Dr. Hein Roelfsema Kofi Annan Business School Grand Sahid Jaya - - PowerPoint PPT Presentation

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Dr. Hein Roelfsema Kofi Annan Business School Grand Sahid Jaya - - PowerPoint PPT Presentation

INTERNATIONAL CONFERENCE ON CSR AND COMBATING MALNUTRITION: OBTAINING MILLENNIUM DEVELOPMENT GOALS (MDGs) IN INDONESIA Keynote Address Dr. Hein Roelfsema Kofi Annan Business School Grand Sahid Jaya Hotel, 13 14 December 2010 Internati


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INTERNATIONAL CONFERENCE ON CSR AND COMBATING MALNUTRITION: OBTAINING MILLENNIUM DEVELOPMENT GOALS (MDGs) IN INDONESIA

Grand Sahid Jaya Hotel, 13 – 14 December 2010

Keynote Address

  • Dr. Hein Roelfsema

Kofi Annan Business School

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Internati ernational nal Confere rence nce on CSR and Comba bati ting ng Malnutri utriti tion: n: Obtai aini ning ng MDG DGs in Indone nesi sia

Decembe ember r 13 – 14, 2010 Jakarta, , Indon

  • nesi

esia

Internati ernational nal Confere rence nce on CSR and Comba bati ting ng Malnutri utriti tion: n: Obtai aini ning ng MDG DGs in Indone nesi sia

Decembe ember r 13 – 14, 2010 Jakarta, , Indon

  • nesi

esia

CS CSR R an and Bu Busi sine ness ss Educ ucati ation

  • n

Cu Current Practice and Future re Direct ction

  • ns

s

Dr.

  • r. Hein Roelfsema

ma Kofi fi Annan Business ss School

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SLIDE 3

Internati ernational nal Confere rence nce on CSR and Comba bati ting ng Malnutri utriti tion: n: Obtai aini ning ng MDG DGs in Indone nesi sia

Decembe ember r 13 – 14, 2010 Jakarta, , Indon

  • nesi

esia

Wha hat t my y pr present sentatio ation n is no not abou bout: t:

  • What is CSR?
  • How should we conduct and measure CSR ?
  • Why should firms engage in CSR?
  • Are business students potential criminals on whom

social responsibility needs to be forced?

  • It is about how CSR can be incorporated in business

education.

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Internati ernational nal Confere rence nce on CSR and Comba bati ting ng Malnutri utriti tion: n: Obtai aini ning ng MDG DGs in Indone nesi sia

Decembe ember r 13 – 14, 2010 Jakarta, , Indon

  • nesi

esia

Internati ernational nal Confere rence nce on CSR and Comba bati ting ng Malnutri utriti tion: n: Obtai aini ning ng MDG DGs in Indone nesi sia

Decembe ember r 13 – 14, 2010 Jakarta, , Indon

  • nesi

esia

CSR and Marketing

  • Brand Management
  • Risk Management
  • Stakeholder Commitment
  • Future Consumer preferences

CSR and Strategy

  • Value creation, the mindset: profitability in

not about profits

  • Are we in the right business for society and

are we the right people to do it?

  • Resources, competitive forces and

sustainable business models CSR and business processes

  • Do we share with and give back to society?
  • Are we doing things the right way for society?

CSR and HRM

  • Intrinsically motivated people

are more productive

  • Workers who can contribute

to society may be paid less…

  • Higher worker commitment,

motivation, and retainment

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Internati ernational nal Confere rence nce on CSR and Comba bati ting ng Malnutri utriti tion: n: Obtai aini ning ng MDG DGs in Indone nesi sia

Decembe ember r 13 – 14, 2010 Jakarta, , Indon

  • nesi

esia

CS CSR R i in n b bus usin iness ss s scho hools: ls: Fut utur ure d dir irectio tions ns

  • Profit = value creation = innovation

– Value creation often starts with assessing social needs – CSR is a motivation for value creation and innovation

  • Social entrepreneurship, social venturing, and

corporate social entrepreneurship

  • CSR and leadership: how to inspire people?
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Internati ernational nal Confere rence nce on CSR and Comba bati ting ng Malnutri utriti tion: n: Obtai aini ning ng MDG DGs in Indone nesi sia

Decembe ember r 13 – 14, 2010 Jakarta, , Indon

  • nesi

esia

Bu Busi sine ness ss E Educ ucation ation a and nd C CSR SR: : The he e ext xterna nal l e envi vironme nment nt

  • The domains of corporate contributions:

– To large, global problems such as climate change, heath, and povery, through global governance and alliance, – To smaller social problems that need innovative answers the government cannot provide: business is about entrepreneurship and innovation,

  • CSR in Emerging markets with weak states: CSR as public

services and policy

  • CSR in developing countries: catalist for aid coordination
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Internati ernational nal Confere rence nce on CSR and Comba bati ting ng Malnutri utriti tion: n: Obtai aini ning ng MDG DGs in Indone nesi sia

Decembe ember r 13 – 14, 2010 Jakarta, , Indon

  • nesi

esia

The Kof

  • fi

i Annan nnan Business siness School

  • ol
  • Aims to support the achievement of the MDGs by means of

entrepreneurship,

  • It supports business schools and individual students of humble background

to contribute to sustainable economic development in their home country,

  • Activities:

– Together with PA-CSR Indonesia we organize a research paper contest

  • n how entrepreneurs can contribute to society,

– we provide scholarships for students from Trisakti to study abroad – In 2012-14 we aim to organize a tour on sustainable economic development, entrepreneurship, and MDGs together with ITCEE, Bhakti Limadaya Foundation, Majalah Guruku, and hopefully others.