Chex Sales Presentation 05.09.14 What We Do Raley's Confectionary - PowerPoint PPT Presentation

Feb 17, 2023 •148 likes •309 views

Chex Sales Presentation 05.09.14 What We Do Raley's Confectionary is a family owned and operated Candy Company that combines centuries old candy making techniques with wholesome ingredients and modern artwork. About The Candy Handmade in

Chex Sales Presentation 05.09.14
What We Do Raley's Confectionary is a family owned and operated Candy Company that combines centuries old candy making techniques with wholesome ingredients and modern artwork.
About The Candy
Handmade in the USA All Natural Ingredients Bright Robust Authentic Flavors Inspired Design
Holiday Mix Poinsettias - Cinnamon Presents - Eggnog “NOEL” - Figgy Pudding Clementines - Clementine Santa Hat - Peppermint Christmas Tree - Chocolate Mint Product UPC Case 10 Barcode
Clementine - Classic stocking Stuffer - Works well for produce stands or in seasonal displays in produce sections Product UPC Case 10 Barcode
Eggnog - Authentic Eggnog flavor achieved with natural and vegan ingredients Product UPC Case 10 Barcode
Emoticandy Kitty Face :3 - Blueberry Awesome face :D - Raspberry Happy Face :-) - Banana Angry face >:( - Cherry Cute Face ^_^ - Lime
The Packaging - 3oz stand up pouch - around 30 pieces per pouch - Old-timey kraft labels - hang holes possible - mixes have the flavors listed on the back - Understated packaging allows colors and artwork on the candy take center stage.
Care and Shelf Life - 360 Day shelf life - heat stable to 85 degrees for extended periods of time - heat stable to 100 F for less than an hour - direct sunlight can cause a greenhouse effect in the bags and can wash out some of the colors
Dietary Concerns - All-Natural ingredients - Gluten Free - Vegan - Contains Coconut oil - Made with unbleached Organic Sugar - Small pieces with plenty of flavor keep sugar consumption in check
Retailing Raley’s - Natural Grocers - Co-ops - General Stores - seasonal displays - point of sale - High end or rustic -
Comparisons - Visual focus on the product rather than the packaging. Consumers “taste with eyes first”. Most natural Candies such as annie’s and surf sweets are sold in opaque packaging - More competitive flavors, and more detailed artwork than Hammonds and many “old timey” candy lines.
How we got here - Incorporated as Public Displays of Confection LLC in Feburary 2013 - Production Began March 29th 2013 - First Sale on April 5th 2013 - Sold Fiat Roadster for working capital - Just expanded to Whole Foods in FL

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