COMMUNICATIONS & COMMUNITY ENGAGEMENT CONTENTS OF PRESENTATION - - PowerPoint PPT Presentation
COMMUNICATIONS & COMMUNITY ENGAGEMENT CONTENTS OF PRESENTATION - - PowerPoint PPT Presentation
COMMUNICATIONS & COMMUNITY ENGAGEMENT CONTENTS OF PRESENTATION Stage 1 Exhibition of Submissions Next steps - The Community Votes - The Jury Deliberates In-house Digital Marketing Campaign DESIGN OUR RYDE VOTING PORTAL Hong
COMMUNICATIONS & COMMUNITY ENGAGEMENT
- Stage 1 – Exhibition of Submissions
- Next steps
- The Community Votes
- The Jury Deliberates
CONTENTS OF PRESENTATION
In-house Digital Marketing Campaign DESIGN OUR RYDE VOTING PORTAL
Location of Visitors (Top 10 Countries) :
Country Number of Sessions
Australia 4,389 57% United States 1,136 15% China 557 7% Indonesia 294 4% Slovakia 294 4% Italy 275 4% Iran 213 3% Spain 192 2% Hong Kong 171 2% Bulgaria 162 2%
Australia, 57% United States, 15% China, 7% Indonesia, 4% Slovakia, 4% Italy, 4% Iran, 3% Spain, 2% Hong Kong, 2% Bulgaria, 2%
Total pageviews = 24,832, Unique pageviews = 17,624, Sessions: 9,230, Users: 6,023
In-house Digital Marketing Campaign MARKETING AND PROMOTIONS
Marketing and Promotions for the exhibition included:
- Electronic Marketing
- Local Newspaper Advertising
- Digital Advertising
- Smart Pole Banners
Community Engagement Exhibition Exhibition of Submissions
- Community input into the final direction for the site
- We have secured 2 locations
with high exposure and community traffic:
- 1) Macquarie Centre
- 2) Top Ryde City shopping centre
- These two destinations that ‘book-end’ our city and the greater
region, are the major shopping centres of our LGA.
Community Engagement Exhibition Exhibition of Submissions MACQUARIE SHOPPING CENTRE
- Designated shop space on Level 4 (currently the ABC shop)
- Enables shoppers to spend their time within the space
- Layout like a gallery space
Community Engagement Exhibition Exhibition of Submissions MACQUARIE SHOPPING CENTRE
Community Engagement Exhibition Exhibition of Submissions TOP RYDE CITY SHOPPING CENTRE
- Utilise the span of space on the ground floor (between Esprit and
Pandora)
- This enables shoppers to peruse the submissions within the same
vicinity of the proposed site
- Layout like a gallery of works
Community Engagement Exhibition Exhibition of Submissions TOP RYDE CITY SHOPPING CENTRE
Community Engagement Exhibition Exhibition of Submissions Customer Service, Ryde Planning & Business Centre & all Libraries
Next steps of the Competition NEXT STEPS
- The Jury Deliberates
- Stage 2 Successful Submissions
announced 16 May
- Shortlisted submissions due 27 June
- Stage 2 Exhibition 11 July to 1 August
- Winner announced 8 August