Escoda Brushes - 25% of Global Art Sales in 201 7 W hat hat m m - PowerPoint PPT Presentation

Escoda Brushes - 25% of Global Art Sales in 201 7 W hat hat m m ak akes t t he hem u uni niqu que and and be bet t er t han o han ot he her br brushe hes? ● S ta rte d in 1933, n o w ru n b y th e th ird g e n e ra tio n o f th e E s c o d a fa m ily ● E v ery brush head is m ade by hand! ● T he trim ple crim p - inv ented by an E scoda - v irtually elim inates loose ferrules ● T he "curing" process - inv ented by the founder, Josep E scoda R oig ● U ses only the finest hair, filam ents, handles, and ferrules ● Q ualified for the prestigious IS O 9001 certificate in 2001 - the only brush com pany to do so! ● U ses a distinct brush handle size for ev ery brush head size - to balance the brush head ● C reated uniform ity in all brush head sizes, regardless of the length of handle or hair/filam ent used

A tradi dition on turned i into art T h e E s c o d a fa m ily h a s b e e n m a kin g b ru s h e s fo r a rtis ts s in c e 1933. J o s e p E s c o d a ’s p a s s io n a n d in s is te n c e o n m a kin g th e v e ry b e s t b ru s h c o n tin u e s to d a y w ith h is s o n s a n d n o w a 3rd g e n e ra tio n w h ic h in c lu d e s th e ir s o n s a n d d a u g h te rs .

75,000, 000,000 000 an and count nt ing ng T h e E s c o d a fa c to ry h a s p ro d u c e d o v e r 75 m illio n b ru s h e s - e a c h b ru s h is m a d e m e tic u lo u s ly b y h a n d . T h e y h a v e c o m b in e d tra d itio n a l b ru s h m a kin g s kills a n d m o d e rn te c h n o lo g y to p ro d u c e th e v e ry b e s t b ru s h o n th e m a rke t.

O n ly th e fin e s t ra w m a te ria ls a re u s e d to m a ke e a c h b ru s h .

T h e tra d e m a rk trip le -crim p ensures durability ,ensuring a fix ed ferrule that w ill rem ain in place for a lifetim e of use.

B ru s h h a n d le s - the part of the brush that is alw ay s in contact w ith the artist. E ach handle is perfectly balanced and ergonom ically designed for com fort and control. M ade using the finest hardw oods av ailable.

T h is c u rin g p ro c e s s , T he E s c c o o d a c c uring u T h e fin a l s te p pro c e e s s s c c re e a a te e s s a a c re a te d b y th e o f th e b ru s h b b rus r s h he h a d d tha t t E s c o d a c o m p a n y , m a kin g p ro c e s s c o ns s is i s t te ntly s s na n ps s c o n s o lid a te s a n d in v o lv e s b a c k t to it its o o rig igin ina l lo c ks e a c h h a ir in s im u lta n e o u s ly s ha a p pe . p la c e c re a tin g a iro n in g a n d p e rm a n e n t b ru s h d ry in g th e s h a p e . b ru s h h a ir.

● R e s e rv a - considered the elite hair for w atercolor, E scoda selects only the best K olinsky m ail sable hair from the T ajm y r region in northern S iberia. ● O ptim o - K olinsky sable that contains the m ore traditional m ix of m ale and fem ale hair. ● Prado - m ade using a sy nthetic filam ent that im itates the color, spring and absorption of liquids of sable hair. U ses three different diam eters and lengths of filam ents. ● V ersatil - m ade using a high tech sy nthetic filam ent that w ould perform as w ell as, if not better than, real kolinsky . ● C lasico - M ade of hog bristle, this hair is ex tracted from the anim als in the C hungking region of C hina. ● M odernista - m ade using a high tech sy nthetic v ersion of m ongoose hair. H as the natural appearance and feel of real m ongoose. ● U ltim o - m ade using an alm ost perfect im itation of squirrel hair. T he special fiber has ex traordinary softness and a capacity to retain liquids.

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S y n th e tic F ila m e n ts E scoda has com bined high tech adv ances in artist brush filam ent design w ith their traditional brush m aking skills. F ilam ents are now produced in v ary diam eters, lengths and w ith different tapers. E scoda has dev eloped m ethods w hich ex pertly blend different filam ents to produce graduated lev els of responsiv eness and stiffness. T he 9 different E scoda sy nthetics are easily m atched to the requirem ents of ev ery artist. ● U ltim o - sy nthetic squirrel (40-42,45) ● V ersatil - sy nthetic K olinsky sable (42-43) ● Perla - W hite sy nthetic (37-38, 52) ● B arroco - G old sy nthetic (38, 44, 53) ● Prado - S y nthetic red sable (39, 55) ● O pera - S y nthetic for acry lic (54) ● Prim era - M aroon sy nthetic (43-44, 57) ● M odernista - S y nthetic m ongoose (39-40, 56) ● M arfil - S y nthetic bristle (58)

N a tu ra l H a irs T he m ost im portant part of an artist brush is the hair that is used. N atural hair offers characteristics not often found in any other m aterials. H ow ev er, there can be a great difference in the quality of the grades of hair av ailable from artist brushes. E scoda uses only the highest grade of hair so that each brush responds in the best possible m anner. ● K olinsky S able - R eserv a & O ptim o (35-36, 46-47) ● B ristle - the m ost com m only used raw m aterial - C lassico & N atural (49-51, 62-65) ● A quario - S quirrel (37, 45, 54) ● O x - used m ostly in lettering brushes (36, 45, 47-48, 60) ● Pony - used m ostly in school brushes and cosm etics (37, 45, 59) ● Polecat - also called F itch and R ussian S able (48, 54)