  Create efgectjve speaker notes and visual aids.  Understand how you can use your voice and body to enhance your presentatjon.  Think quicker on your feet during questjon tjme.

PROGRAMME CONTENT

MODULE I – WRITING SKILL FOR BUSINESS

 Principles of business writjng The three main principles of business writjng you need to consider.  Personal needs analysis Identjfy your own personal needs for improving your business writjng.  The four-step writjng process A framework to work from when writjng any type of document.  Planning to write Tools for planning and idea generatjon, including constructjng a mind map and how to make a fmowchart.  Writjng the draf Ensure the layout and format of your document are visually appealing so your message is clear.  Development of content Ensure your message is concise, with the right level of detail and a logical fmow from

• ne point to another.

 Developing the message A framework and formula for delivering good news or bad news, or making a request.  Edit and revise Ensure you have addressed your purpose from the reader’s perspectjve and avoid common pitgalls.  Word and language Use ‘plain English’ business writjng methods to ensure your document is simple and direct.  Ensuring a positjve tone How using positjve words and phrases lifus the tone and removes some of the associated negatjvity.  Proof reading Suggested techniques for proof reading your document to ensure you make the right impression.  Punctuatjon and spelling essentjals Tips to improve your spelling and punctuatjon over tjme.  Introductjon to short reports Understand the typical components of a short report and how to apply the four-step writjng process.

MODULE II – REPORT WRITING

 Challenges of report writjng Understand key business reportjng consideratjons.  Types of business reports Review common types of reports: informatjon reports, analytjcal reports and proposals.  Planning to write a report Adopt planning techniques to assist ideatjon and structure.  Purpose of the report Focus on the transfer of knowledge and decision outcomes.  Identjfying audience needs and expectatjons Understand the audience’s perspectjve and accommodate for visual, auditory and kinaesthetjc (VAK) learning styles.  Gathering and analysing informatjon Identjfying, researching and analysing data.  Common report structure

Use navigable structures to improve usability.  The executjve summary Understand the value of this reportjng element.  Writjng for impact Guidelines for writjng tjtle pages, introductjons, conclusions and recommendatjons.  Professional presentatjon Use communicatjon styles and language to promote positjve outcomes.  Critjque and review Apply professional business standard

 Managing diffjcult caller behaviours Using LEAPS (listen, empathise, acknowledge, be positjve and fjnd solutjons) with the emotjonal caller.  Making a diffjcult outbound call Before you make your call, develop an actjon plan.

MODULE III: WRITING EFFECTIVE EMAIL  Why email? Why and when email should be chosen as your method of communicatjon.  Schedule email handling tjme Techniques to ensure email use does not drain your or tjme and energy.  What does an efgectjve business email look like? How to structure your emails to efgectjvely deliver your message.  Who are you writjng to? Consider your audience and the outcome you hope to achieve.  Quick and clear message format Learn simple framework to help you structure your content clearly and concisely.  Words and language for business emails How you write gives the reader an indicatjon of your professionalism and attjtude.  Developing the message Your email needs to engage the reader’s interest quickly. It must be concise, but stjll contain enough content so that it is not ambiguous or misleading.  Be aware of tone Because you cannot convey tone in and email.  Punctuatjon essentjals Review the basics and avoid common errors.  Spelling and proof reading How to avoid errors which could cause people to form a bad impression of your business. MODULE IV: PRESENTATION SKILLS

 What makes a great presenter Five elements to consider to make you a great presenter.  Steps in preparing a presentatjon Being clear on the purpose and the specifjc objectjves of your presentatjon.  Structuring your presentatjon The three phases of a well organised presentatjon.  Understanding your audience The more you know about your audience and their needs, the betuer you can meet them.  Supportjng materials and visual aids Understand how to efgectjvely use speaking notes and visual aides.  PowerPoint do’s and don’ts Tips to maximise the efgectjveness of your presentatjons.  Delivering your presentatjon vocally A bright, outgoing approach will boost your confjdence and positjvely impact your audience.  Body language Understanding the relatjonship between facial expressions, walking patuerns, gestures and eye contact when presentjng.  Handling the questjon and answer period Encouraging audience partjcipatjon.  The value of evaluatjon If you ignore feedback, improvement will never happen.

DURATION: 2 DAYS 14 – 15 FEB, 2019 16 – 17 APR, 2019 3 – 4 JUN, 2019

REGISTRATION PROCEDURE

1. Pay the registratjon fee on or before registratjon deadline date(at least a week before class commencement date) 2. Send your name, phone number, email address, training locatjon, amount paid to training@successdrives.net or SMS to 08033027439 3. Visit www.successdrives.net click on register now tab and complete Registratjon Form. 4. Upon confjrmatjon of your registratjon an electronic receipt will be sent to your mail. 5. Commence your training at SuccessDrives Training Facility, Allen Avenue, Ikeja- Lagos State

ACCOUNT DETAILS

Bank: First City Monument Bank Plc (FCMB) Account Name: SuccessDrive Global Consult Ltd Account Number: 246 809 3010