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BEV adoption will increase as barriers come down
+
EV cost EV offerings Infrastructure Education Demand EV Adoption
Electrified Vehicles BEV adoption will increase as barriers come - - PowerPoint PPT Presentation
Electrified Vehicles BEV adoption will increase as barriers come - - PowerPoint PPT Presentation
Electrified Vehicles BEV adoption will increase as barriers come down = Demand + EV Adoption + Education + Infrastructure EV offerings EV cost We will see tremendous BEV growth and an unprecedented level of design and marketing
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We will see tremendous BEV growth and an unprecedented level of design and marketing activity 350
China
4.2M 14.0%
150
Europe
2.2M 15.0%
100
1.5M 8.5%
U.S.
Source: Ford forecast
Number of full battery electric competitive nameplates, total BEVs and percent of total vehicle industry volume by 2025
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4
Play To Our Strengths Build Iconic Brands, Leverage Scale and Technology Business Model Innovation
Our strategic approach focuses on building a foundation for long-term success in full battery electrics
Amplify Attributes
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Exciting and capable fully electric vehicles are the key to success
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We are bringing our customers “gotta have it” new experiences
Connected Experiences Exportable Power New Usable Spaces Over The Air (OTA)
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Amplifying attributes
- ur customers love
No More Gas Design Quiet Powertrain Fun to Drive Low Ownership Cost
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Dedicated Flexible Architectures
Leveraging scale and technology
Insource Motors and Gearboxes Battery Scale Tech Innovation
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Adding alliances to bring more fully electric vehicles to global markets
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VEHICLE CUSTOMER JOURNEY
Redesigning our business models across the value chain
Vehicle Battery and E-Drive Manufacturing
SHOP AND BUY/ OWNERSHIP EXPERIENCE
Learnings
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Mustang Mach-E customers are tech progressives who crave new, amplified products, services and experiences
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We’re adding a new steed to the stable
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Intuitive, adaptive, fast and connected
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Bold, capable, emotive and dynamic
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Ample space for your gear
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Open and spacious interior to share with your tribe
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Targe geting ting 0-60 0 MP MPH H in mi mid 3 sec secon
- nd
d range ge*
The rush h is real. al.
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Targe geting ove ting over 300 mi mile e range ge*
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Charging at home: Up to 32 miles in an hour*
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Access to the FordPass charging network with over 12,000 charging stations in North America
Blue is where we have you covered**
Ford’s Mustang Mach-E SUV charges up to 47 miles in 10 minutes*
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Monitor charging progress of your BEV anywhere
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Our dealers are an advantage*
95% of serv rvice ice handl dled ed by 3,000+ + dealer ers 2,100+ + dealers lers wi will be certi rtifie fied d to wo work k on EV high h voltag ltage e syste stems ms at launch nch 9,500+ + trai ained ned EV technic hnicians ians today ay 95% percent cent of p parts rts delive ivered ed by next xt day
1 2 3 4
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Q & A
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Endno note tes
4 Charging network map
*Range and charge time based on manufacturer computer engineering simulations and EPA-estimated range calculation
- methodology. The charging rate decreases as battery reaches full capacity. Your results may vary based on peak charging
times and battery state of charge. Actual vehicle range varies with conditions such as external elements, driving behaviors, vehicle maintenance, and lithium-ion battery age.
5 DC fast Charging 1 mid 3 second range 2 300 mile range 6 Dealer Advantage
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Ca Cauti tionary
- nary Note
te On Forward ard-Looki
- oking