CONSTANT CONTACT: HOW TO ENGAGE YOUR AUDIENCE VIA EMAIL MARKETING - - PowerPoint PPT Presentation

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CONSTANT CONTACT: HOW TO ENGAGE YOUR AUDIENCE VIA EMAIL MARKETING - - PowerPoint PPT Presentation

CONSTANT CONTACT: HOW TO ENGAGE YOUR AUDIENCE VIA EMAIL MARKETING Kayra Velez, Marketing Manager GETTING STARTED Signing up for your account Working with contacts Adding images WHAT THEY MAY NOT TELL YOU: Free trial lasts


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CONSTANT CONTACT:

HOW TO ENGAGE YOUR AUDIENCE VIA EMAIL MARKETING

Kayra Velez, Marketing Manager

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  • Signing up for your account
  • Working with contacts
  • Adding images

GETTING STARTED

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WHAT THEY MAY NOT TELL YOU:

  • Free trial lasts 60 days
  • Free trial is valid for 100

contacts or less

  • Must pay separately for

image library service ($5/month)

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PRICING

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  • How to customize your email
  • Subject headlines
  • Sending your email

CREATING & SENDING YOUR EMAIL

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Filters by content

  • rganization
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A few notes about subject headlines:

  • Encourage Action:
  • Respond NOW
  • Your April

Statement is Ready

  • Include Numbers:
  • Only 4 Spots

Left for Registration!

  • 3 Hidden

Treasures in Your Town

  • Include “hot” words:
  • FREE
  • COMING SOON
  • NOW
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  • Analytics
  • Early send report

MEASURING YOUR SUCCESS

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  • Website
  • Books
  • Local Trainings

FURTHER RESOURCES

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Click here for webinars, hints, and tips

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The Constant Contact Guide to Email Marketing By Eric Groves (Senior VP for Global Market Development) Amazon Price: $16.13

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Click here for trainings near you

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  • See handouts

ALTERNATIVES?