did you know? timeline pay as you save Enquiries 400+ customer - - PowerPoint PPT Presentation

did you know timeline pay as you save
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did you know? timeline pay as you save Enquiries 400+ customer - - PowerPoint PPT Presentation

did you know? timeline pay as you save Enquiries 400+ customer enquires Assessments 180 PAYS surveys undertaken <10 households rejected on finance Financials Homes retrofitted: 67 Average cost: 14,237


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did you know?

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timeline

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  • Enquiries
  • 400+ customer enquires
  • Assessments
  • 180 PAYS surveys undertaken
  • <10 households rejected on finance
  • Financials
  • Homes retrofitted: 67
  • Average cost: £14,237
  • Lowest: £1,456
  • Highest: £36,000

pay as you save

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Phase 2

Take Up Rate

38%

Phase 1

Take Up Rate

70%

what went in

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target profiles

Age Childre n Disposable income Cost conscious Comfort concerned Make a difference Driver s Propert y Paybac k 30 to 40 1 to 2 including (new born or new born due) Low Ensure young children are comfortable Moved in under a year to the family home needs lots of work 3 to 7 years 40 to 50 1 to 2 aged between 2 and 10 Low to medium Kept house warm, but now concerned about rising costs Moved into long term family home and resolved immediate issues 5 to 10 years 50 + Teenagers or leaving home Medium to high Want to do something as thinking about children Completed a number of years and now for make over 10 years + Make a change 30 – 50 Yes Medium to high Going to be a long term family home Bought a refurb job that will take years to complete 10 years +
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22nd hom e

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heatin g

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floor s

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externa l wall wall s

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ventilatio n

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loft pod

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  • 69%

co2

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Conclusions

loft trial

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an online community to enhance your physical community

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it all starts at street level

Interested in loft insulation Concerned about crime Needs a tree surgeon Needs volunteers Wants a Street Party Giving away a swing set

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thank you

james.walker@kingfisher. com