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Engineering Engineering Culture with Memes
Bruce Johnson Co-founder/COO, FullStory bruce@fullstory.com @hbrucejohnson
Engineering Engineering Culture with Memes Bruce Johnson - - PowerPoint PPT Presentation
Engineering Engineering Culture with Memes Bruce Johnson - - PowerPoint PPT Presentation
Engineering Engineering Culture with Memes Bruce Johnson Co-founder/COO, FullStory bruce@fullstory.com @hbrucejohnson Whats in a meme? Meme: a unit of cultural transmission, or a unit of imitation THIS NOT (ONLY) THIS
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“Should we raise or lower tax rates?”
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The Laffer Curve
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THING 2
Concepts are tools that do real work
THING 1
Management is becoming less about authority
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Memes are conceptual tools, indifferent to authority.
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- 1. The Grotto
- 2. The Suck Less Cycle
- 3. The Bow Tie
- 4. Prove Its
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The Grotto
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“What if we just copied the internet into RAM?”
CREATIVITY AND LISTENING IN THE GROTTO
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Me John Lewis! Green carpet Zen fountains
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What The Grotto does for us
More innovative ideas Levels the playing field for ideas Listening practice It’s just fun
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The Suck Less Cycle
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The Suck Less Cycle™ for evolution without flail Dogma Product Insights
design build ship
- bserve
support analyze learn assimilate update
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“We only accept business email addresses.”
STRUCTURED TEAM WRONGNESS WITH THE SUCK LESS CYCLE
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Relax about being wrong Can’t change all the things all the time Can change next time ‘round, though State your dogma
What The Suck Less Cycle does for us
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There’s a formula
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Simple Practical Zany (pro) Epiphanic S.U.C.C.E.S.
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“Wait...I think we’re on opposite sides of the bow-tie.”
COLLABORATIVE PROBLEM SOLVING WITH THE BOW-TIE
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The best things we can imagine Things that can be true for us
The best imaginable realistic thing
More realistic More creative
All the things
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Language for comparing mindsets Reminder: problem-solving is multifaceted Basis for pairing complementary people Signal of readiness to implement a design
What The Bow Tie does for us
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“You keep saying that. Why not do a Prove It?”
CRISP, DECENTRALIZED DECISIONS WITH PROVE ITS
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PROTOTYPE PROVE IT
Do we still like it now that it's becoming real?
DESIGN PROVE IT
What is it meant to be like, with maximum clarity?
DELIVERY PROVE IT
Mugging agrees to take ownership through launch.
FEATURE
Mugging = Marketing + Hugging
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Avoids wasteful vacillation Normalizes critique and wanting reasons Clarity unlocks autonomy Avoids imperfect buy-in & “I told you so” Egalitarian – everyone has a voice
What Prove Its do for us
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Influence >> Authority The best memes are Simple + Epiphanic + Practical + Zany Spend them wisely Conjure memes from your actual problems Sincerity is critical
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Thank you! Q & A
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“Leadership is accepting responsibility for enabling
- thers to achieve shared
purpose under conditions of uncertainty.” —Marshall Ganz
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“We shape our tools, and thereafter our tools shape us.”
- John Culkin